Martech Testing Lead

IPolarity; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

IPolarity in New York is seeking an senior QA leader to own enterprise-scale testing strategies across Adobe Experience Cloud solutions. You will design test plans, coordinate across stakeholders, and ensure release validation for multi-channel campaigns.

The role requires 8+ years in QA/QC, 5+ years leading large testing programs, and deep experience with AEM, Campaign, AEP, AJO, RTCDP, and Analytics. Strong data testing and cross-system integration skills are essential.

Qualifications

• 8+ years of QA and testing experience.
• 5+ years leading enterprise-scale testing programs.
• Strong experience in Adobe Experience Cloud platforms.

Responsibilities

• Create test plans, test approaches, test schedules, and release validation checkpoints.
• Co-ordinate with other stakeholders to drive and close testing Adobe Campaign Testing.
• Validate campaign workflows and delivery processes.
• Test Email, SMS, MMS, Push Notifications, and cross-channel communication programs.
• Verify audience targeting and exclusion logic.
• Validate personalization and dynamic content rendering.
• Validate data ingestion processes from source systems.
• Test XDM schema implementation and mapping accuracy.
• Verify identity resolution and profile stitching processes.
• Validate customer profile creation and updates.
• Validate customer journey orchestration workflows.
• Test event-triggered customer interactions.
• Verify decision nodes and branching logic.
• Validate real-time journey execution.
• Validate eligibility and prioritization rules.
• Test decision strategies and ranking models.
• Verify contextual offer delivery.
• Validate suppression and frequency management logic.
• Validate integrations among AEM, Campaign, AEP, AJO, Analytics, CRM platforms, CDPs, Data warehouses, APIs, and external marketing system.

Skills

Quality assurance

Test leadership

Adobe Experience Cloud

Customer journeys

Audience segmentation

Marketing automation

SQL

APIs

Data validation

ETL testing

Test management tools

Defect management tools

Tools

AEM

Adobe Campaign

AEP

RTCDP

AJO

Offer Decisioning

Adobe Analytics / CJA

CRM platforms

CDPs

Data warehouses

APIs

Job description

• 8+ years of Quality Assurance and Testing experience.
• 5+ years leading enterprise-scale testing programs.
• Strong experience in Adobe Experience Cloud platforms.
• Experience with:
  • Adobe Experience Manager (AEM)
  • Adobe Campaign Classic / Campaign v8
  • Adobe Experience Platform (AEP)
  • RTCDP
  • Adobe Journey Optimizer
  • Offer Decisioning
  • Adobe Analytics / CJA
• Strong understanding of:
  • Customer journeys
  • Audience segmentation
  • Marketing automation

• Personalization
• Customer data platforms
• Experience with:
  • SQL
  • APIs
  • Data validation
  • ETL testing
  • Test management tools
  • Defect management tools

Test Strategy & Leadership

• Create test plans, test approaches, test schedules, and release validation checkpoints.
• Co-ordinate with other stakeholders to drive and close testing Adobe Campaign Testing

Adobe Campaign Testing

• Validate campaign workflows and delivery processes.
• Test Email, SMS, MMS, Push Notifications, and cross-channel communication programs.
• Verify audience targeting and exclusion logic.
• Validate personalization and dynamic content rendering.

Adobe Experience Platform (AEP) & RTCDP Testing

• Validate data ingestion processes from source systems.
• Test XDM schema implementation and mapping accuracy.
• Verify identity resolution and profile stitching processes.
• Validate customer profile creation and updates.

Adobe Journey Optimizer (AJO) Testing

• Validate customer journey orchestration workflows.
• Test event-triggered customer interactions.
• Verify decision nodes and branching logic.
• Validate real-time journey execution.

Offer Decisioning Testing

• Validate eligibility and prioritization rules.
• Test decision strategies and ranking models.
• Verify contextual offer delivery.
• Validate suppression and frequency management logic.

Integration Testing

• Validate integrations among:
  • AEM
  • Adobe Campaign
  • AEP
  • AJO
  • Adobe Analytics
  • CRM platforms
  • CDPs
  • Data warehouses
  • APIs
  • External marketing system