MarTech Architect: Salesforce & Lifecycle Automation

Los Angeles Film School; Orlando, Northern (FL, KY); Hybrid; USD 110,000 - 150,000; Full time

Job summary

Los Angeles Film School is seeking a Marketing Technology Manager in Florida to own SFMC, CRM integrations, and the orchestration of lifecycle journeys. You will design automated cross-channel campaigns, manage data flows, and partner with Admissions, Advising, and IT to drive personalized student communications.

You will also advise stakeholders on platform capabilities, establish governance, and help shape the martech function while hands-on building in SFMC and SQL.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 6+ years in marketing automation or lifecycle marketing with hands-on SFMC.
• SFMC Certification required; additional Salesforce certifications preferred.
• Strong SQL, HTML/CSS/AMPscript for email personalization and testing.

Responsibilities

• Own SFMC platform including Journey Builder, Automation Studio, Email Studio, Mobile Studio.
• Lead integrations between SFMC and Salesforce CRM and other platforms (Zoom Events, Chili Piper, monday.com).
• Design and optimize automated journeys across the student lifecycle.
• Develop data-driven campaigns and ensure data quality and deliverability.
• Collaborate with Digital Marketing, Admissions, Advising, and IT to align goals.

Skills

SFMC ownership

CRM integration

Lifecycle orchestration

SQL querying

Stakeholder management

Project management

Education

Bachelor’s degree in Marketing/Business/Communications

Salesforce Marketing Cloud Certification

Tools

Salesforce Marketing Cloud

Salesforce CRM

SQL

AMPscript

HTML

CSS

Job description

Los Angeles Film School is seeking a Marketing Technology Manager in Florida to own SFMC, CRM integrations, and the orchestration of lifecycle journeys. You will design automated cross-channel campaigns, manage data flows, and partner with Admissions, Advising, and IT to drive personalized student communications.

You will also advise stakeholders on platform capabilities, establish governance, and help shape the martech function while hands-on building in SFMC and SQL.