Marketing & Tradeshows Manager

Accreditation Council for Graduate Medical Education; Nashua (NH); Remote; USD 132,000 - 225,000; Full time

Job summary

Join a leading aerospace and defense company as a Marketing Manager, overseeing global marketing activities and crafting strategies to enhance brand awareness. This role involves collaboration with diverse teams and offers the chance to shape impactful campaigns while ensuring adherence to corporate branding standards.

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k)

Disability Insurance

Life Insurance

Paid Time Off

Holidays

Parental Leave

Recognition Programs

Qualifications

• At least 10 years of experience in a communications discipline.
• Experience leading large-scale campaigns.

Responsibilities

• Collaborating with leadership to craft B2B marketing strategies.
• Managing agency relationships and overseeing budgets.
• Developing metrics to measure campaign effectiveness.

Skills

Leadership

Communication

Negotiation

Collaboration

Business Acumen

Education

Bachelor’s degree in Communications

Bachelor’s degree in Journalism

Bachelor’s degree in English

Bachelor’s degree in Marketing

Tools

MS Office

Digital Analytics

Social Media

SEO

CRM Platforms

Job description

Job Description

Our employees work on the world’s most advanced electronics, contributing to projects like reducing emissions in the City of Lights, powering the Mars Rover, and protecting the F-35 fighter jet. At Electronic Systems (ES), you’ll be among the brightest minds, tackling the aerospace and defense industry’s most challenging problems. We value diversity and innovation, shaping the future of technology.

This role involves sharing the ES story globally by overseeing the sector’s marketing activities to promote products, capabilities, and successes of a global organization with over 16,000 employees and sales exceeding $6 billion. Responsibilities include managing advertising, domestic exhibitions, and developing strategic B2B and B2C marketing campaigns. You will gain in-depth knowledge of our technology, innovation, and culture to inform projects and campaigns. As a trusted advisor, you will develop strategic and integrated plans to align messages, generate leads, and maximize ROI, understanding the competitive environment and key industry challenges.

This leadership position provides guidance and coordination to the ES Marketing and Tradeshows team. If you're interested in building your career with BAE Systems, we invite you to join us.

Responsibilities include:

1. Collaborating with leadership and business development teams to craft B2B marketing strategies supporting brand and business objectives.
2. Developing and executing B2C marketing strategies to enhance brand awareness in local communities.
3. Ensuring adherence to corporate identity and branding standards across all marketing efforts and tradeshows.
4. Leading the sector’s tradeshow program, coordinating with various teams.
5. Managing agency relationships to deliver on time, within budget, and aligned with brand guidelines.
6. Overseeing budgets for tradeshows and promotions.
7. Supporting the creation of sales materials, advertising, and key messages.
8. Monitoring industry trends and advising on potential issues and solutions.
9. Collaborating with internal creative and digital teams for marketing materials.
10. Managing, mentoring, and developing team talent.
11. Driving collaboration within a diverse, matrixed team.
12. Providing strategic communication counsel to senior leadership.
13. Developing metrics to measure campaign effectiveness.
14. Partnering on international campaigns and joint exhibitions.
15. Modeling ethical behavior and aligning with the sector’s cultural principles.
16. Ensuring policy compliance and reporting to the Director of External Communications.

This role can be performed remotely, combining independent and collaborative work.

Minimum Education, Experience, & Skills:

• Bachelor’s degree in Communications, Journalism, English, Marketing, or related field.
• At least 10 years of experience in a communications discipline or equivalent combination of education and experience.

Preferred Skills:

• Leadership and people management skills.
• Excellent written and verbal communication skills.
• Strong relationship-building, negotiation, and influencing abilities.
• Business acumen and experience leading large-scale campaigns.
• Knowledge of modern communication tactics, media, and procedures.
• Team-building, collaboration, and motivation skills.
• Ability to manage multiple projects in a fast-paced environment.
• Proficiency in MS Office; additional skills in digital analytics, social media, SEO, and CRM platforms are preferred.

Salary and Benefits:

Full-time salary range: $132,000 - $224,400. Benefits include health, dental, vision insurance, 401(k), disability, life insurance, paid time off, holidays, parental leave, and recognition programs.

About BAE Systems Electronic Systems

BAE Systems, Inc., a global defense, aerospace, and security company, delivers innovative products and services worldwide. Working here means contributing to national security with breakthrough technology and making a significant impact on a global scale. Our Electronic Systems division employs over 14,000 talented professionals dedicated to advancing electronics for defense and commercial applications, with products deployed from ocean depths to space.