Marketing Tech Product Intern - Data-Driven Marketing

Constellation Brands; City of Rochester (NY); On-site; USD 26,000 - 44,000; Full time

Benefits offered by this job

Paid time off

Medical/dental/vision insurance

401(k)

Job summary

Constellation Brands is seeking a Marketing Technology Product Management Intern to help shape the future of data-driven marketing. The role offers hands-on exposure to how Marketing Tech products are identified, shaped, delivered and improved in partnership with Marketing, Analytics, Data and Technology teams.

You will learn to gather user feedback, translate business needs into requirements and user stories, assist backlog organization, and analyze data using Excel and Power BI.

Qualifications

• Currently pursuing an associate, bachelor's or master's degree in Marketing, Business, Analytics, Information Systems, Computer Science, Data Science, Communications, Design or a related field.
• Interest in marketing, technology, data, analytics, digital products or AI. Prior professional product management experience is not required.
• Curiosity and willingness to learn unfamiliar business and technical concepts.
• Ability to organize information, solve problems and communicate clearly in writing and presentations.

Responsibilities

• Support product discovery by gathering user feedback, documenting pain points and summarizing opportunities.
• Help translate business needs into process maps, requirements, user stories, acceptance criteria or simple prototypes.
• Assist with product backlog organization, release planning, status tracking and product documentation.
• Participate in testing new features and document results, questions and recommended improvements.
• Analyze product usage, process, campaign or operational data using tools such as Excel, Power BI or similar platforms.
• Create clear presentations, process guides, training materials and communications for business and technical audiences.
• Research Marketing Technology trends and practical uses of AI, automation, data and analytics.
• Collaborate with Marketing, Analytics, Product, Data Engineering, Application Engineering, Architecture, Security and external partners.

Skills

Analytics mindset

Marketing interest

Collaboration

Problem solving

Education

Current student in accredited college/university program

Tools

Power BI

Tableau

SQL

Python

Excel

Figma

Jira

Azure DevOps

SharePoint

Job description

Constellation Brands is seeking a Marketing Technology Product Management Intern to help shape the future of data-driven marketing. The role offers hands-on exposure to how Marketing Tech products are identified, shaped, delivered and improved in partnership with Marketing, Analytics, Data and Technology teams.

You will learn to gather user feedback, translate business needs into requirements and user stories, assist backlog organization, and analyze data using Excel and Power BI.