An application made for this job — a tailored resume and cover letter that speak straight to the posting.
Edina Realty in Edina, MN is seeking an experienced Marketing Manager to oversee the planning and execution of internal and external marketing projects. The role focuses on supervising the marketing coordinator team, coordinating digital, web, and print assets, and guiding campaigns for agents and clients.
You will mentor staff, ensure brand consistency across all touchpoints, and stay current with marketing techniques.
MN-Edina-France Ave 6800
Edina, MN 55435, USA
Oversee the planning and implementation of internal and external marketing projects. Supervise marketing programs and staff.
Job Duties and Responsibilities (Essential Job Functions) Common activities are listed below: actual position responsibilities may vary. Please refer to manager or human resources for specific duties and performance expectations of the position.
1. Supervise and lead members of the marketing coordinator team. Delegate job responsibilities among team members and ensure that quality work is being completed by deadlines. Monitor activities of team members to ensure coordinators are delivering high-quality service and timely support to our clients. Make recommendations in policy, procedures, efficiencies and on employee performance matters. Perform insightful performance appraisals for marketing coordinators and provide ongoing coaching and development (30 - 35%)
2. Support assigned office(s) and agent accounts. Coordinate development of digital, web and print assets, advertisements, brochures, and other forms of visual communications. Maintain visibility and hands-on understanding of coordinator duties to lead by example and remain in tune with team challenges. (30-35%)
3. Ensure that current tools, new techniques, and processes are used to provide the best quality of marketing communications strategies and tactics. Be aware of the latest techniques and procedures used in marketing. Suggest and implement new ways of improving the quality of marketing and troubleshoot other issues related to specific projects. (10 - 15%)
4. Coordinate training of sales associates relating to current marketing programs, issues and events. (10-15%)
5. Train and mentor team members. Assist the team in choosing the right strategies, tactics, style, graphics, images, and other visual elements in accordance with the objectives of the project. (10 - 15%)
6. Confer with clients, agents, marketing staff, and others regarding project specifications such as graphic content and objectives. May develop concepts depending on needs and budgetary considerations. (5 - 10%)
7. Assist in overseeing and improving consistency of the company’s brand across all agent and client touchpoints; including listing presentations, social graphics, print collateral, and digital campaigns. Collaborate with team on continued brand improvements and introduce new templated resources for agents. (5 - 10%)
8. Perform any additional responsibilities as requested or assigned. (5 - 10%)
Performance Expectations
Qualifications
Education:
Experience:
Knowledge and Skills:
Other (licenses, certifications, schedule flexibility/OT, travel, etc.):
Wage: $58,000 - $69,000 annually; actual wage is based upon education and experience.
Benefits: Full suite of benefits including Medical, Health Savings Account, Dental, Vision, Life Insurance, Paid Vacation (PTO), 401(k) with employer match, Flexible Spending Account, and Employee Assistance Program (EAP)
Equal Opportunity Employer
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.