Marketing Strategy & Implementation Lead

Testing Site - JPMC

Columbus (OH)

On-site

USD 105,000 - 145,000

Full time

14 days+

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Job summary

JPMorgan Chase is seeking a Marketing Strategy & Implementation Lead to drive affluent branch experiences across premier Financial Centers. You will build playbooks, tools, and partner rhythms to enable execution from idea to launch with strategic clarity.

The ideal candidate blends strategic thinking with disciplined project management in a fast-paced environment, guiding end-to-end campaigns and coordinating with Brand, Operations and Legal teams to ensure on-track delivery.

Qualifications

  • Bachelor’s degree in Marketing, Communications, Business or related field.
  • 5+ years in marketing operations, campaign management, or strategy.
  • Ability to manage multiple initiatives under tight deadlines.
  • Proactive problem solving and solution creation.
  • Strong relationship-building and negotiation skills.
  • Experience working with vendors and agencies.
  • Excellent communication, storytelling, and project management.

Responsibilities

  • Manage end-to-end creative development and execution of affluent-focused campaigns in branches.
  • Oversee merchandising budgets, vendor payments, and documentation.
  • Collaborate to define scope, improve campaign strategy, and deliver branch experiences.
  • Coordinate with brand partners to ensure clear scope, budget, and timelines.
  • Identify information gaps and escalate complex problems early.
  • Influence processes, rhythms, and tools to improve efficiency and speed to market.
  • Work across Brand, Operations, Cross Lines of Business, Controls, and Legal/Regulatory.

Skills

Bachelor’s degree in Marketing/Commun/
5+ years marketing operations
Program management
Strategic thinking
Relationship development
Vendor management
Communication & storytelling
Problem solving
Bias toward action

Education

Bachelor’s degree in Marketing, Communications, Business

Job description

Designing the moment. Delivering the experience. The One Chase Distribution Marketing team elevates our in-branch experiences through tailored marketing, signature hospitality, and a custom field apparel program that brings our brand to life.

As the Marketing Strategy & Implementation Lead, you will play a foundational role with outsized influence, enabling affluent marketing & experience strategies and managing end-to-end execution in our premier JPMorgan Financial Centers. You will build the playbooks, tools, and partner rhythms that make our team the engine for branch-experience excellence. The ideal candidate is a strategic builder comfortable with ambiguity—pairing sharp thinking with disciplined project management to break down complexity, solve problems, and drive momentum and clarity from idea to launch.

In this role, you will do things like:

  • Manage the end-to-end creative development and execution of affluent-focused marketing campaigns in our branches, ensuring initiatives are on-strategy, on time and within budget parameters
  • Lead financial oversight of merchandising campaigns, including managing vendors to project budgets, submitting invoices for payment, and related documentation
  • Collaborate with marketing strategy leads to define scope, strengthen campaign strategy, oversee the development and delivery of affluent branch campaigns and experiences that aim to deepen our relationship with clients
  • Collaborate with brand marketing partners and/or agencies to drive creative brief process, outcomes, and deliverables, ensuring clarity of scope, budget, and timelines
  • Identify information gaps and **escalate or resolve** complex problems before they become roadblocks
  • Influence new & existing processes, rhythms, and tools within the One Chase Marketing Distribution team that enable us to execute against broader department goals like increased operational efficiency and speed-to-market
  • Work across multi-functional teams, including Brand, Operations, Cross Lines of Business, Controls, and Legal/Regulatory
Required qualifications, capabilities and skills:
  • Bachelor’s degree in Marketing, Communications, Business, or related field
  • 5+ years of experience in marketing operations, campaign management, or marketing strategy role, preferably in retail, financial services, or related sectors.
  • Ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines
  • Proactive mindset when problem solving and creating new solutions
  • Strong relationship development and negotiating skills; ability to build trust and consensus among internal partners
  • Experience working with external vendors and agencies
  • Excellent communication, storytelling, and project management skills
  • Bias towards action
  • Passion for process and workflow improvement
Additional information:
  • 20% travel required
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