Marketing Strategy Coordinator

SmartRecruiters, Inc.; Birmingham (AL); On-site; USD 52,000 - 58,000; Full time

Benefits offered by this job

Career growth opportunities

Professional development opportunities

Collaborative work environment

Exposure to marketing initiatives

Job summary

GG Media is seeking a Marketing Strategy Coordinator to partner with internal teams and help shape marketing strategies aligned with company goals in Birmingham, AL. This role blends creative thinking with organization, research, communication, and performance analysis to turn concepts into structured plans and ensure campaigns stay on schedule.

You will assist with market research, campaign timelines, and project priorities, while maintaining consistent brand messaging and supporting

Qualifications

• Excellent communication and organizational skills.
• Ability to manage multiple priorities and meet deadlines.
• Creative and strategic approach to problem-solving.
• Strong attention to detail.
• Able to work independently and collaboratively.
• Research, organize, and interpret marketing information.
• Strong written communication and presentation skills.

Responsibilities

• Assist in developing and coordinating marketing strategies and campaigns.
• Conduct market, customer, and competitor research to identify opportunities and trends.
• Support the creation of marketing plans, campaign timelines, and project priorities.
• Coordinate with internal departments to ensure marketing initiatives are executed effectively.
• Help maintain consistent brand positioning and messaging across marketing materials.
• Review campaign performance and assist with identifying opportunities for improvement.
• Prepare reports, presentations, and strategic marketing documentation.
• Organize project information, deadlines, deliverables, and campaign resources.
• Support promotional initiatives, customer engagement strategies, and brand development projects.
• Contribute ideas for improving marketing processes, positioning, and overall campaign effectiveness.

Skills

Communication

Organization

Multitasking

Attention to detail

Written communication

Job description

GG Media is a growing company focused on delivering professional, reliable, and high-quality customer experiences. We believe strong communication, attentive service, and a solutions-focused mindset are essential to building lasting relationships with the people we serve.

We are looking for motivated individuals who enjoy communicating with others, solving problems, and contributing to a professional, team-oriented environment.

Job Description

The Marketing Strategy Coordinator will work closely with internal teams to help develop and coordinate marketing strategies aligned with company goals.

This role is ideal for someone who enjoys combining creative thinking with organization, research, communication, and performance analysis. You will assist in turning marketing concepts into structured plans while helping ensure campaigns and projects remain aligned, consistent, and on schedule.

Responsibilities

• Assist in the development and coordination of marketing strategies and campaigns.
• Conduct market, customer, and competitor research to identify opportunities and trends.
• Support the creation of marketing plans, campaign timelines, and project priorities.
• Coordinate with internal departments to ensure marketing initiatives are executed effectively.
• Help maintain consistent brand positioning and messaging across marketing materials.
• Review campaign performance and assist with identifying opportunities for improvement.
• Prepare reports, presentations, and strategic marketing documentation.
• Organize project information, deadlines, deliverables, and campaign resources.
• Support promotional initiatives, customer engagement strategies, and brand development projects.
• Contribute ideas for improving marketing processes, positioning, and overall campaign effectiveness.

Qualifications

Strong communication and organizational skills.

Ability to manage multiple priorities and meet deadlines.

Creative and strategic approach to problem-solving.

Strong attention to detail.

Comfortable working independently and collaboratively.

Ability to research, organize, and interpret marketing information.

Strong written communication and presentation skills.

Professional mindset with a willingness to learn and adapt.

Interest in marketing strategy, branding, customer engagement, and business growth

Additional Information

Competitive salary of $52,000–$58,000 per year

Full-time professional position

Career growth and advancement opportunities

Opportunities to develop valuable marketing and strategic planning skills

Collaborative and professional work environment

Exposure to a variety of marketing initiatives and business projects

Opportunity to contribute ideas and have a meaningful impact on company growth

Continuous learning and professional development opportunities