Marketing Strategy and Planning Manager, New Construction

Lensa; United States; Remote; USD 125,000 - 140,000; Full time

Job summary

Lensa is seeking a Marketing Strategy and Planning Manager for Aeroseal to lead marketing initiatives in the new construction sector. This role requires 10+ years of experience in a relevant field, with a focus on developing strategic marketing plans and collaborating with senior leadership. Ideal candidates will possess a visionary marketing mindset and a deep understanding of building performance and energy efficiency, driving impactful marketing results.

Benefits

Comprehensive benefits package

401K with employer match

Paid parental leave

Company stock options

On-site fitness center

Flexible PTO program

Dog-friendly workplace

Qualifications

• Experience leading marketing strategy development.
• Ability to partner with senior sales leaders.
• Proven success in fast-paced, high-growth environments.

Responsibilities

• Design and implement a scalable marketing strategy.
• Transition marketing to a proactive function aligned with business goals.
• Own the voice of Aeroseal for key stakeholders.

Skills

Strategic Marketing Mindset

Technical Fluency

Collaboration

Proactive Approach

Experience with AI

Education

10+ years of marketing experience in relevant fields

Job description

Marketing Strategy and Planning Manager, New Construction

Marketing Strategy and Planning Manager, New Construction

1 week ago Be among the first 25 applicants

Lensa is the leading career site for job seekers at every stage of their career. Our client, Aeroseal, is seeking professionals. Apply via Lensa today!

Marketing Strategy and Planning Manager, New Construction

Summary

Aeroseal is looking for a Marketing Strategy and Planning Manager, New Construction that will assist us in our mission by partnering directly with the EVP/GM of our Residential New Construction business unit and their senior staff to understand the market, build out plans that deliver strong and measurable contributions to business growth, and orchestrate the delivery of those plans in partnership with our content, communications, growth, sales enablement, events, and digital marketing teams. Collaboration is key.

To be successful in this role, you'll need to have experience across the spectrum of marketing, communications, advertising, event, and PR strategies and tactics, ideally in a fast-paced environment in the construction, building technology, HVAC, energy efficiency, or a related field. Since you'll be engaging with senior sales leaders and product managers, experience partnering with similar senior levels of management to both listen and learn, and also present your proposals in a compelling fashion with be key.

Qualifications/Requirements

• 10+ years of marketing experience in construction, building technology, HVAC, energy efficiency, or a related field.
• Proven success leading marketing strategy development and orchestration in partnership with senior sales and business leadership with demonstrable contributions to the business
• Deep understanding and sense for marketing, and an ability to build trust among senior peers.
  
  

Skills & Competencies

• Visionary and strategic marketing mindset with the ability to execute in complex, evolving environments.
• Strong technical fluency in building systems and performance.
• Entrepreneurial, proactive approach with a track record of building and scaling high-performing marketing programs.
• Highly collaborative, fast learner, adaptable
• Experience using AI to deliver marketing results
  
  

Preferred Location

Strong preference for South Dayton but will consider remote for the right candidate.

Responsibilities

Strategic Leadership

• Design and orchestrate a scalable marketing strategy across a major line of business, tailored to geographic or vertical segments as appropriate.
• Transition our marketing for this business unit from a reactive, tactical service model to a strategic, proactive function with clear alignment and contribution to business goals.
• Identify and prioritize marketing opportunities to expand our reach, engagement, and response from builders, raters, and home buyers.
  
  

Operational Execution

• Once built, orchestrate the delivery of the strategic plan with our functional marketing teams
• Own accountability for the results of the delivery, optimizing for maximal performance and impact
• Own the voice of Aeroseal for builders, raters, and home buyers, ensuring alignment across marketing, sales, dealer communications, and partner communications.
  
  

Technical & Industry Expertise

• Leverage your understanding of building performance, HVAC, ventilation, and the construction lifecycle to tailor marketing strategies to the market.
• Stay ahead of trends in our business areas and marketing.
• Ensure that Aeroseal's offerings are effectively positioned in the residential new construction sector
  
  

The estimated pay range for this role is $125,000-140,000. Actual pay is based on various factors including, but not limited to, the successful candidate's experience, skills, knowledge, and job location. Please note that the compensation details listed in role postings reflect the base salary and do not include bonuses or benefits.

In Addition, Aeroseal Offers a Comprehensive Benefits Program Including

• Robust insurance package including medical, dental, vision, short and long-term disability, and life insurance through a national insurance provider. Mental Health resources available at no cost to employee.
• 401K with employer match above similar benchmarked companies.
• Paid parental leave.
• Company stock options with a tangible stake in our success.
• On-site fitness center with weekly group training and yoga instruction
• Growth Mindset Learning Reimbursement including tuition and book reimbursement.
• Flexible PTO program.
• Dog-friendly workplace.
• Positions may also qualify for participation in bonus programs commensurate with role and scope of responsibility.
  
  

About Aeroseal

Aeroseal is one of the fastest-growing clean technology companies in the U.S. and currently has a presence in 27 countries and all 50 states across the U.S. Our technology has sealed nearly 200,000 projects and saved nearly $2 billion in wasted energy! We were recently certified as a “Great Place to Work” and would love for you to join us on our mission! Joining the Aeroseal team means becoming part of a dynamic, forward-thinking community dedicated to innovation, excellence, and environmental responsibility. As a rapidly growing company, there are ample opportunities for professional development and advancement.

Aeroseal is an innovative company at the forefront of revolutionizing energy efficiency and indoor air quality in buildings worldwide. As a leader in the HVAC (heating, ventilation, and air conditioning) industry, Aeroseal is committed to pioneering solutions that address critical challenges in residential, commercial, and industrial settings.

At Aeroseal, we believe in harnessing cutting-edge technology to make a meaningful impact on global sustainability efforts while enhancing the comfort and well-being of individuals everywhere. Our patented Aeroseal duct sealing technology has transformed how buildings manage airflow, reducing energy consumption, improving indoor air quality, and ultimately lowering utility costs.

If you're passionate about making a difference, driving innovation, and shaping the future of sustainable building technologies, Aeroseal is the place for you. Join us in our mission to reduce the world's carbon emissions by 1 gigaton annually. Apply now and be a part of something truly transformative.

Aeroseal, LLC. is an equal opportunity employer and is committed to providing equal employment opportunities to all qualified individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected status. We are dedicated to fostering an inclusive and diverse workforce and encourage applications from all qualified candidates, including those with diverse backgrounds and those with disabilities, in accordance with applicable law. Reasonable accommodations are available upon request for candidates taking part in all aspects of the application and hiring process. For questions and/or requests for reasonable accommodations, please reach out to Karrie Penn, Talent Acquisition Specialist, at Aeroseal.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  IT Services and IT Consulting

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