Marketing Specialist - Remote

Rivia Mind; Dallas (TX); Remote; USD 65,000 - 73,000; Full time

Job summary

A mental health practice is looking for a Marketing Specialist to drive awareness and engagement. This role involves social media management, content creation, and collaboration within the marketing team. The ideal candidate has 3–5 years of experience in marketing, excellent communication skills, and a passion for promoting mental health initiatives. This position offers remote work flexibility along with comprehensive benefits.

Benefits

Medical options and wellness offerings

PTO and paid leave

401(k) with employer match

Qualifications

• 3–5 years in a marketing or communications role, preferably in healthcare.
• Demonstrated strategic thinking and multi-channel execution.
• Experience with remote work and strong self-management.

Responsibilities

• Coordinate social media content, blog posts, and newsletters.
• Execute campaign strategies across digital and offline channels.
• Track performance metrics and support market research.

Skills

Excellent writing, editing, and communication skills

Organized and detail-oriented

Basic graphic design skills using Canva, Adobe Suite

Ability to tailor messaging by audience

Education

Education in Marketing, Communications, or related field

Tools

CRMs and email tools (e.g., Mailchimp, Salesforce, Monday.com)

Social platforms (Instagram, LinkedIn, Facebook)

Job description

Overview

Get to Know Rivia Mind At Rivia Mind, we believe great mental health care begins with a human connection. We are a psychiatrist-owned mental health practice rooted in New York City, serving individuals across New York, New Jersey, Connecticut, Florida, and Massachusetts through both virtual and hybrid appointments.

What we offer: a 360° view of each individual, compassionate, science-based care that honors the full complexity of biology, psychology, and life circumstances. We provide a high-touch, human-centered approach from clinical treatment to operational coordination, with warmth, respect, and clinical integrity. Learn more about our services.

Our North Star is Thrive Together, uniting us to provide the best patient experience. We cultivate a collegial culture grounded in shared values, curiosity, growth, warmth, openness, and authentic connection.

Job Summary

The Marketing team at Rivia Mind is a creative and mission-driven group dedicated to connecting individuals with trusted mental health care. We drive awareness, engagement, and growth through cohesive strategic communication, thoughtful design, and strong collaboration across the organization. The Marketing Specialist will support day-to-day execution across multiple marketing functions, including social media, content creation, support for external functions (e.g., conferences), and reporting. This is an opportunity for a creative collaborator who thrives in a fast-paced environment and is eager to contribute to a growing, mission-driven mental health practice.

Application Window: Until October 7, 2025

Anticipated Start Date: November 2025

Number of Openings: 1

Responsibilities

• 30% Content & Campaign Execution
  • Coordinate social media content, blog posts, newsletters, and email campaigns
  • Support content development and directories as needed
• 20% Multi-Channel Campaign Planning & Coordination
  • Contribute to planning and creative brief documentation
  • Execute campaign strategy across digital and offline channels
• 20% Analytics & Reporting, Market Research & Competitive Insights
  • Track campaign performance, website analytics, KPIs
  • Support messaging, positioning, and campaign targeting
• 15% Events & Community Engagement
  • Logistics and marketing support for conferences, webinars, partner events, etc.
• 15% Ad Hoc Projects / Cross-Functional Collaboration
  • Contribute to Marketing Ops ad-hoc assignments
  • Support cross-team activities for internal materials, partnerships, and workflow needs
  • Provide direct and tangible support to the Director of Marketing, including improvements to marketing operations and workflows
  • Coordinate task management within projects and workflow boards (e.g., Monday.com), track status, follow up, and ensure deadlines
  • Facilitate creative brief development, align timelines, and ensure deliverables meet brand standards
  • Ensure all marketing materials reflect the mission and values, maintaining brand guide and messaging framework
  • Manage social media channels, develop content aligned with the messaging strategy, design visuals with minimal support
  • Coordinate, design, quality control, and publish multiple monthly newsletters for distinct audiences
  • Collaborate with the Content Writer to craft or edit content for blog posts, email campaigns, and other marketing needs
  • Create basic visual assets (e.g., social graphics, flyers, slide templates) using Canva, Adobe, or Google Suite
  • Develop marketing content for distinct audience segments (patients, providers, universities, internal staff)
  • Assist with multi-channel campaigns and reporting
  • Track channel performance and format for reporting
  • Conduct market and competitor research to inform strategy
  • Collaborate with stakeholders to keep content current and accurate
  • Provide general marketing support including presentations and internal campaigns
  • Support outreach initiatives with data, content, and best practices
  • Coordinate conferences, webinars, and community events; develop collateral and booth materials; track event results
  • Serve as secondary owner for provider directory management systems when needed
  • Support upkeep of the organization’s website, online profiles, and provider directories
  • Promote a friendly, collaborative, and growth-oriented work culture

Qualifications

• Education in Marketing, Communications, Journalism, or related field (or equivalent experience)
• 3–5 years in a marketing, communications, or content role (healthcare/mission-driven experience preferred)
• Not an entry-level role; demonstrated strategic thinking and multi-channel execution
• Experience with fully remote work and strong self-management
• Excellent writing, editing, and communication skills
• Ability to tailor messaging by audience (patients, internal staff, referrers)
• Proven ability to manage campaigns and content strategy independently
• Familiarity with social platforms (Instagram, LinkedIn, Facebook) and scheduling tools
• Basic graphic design skills using Canva, Adobe Suite, or similar
• Organized, detail-oriented, and capable of managing multiple priorities
• Collaborative, open to feedback, and curious
• Passion for mental health and inclusive, stigma-free communication
• Familiarity with CRMs and email tools (e.g., Mailchimp, Salesforce, Monday.com) a plus
• Analytical mindset with ability to track and report performance

Benefits

Comprehensive Benefits to Support Your Well-being

Health & Wellness: Medical options, health savings, dental & vision, whole-body wellness offerings

Time Off & Flexibility: PTO, holidays, paid leave, bereavement leave

Financial Wellness: Competitive pay, 401(k) with employer match, referral program, transit/parking benefits

Professional Development: Stipend and paid development days, learning resources

Additional Benefits: Disability and life insurance, EAP, voluntary benefits, wellness activities

Note: We are committed to helping you thrive in our Rivia Community.

Compensation & Employment Details

Pay Range: $65,000 - $73,000 annually

Pay Type: Salary

Department: Marketing

Supervisor: Director of Marketing

Supervisees: None

Exemption Status: Exempt W-2

Work Environment: Remote

Work Schedule: Monday–Friday, 8:00–16:00, 9:00–17:00, or 10:00–18:00 EST

Compensation Determination: The posted range reflects base salary; actual compensation depends on location, responsibilities, experience, and credentials. Total compensation may include bonuses or incentives.

Location Eligibility

We can consider applicants whose primary residence is in one of the following states: Connecticut, Florida, Georgia, Kansas, Kentucky, Massachusetts, New Jersey, New York, Pennsylvania, South Carolina, Texas. This is not a solely on-site role; primary residence must remain in one of these states. Location changes may affect eligibility.

Equal Opportunity Employer

Rivia Mind is an Equal Employment Opportunity Employer. We provide equal opportunities without regard to race, color, religion, sex, gender identity or expression, pregnancy, age, national origin, citizenship status, disability, marital status, veteran status, sexual orientation, or any other protected characteristic. We provide reasonable accommodations for applicants with disabilities. If accommodations are needed, contact our Talent Acquisition team at [e-mail].

It is unlawful in certain states to require lie detector tests. Applicants must be authorized to work in the United States. We do not sponsor visas at this time. This policy aligns with applicable laws including Title VII, ADA, ADEA, and GINA.