Marketing Specialist- Full Time

ViziRecruiter,LLC.; Indiana (PA); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Day-one medical coverage

401(k) matching

Annual performance bonus

Paid time off

Job summary

A leading entertainment company in Indiana is seeking a marketing support team member to assist in promotional activities and manage social media efforts. The ideal candidate will have an Associate's degree in marketing or finance and strong communication skills to coordinate various marketing initiatives. This role offers opportunities for career growth and development within a dynamic work environment.

Qualifications

• Must be 21 years of age.
• Technical knowledge in MS Office applications.
• Ability to conduct presentations and client interactions.

Responsibilities

• Provide marketing and promotional support to various departments.
• Organize and execute entertainment acts for promotions.
• Coordinate social media marketing efforts.

Skills

Excellent verbal and written communication skills

Technical proficiency in MS Office

Interpersonal skills

Client interface skills

Education

Associates degree in marketing or finance

Job description

Introduction

Overview

We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.

Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members' financial, physical, and mental well‐being. Specific benefits—such as day‑one medical coverage, 401(k) matching, and annual performance bonus—may vary by position. Paid time off is earned according to the local policy and increases with the length of employment.

Click to discover how we empower team members to grow, thrive, and advance in their careers.

Responsibilities

Provide marketing, promotional, advertising, and organizational support to Marketing and Player Development.

Advertising:

• Coordinate marketing support services to include advertising, public relations, and internal departments.
• Supports the development of press releases and media correspondence in relation to marketing programs or property advertising.

Promotions:

• Organizes and executes the regularly scheduled entertainment acts for all performances on property. Monitors calendar for promotions at the property following the strategy of the promotions department. Manages oversight of media used to communicate current and upcoming promotional efforts for the guests, team members, and regulatory agencies.
• Supports omnichannel app activations, casino promotions and events.
• Responsible for maintaining up‑to‑date information for all digital initiatives, promotions and app features, benefits and details of casino events to ensure guests will receive accurate and prompt information when requested.
• Answers phone calls and proactively assists customers (internal and external) with their concerns
• Assists guests by directing them to appropriate areas and contact department for guest needs.

Social Media:

• Organizes and coordinates the marketing efforts for all communication efforts for the company in the social media sphere, with a consistent and appropriate voice. Monitors social media and web for opportunities to engage in active and relevant conversations about the property. Supports the property brand on social media as directed by management.
• Monitors and responds to online reviews/reputation management for the property within established guidelines.
• Conducts social media and internet research activities for the property marketing team as applicable.
• Provides organic social media analytics reporting as needed.

Special Events:

• Coordinate and track, as needed, groups responding to special and VIP party events. Dress in appropriate uniform/attire based upon event/venue, occasionally a costume may be used.

VIP Services/Player Development:

• Assist with event planning, event execution and coordinating player RSVPs.
• Assist with player coding in database and hosted player reporting.
• Assist with inbound cross property & NCM player requests.
• Assist in resolving guests’ opportunities, conflicts and complaints on behalf of the company in fair and equitable manner.
• Assist the Executive Casino Hosts & Casino Hosts as needed regarding comp execution and other assigned duties.
• Build, maintain and distribute the in‑house list of VIP players.
• Basic knowledge of casino credit.
• Proactively seeks out new business introducing our loyalty program and soliciting enrollment.
• Devotes significant time being visible and available on the casino floor in order to meet and greet guests during individual visits as well as during special events.
• Complete all sales force tasks requirements in a timely manner.
• Maintain confidentiality of players information including but not limited to personal information such as name, address, telephone number, email address as well as level of play, number of visits and win/losses.
• Provides professional representation on behalf of the company at internal and external meetings and events.
• Adheres to corporate and local policies, procedures and operating guidelines.
• Other duties as requested by Player Development Leadership.

• Provide positive communication and use ACES Training skills with every patron and co‑worker.
• Perform duties in a safe manner; report any potential safety hazards to management staff.
• Perform any reasonable, temporarily assigned job duties outside the position’s job description, where, in the Company’s judgment, those duties are necessary in the interest of efficiency, productivity, or guest service.

Requirements

To perform this job successfully, an individual must be able to perform each essential responsibility satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Must be at least 21 years of age.

• Excellent verbal, written, and interpersonal skills.
• Technical proficiency and knowledge in MS Office (Word, Excel & Outlook).
• Possess excellent oral and written communication skills; strong client interface and presentation skills preferred.
• Demonstrated ability to drive toward results.

EDUCATION and/or EXPERIENCE:Associates degree (A.A.) in marketing, finance or related area; or equivalent combination of education and experience. One (1) year of related experience required, preferably in Marketing.

LANGUAGE SKILLS:

Ability to read and interpret documents such as safety rules, operating and maintenance instructions and procedure manuals. Ability to write routine reports and correspondence. Excellent verbal and written communication skills.

MATHEMATICAL SKILLS:

Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to perform these operations using units of American money and weight measurement, volume and distance.

Possess ability to operate an adding machine and have basic computer skills.

REASONING ABILITY:

Should be able to define problems, collect data, establish facts, and draw valid conclusions.

CERTIFICATIONS, LICENSES, REGISTRATIONS:

Team member must be able to qualify for licenses and permits required by federal, state, and local regulations.

PHYSICAL DEMANDS:

The physical demands described here are representative of those that must be met by a Team member to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the Team member is regularly required to stand; use hands to finger, handle, or feel objects, tools, or controls; and reach with hands and arms. The Team member is occasionally required to walk; climb or balance; stoop, kneel, crouch, or crawl; and talk or hear.

The Team member must be able to lift and/or move up to 50 lbs.

WORK ENVIRONMENT:

The work environment characteristics described here are representative of those a Team member encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.