Marketing Specialist

Kart Directory; Overland Park (KS); On-site; USD 45,000 - 52,000; Full time

Benefits offered by this job

Salary $45-52K

Health coverage

HSA $1200

Vacation accrual

401k match up to 8%

Life insurance

Short-Term Disability

Job summary

Andretti Indoor Karting & Games is seeking a Marketing Specialist to support the Marketing department with event and administrative duties. This in-office role focuses on local campaigns, fundraising, and strategic initiatives at the unit level.

The position drives scheduling, analytics, and promotional activities to boost location brand reputation, traffic, and sales, while coordinating with national campaigns and ambassadors.

Qualifications

• Experience with marketing concepts and initiatives.
• Strong written and verbal communication skills.
• Excellent organizational abilities and scheduling discipline.
• Ability to learn systems, processes, and procedures quickly.

Responsibilities

• Assist in hiring and developing a strong Andretti Ambassadors Team.
• Drive store-level social media planning and content development.
• Provide proposed marketing activities via calendar to meet store objectives.
• Prepare promotional presentations for event dates.
• Create marketing literature and online content following posting procedures.
• Organize, schedule and execute local promotional events.
• Track data and analytics; report weekly on schedules and events.

Skills

Marketing concepts

Communication

Organization

Learning systems

Education

High School Diploma or equivalent

Job description

Andretti Indoor Karting & Games is seeking a Marketing Specialist to join the team!

Andretti Indoor Karting & Games.We are a Team that constantly strives for perfection in the Family Entertainment Center experience. We are focused on delivering the absolute best in exhilarating, cutting edge Karting on indoor multilevel tracks, immersive multi-player Virtual Reality Simulators, arcade fun, and amazing event spaces & restaurants, all in spotlessly clean venues staffed with warm & knowledgeable Team Members.

This is an in-office position with opportunities to continuously develop as the Andretti team grows.

Summary of the Marketing Specialist position:

A high octane, positive thinking, organized leader to support the Marketing department with its primary event and administrative duties.The MarketingSpecialistwill be responsible for assisting with the larger Andretti campaigns as well as developing local store Marketing, Fundraising, and Strategic Initiatives in their unit.

The MarketingSpecialistis a critical part of the team and drives the organizational, scheduling, and administrative elements of their locations campaign.The work an AIKG Marketing Specialists performs is a critical factor in the company's success and ability to attain goals of location specific brand reputation, traffic driving and sales building, as well as the long-term growth of Andretti as a Company.

Some of the overall responsibilities:

• Assist in the hiring, development, and Maintaining of a strong and vibrant Andretti Ambassadors Team
• Drive store-level social media planning, content development, and community management following protocol. Work closely with National Brand on campaigns.
• Responsible for providing proposed marketing activities via calendar to drive business objectives at the store level.
• Prepare and deliver promotional Presentation’s prior toevent dates
• Communicate directly with Guests and encourage trusting relationships
• Develop marketing literature (brochures, press release content, etc.) to rally the Company’s presence in the local Market
• Compose online content and follow approved posting procedures to social media
• Organize, schedule and execute local promotional events
• Update spreadsheets, databases, and inventories with statistical, financial and non-financial data, communicate weekly
• Employ marketing analytics techniques to gather and communicate important unit and brand health data
• Conduct Market research and analyze consumer ratings reports and questionnaires
• Support marketing executives in organizing various projects
• Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities. Communicate daily, weekly and monthly schedules, analytics and upcoming events

Working with Andretti’s you can expect:

• $45-52K Salary
• Growing Fast (but smart) - merit based opportunities to rapidly advance your career!
• AIKG has the BEST staff, so managers workwith and lead motivated professionals!
• Personal/Family Medical, Dental and Vision Insurance Coverage
• $1200 company paid Health Savings Account available
• Vacation accrued during the first year
• 401k retirement program with up to 8% company match
• Company provided Life and Short-Term Disability Insurance

Some required Qualifications of the role:

• Ability to quickly learn systems, processes, and procedures
• Experience with and knowledge of Marketing concepts and initiatives
• Strong written & verbal communication skills
• Strong organizational skills
• Flexible work schedule with the ability to work nights, weekends and holidays
• High School Diploma or equivalent
• A valid driver’s license
• Eligible to work in the United States
• At least 18 years of age

Some ‘Great to Have’ Qualifications and Experience would be:

• Two years of Marketing experience in Hospitality or a Family Entertainment Center environment
• Experience supporting or managing brand reputation and health
• A degree in Marketing or related field
• An interest in and familiarity with virtual reality, arcade games and motorsports
• Proven leadership and team skills; ability to motivate and manage all levels of staff

Physical Requirements:

• The ability to communicate quickly and accurately using telephone, computer, and in person
• The ability to move quickly throughout the entirety of AIKG location
• Must be able to lift up to 5 lbs. on a regular basis
• Must be able to work in outdoor conditions and changing temperatures
• Perform functions which require organization, frequent bending, reaching, turning, lifting and occasional stocking up to 25lbs
• Be able to work in an environment that may include bright, dim or flashing lights with varying volume levels
• The ability to use manual dexterity to operate all necessary equipment
• Be able to understand, coach and follow safety standards at all times