Marketing Specialist

K2mdesign; Columbus (OH); On-site; USD 40,000 - 60,000; Full time

Job summary

K2M Design seeks a Marketing Specialist to enhance its marketing strategies through creative graphic design and visual content. This role involves managing high-quality marketing collateral, collaborating with teams, and ensuring brand consistency across platforms. Ideal candidates will possess a Bachelor's in Graphic Design or related fields and have strong proficiency in design software.

Qualifications

• 0-3 years of experience in graphic design, preferably in the AEC industry.
• Strong portfolio demonstrating expertise in creating visually appealing marketing materials.
• Familiarity with social media platforms and best practices for visual content.

Responsibilities

• Create and design various marketing materials including business graphics and presentations.
• Manage and update all marketing templates, ensuring consistency across all materials.
• Collaborate with marketing team on maintaining up-to-date marketing assets.

Skills

Creativity

Attention to Detail

Technical Proficiency

Time Management

Collaboration

Adaptability

Communication

Education

Bachelor's degree in Graphic Design, Visual Communications, or related field

Tools

Adobe Creative Suite

PowerPoint

Job description

Description

K2M Design is looking for positive contributors to our culture, that are passionate about meeting the demanding needs of our clients, and add value and impact through expertise - all in turn contributing to the growth of K2M.

If you are a Marketing Specialist and believe in Building Relationships Based on Trust and Results - we need you!

Position Overview

The Marketing Specialist is primarily responsible for creating high-quality graphic designs and visual content to support K2M’s marketing and business development efforts. This role focuses on developing attractive collateral, managing templates, and maintaining consistent branding across various platforms. The marketing specialist will work closely with the marketing and business development teams to ensure all marketing materials are up-to-date, visually appealing, and aligned with K2M’s objectives.

Core Competencies

• Creativity: Exceptional ability to create visually appealing designs and graphics
• Attention to Detail: Ensures consistency and quality in all visual outputs
• Technical Proficiency: Advanced skills in graphic design software and tools
• Time Management: Ability to manage multiple projects and meet deadlines
• Collaboration: Works effectively with various team members and departments
• Adaptability: Flexible in responding to changing priorities and design needs
• Communication: Clear communication of design concepts and ideas

Critical Success Factors

• Creation of high-quality, visually appealing sales and marketing collateral and presentations
• Consistent management and updating of marketing templates and project profiles
• Timely completion of graphic design projects
• Positive feedback from internal stakeholders on design quality and brand consistency

Responsibilities (subject to change, modification as needed) are as follows, but not limited to:

• Create and design various marketing materials including business graphics, PowerPoint presentations, and collateral
• Manage and update all marketing templates, ensuring consistency across all materials
• Collaborate with marketing team to maintain up-to-date and consistent marketing assets
• Create content for social media in alignment direction from leadership and senior staff
• Oversee website management and updating content as directed by leadership and senior staff
• Develop and maintain internal branding and marketing materials
• Create visually appealing project profiles for completed projects
• Design and produce attractive visual content for various marketing channels
• Ensure all graphic elements adhere to brand guidelines and standards
• Assist in the development of marketing strategies that have a strong visual component

Requirements

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and Experience

• Bachelor's degree in Graphic Design, Visual Communications, or related field
• 0-3 years of experience in graphic design (in-house or agency), preferably in the AEC industry
• Strong portfolio demonstrating expertise in creating visually appealing marketing materials
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Experience with PowerPoint and other presentation software
• Familiarity with social media platforms and best practices for visual content

Work Environment and Physical Demands

The work environment and physical demands are consistent with that of an office setting. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.