Marketing Specialist

Westlyn; Cincinnati (OH); On-site; USD 52,000 - 70,000; Full time

Benefits offered by this job

Base salary

Bonuses

Training

Reviews

Travel opportunities

Networking events

Job summary

Westlyn in Cincinnati, OH is seeking a Marketing Specialist to oversee the preparation, execution, and optimization of campaign initiatives on-site. You will work with senior directors to develop advanced promotional and market analysis skills, starting with onboarding and building campaign channel expertise.

You'll assist with schedules, briefs, assets, and daily plans; coordinate with regional leads and partners; track audience metrics and drive improvements through data-driven decisions.

Qualifications

• Experience supporting promotional initiatives and audience analysis.
• Ability to track campaign metrics and performance data.
• Collaborate with regional leads, venue directors, and partners.
• Coordinate campaign materials, schedules, and site requirements.
• Present performance data and drive workflow improvements.

Responsibilities

• Assist with marketing schedules, strategy briefs, channel assets, and daily promotion plans.
• Support campaign execution across retail hubs, live events, and B2B channels.
• Communicate with regional leads, venue directors, and partners on goals.
• Track audience metrics, conversion trends, and campaign results.
• Coordinate cross-functional teams for venues, materials, and site prep.
• Participate in review sessions, presenting data and driving improvements.

Skills

Campaign execution

Audience insights

Metrics tracking

Cross-functionalCollab

Communication with partners

Job description

(Work Setting: Fully on-site in Cincinnati, OH. Local daily commute required; remote options are not available.)

Start Date: Within 2 to 4 Weeks

Marketing becomes more meaningful when you enjoy analyzing audience insights, supporting promotional initiatives, and understanding what turns brand awareness into measurable campaign success, this opportunity offers practical experience in performance-focused marketing.

As a Marketing Specialist, you will oversee the preparation, execution, and optimization of campaign initiatives while developing advanced promotional and market analysis skills. You will receive structured onboarding and collaborate with senior directors as you build expertise and take ownership of campaign channels.

Marketing in Action

• Assist with marketing schedules, strategy briefs, channel assets, and daily promotion plans.
• Support campaign execution across retail hubs, live promotional events, and business-to-business channels.
• Communicate directly with regional leads, venue directors, and commercial partners regarding campaign goals.
• Track audience metrics, conversion trends, and overall campaign performance results.
• Coordinate with cross-functional teams to ensure event venues, promotional materials, schedules, and site requirements are prepared.
• Participate in campaign review sessions, presenting performance data and implementing workflow improvements.

What We Offer

• Competitive base salary plus performance-based bonuses: Provides dependable base pay with additional earning potential tied to campaign outcomes.
• Practical training and ongoing coaching: Build skills in market research, campaign strategy, audience engagement, and commercial positioning.
• Regular development reviews: Receive clear feedback and guidance as your marketing capabilities advance.
• Travel and campaign opportunities: Selected regional rollouts may provide opportunities to support campaigns in different cities.
• Team socials and professional networking: Build connections through team activities, industry events, and leadership networking.

We are an equal opportunity employer committed to fair inclusive hiring. Reasonable accommodations are available for qualified candidates with disabilities throughout the recruitment process.

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