Marketing Specialist

Jack Henry; Charlotte (NC); Remote; USD 60,000 - 80,000; Full time

Job summary

A leading company is seeking a Marketing Specialist to drive demand from bank and credit union audiences. This remote role involves collaborating on strategic marketing initiatives, executing campaigns, and supporting product launches, all while maintaining a results-oriented focus.

Qualifications

• At least 4 years of strategic marketing experience.
• Experience in financial institutions or fintech targeting financial institutions.

Responsibilities

• Collaborating with the Sr. Manager to identify strategic marketing opportunities.
• Designing and executing marketing campaigns to influence sales pipeline growth.
• Tracking, measuring, and refining campaign performance.

Skills

Strategic Marketing

Communication

Tools

Microsoft Office

HubSpot

Job description

Join to apply for the Marketing Specialist role at Jack Henry.

At Jack Henry, we deliver technology solutions that are digitally transforming and empowering community banks and credit unions to provide enhanced and streamlined user experiences to their customers and members. Our best-in-class products are just the start as we lay the groundwork for the future of digital banking and payments. We hope you'll join us. We can't do it without you.

Jack Henry is currently looking for a marketing professional with experience in developing and executing marketing campaigns to drive demand from bank and credit union audiences. The Marketing Specialist, Advanced, should demonstrate advanced product knowledge, research, understand, and articulate FI audience segments, needs, and opportunities. This role focuses on sales team needs by helping to develop goals and managing marketing initiatives across responsibilities.

This is a remote role based in the Charlotte, NC metro area.

What you’ll be responsible for:

• Collaborating with the Sr. Manager to identify strategic marketing opportunities and leading project execution.
• Designing and executing marketing campaigns to influence sales pipeline growth.
• Tracking, measuring, and refining campaign performance.
• Supporting new product launches and updates.
• Maintaining and developing marketing collateral to ensure current support materials are accessible.
• Facilitating conversations with product and sales teams to understand value propositions.
• Approaching marketing efforts with a thorough understanding of product capabilities and target audiences.
• Serving as a strategic marketing contact and guiding a cross-functional team.
• Supporting the evolution of Jack Henry’s capability architecture.
• Communicating effectively and maintaining a results-oriented focus.
• Reporting on marketing performance quarterly and annually.
• Participating in monthly forecasting and collaborating for continuous improvement.
• Performing other duties as assigned.

What you’ll need to have:

• At least 4 years of strategic marketing experience.
• Experience in financial institutions or fintech targeting financial institutions.

Preferred qualifications:

• Experience in financial industry marketing and project management with agencies or creative teams.
• Knowledge of financial technical solutions and audiences.
• Excellent communication skills.
• Proficiency in Microsoft Office; experience with HubSpot preferred.

We encourage applicants even if they don’t meet every requirement. Join us to contribute to our mission and grow your career.

Why Jack Henry?

We prioritize our associates’ well-being through outstanding benefits and foster a culture of integrity, innovation, and inclusion. We are committed to equal opportunity employment and a supportive environment for all.

Requests for full job descriptions can be made during the interview process.