Marketing Specialist

Georgia; Atlanta (GA); Hybrid; USD 42,000 - 62,000; Full time

Job summary

Georgia’s Own Credit Union is seeking a Marketing Specialist to assist the marketing team with the annual plan, campaigns, content creation, and market research. The role supports events, internal communications, and branding initiatives while relying on creative judgment to meet goals.

You will manage social media growth, write time-sensitive copy, and help analyze data to inform strategy within a collaborative, hybrid work setting.

Qualifications

• Associates or Bachelor's degree in related field or equivalent experience.
• Experience in marketing/campaign creation and data mining/research.
• Experience with publishing writing and marketing material samples.
• Proficiency in Excel, Microsoft Office, and Adobe programs.

Responsibilities

• Support marketing campaigns, events, employee communications, and yearly projects.
• Coordinate marketing projects to meet deadlines and defined goals.
• Grow the Credit Union’s social media presence with messaging and promotional campaigns.
• Write and edit copy for time-sensitive communications (emails, newsletters, blog content).
• Assist with internal requests that drive the credit union’s business objectives.
• Employ marketing analytics techniques to gather data and report results.
• Research opportunities for growth by evaluating competitors, trends, and data.
• Perform other job-related duties as assigned.

Skills

Self-starter

Organizational skills

Communication skills

Analytical skills

Customer service oriented

Team player

Education

Associates or Bachelor's degree in related field or equivalent experience

Tools

Excel

Microsoft Office

Adobe

Job description

If you would enjoy working in a dynamic environment and are looking for an opportunity to become part of a stellar team of professionals dedicated to service, we invite you to apply online today.This position offers a flexible hybrid work arrangement, allowing employees to balance in-office collaboration with the benefits of remote work. We provide the necessary tools and technology to ensure seamless productivity, whether you're working from home or the office.The function of the Marketing Specialist is to assist the entire marketing team with the overall annual Marketing and Branding plan. Responsibilities include copy writing, editing, content creation, campaign development, and market research. Other responsibilities include coordinating events, developing internal promotions, and providing support to the Marketing Department. The Marketing Specialist should be familiar with a variety of the field's concepts, practices, and procedures and able to rely on experience and judgment to plan and accomplish goals. A wide degree of creativity and latitude is expected.ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.Support the marketing department with execution and coordination of marketing campaigns, special events, employee communication, and annual projects that supports the strategic plan of the Credit Union.Coordinate and implement various marketing projects to ensure deadlines and defined goals are met.Grow the Credit Union’s social media presence by assisting with social media messaging and social media promotional campaigns.Write and edit copy for time-sensitive communications (i.e. emails, newsletters, blog content, etc.)Assist with internal requests that drive the credit union’s business objectives and initiativesEmploy marketing analytics techniques to gather important data and reports on results.Research opportunities for growth by evaluating competitors, trends, and statistical data.Perform other job-related duties as assigned.EDUCATIONAL AND WORK EXPERIENCE REQUIREMENTS:Associates or Bachelor’s degree in related field or equivalent experienceExperience in marketing/campaign creation and data mining/researchExperience with publishing writing and marketing material samplesMust be proficient in Excel, Microsoft, and Adobe programsOTHER JOB QUALIFICATIONS:Self-starter with strong organizational skillsMust have excellent communication skills, both written and verbalStrong analytical skills and attention to detailCustomer service focused and goal orientedMust have a team player attitudePHYSICAL REQUIREMENTS:To perform this job successfully, the employee must be able to perform each essential job duty satisfactorily. All employees must be able to communicate face to face or through technology with or without reasonable accommodation. Employee will be in an office environment (well-lighted, heated, and air-conditioned) typically stationed at a desk or table. Employee will be asked to sit and stand for various increments of time, and to lift/push up 10 lbs. Clerical office duties on various forms of technology are required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions.All positions that have lending responsibilities must comply with all requirements under the SAFE ACT, as well as the Credit Union’s policies and procedures related to the SAFE ACT. This includes an obligation on the employee’s part to ensure that NMLA registration pertaining to the SAFE ACT is kept current. The employee must notify the Credit Union within 30 days of any changes that need to be reflected on the NMLS registry.Georgia’s Own Credit Union is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, color, disability, gender, national origin, race, religion, sexual orientation, veteran status, or any classification protected by federal, state, or local law. Consistent with obligations under federal law, every company that is a federal contractor or subcontractor is committed to taking affirmative action to employ and advance women, minorities, disabled veterans, special disabled veterans, veterans of the Vietnam era, and other eligible veterans.We are an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color or any other protected class.