Marketing/Social Media Manager

Regional Client; Detroit (MI); On-site; USD 50,000 - 65,000; Full time

Benefits offered by this job

Dental insurance

Health insurance

Vision insurance

Job summary

Sobh Investments in Detroit, Michigan is seeking a Marketing/Social Media Manager to lead our digital marketing and elevate our brand across Facebook, Instagram, Twitter, LinkedIn, and TikTok. You will craft compelling campaigns, manage channels, and use analytics to maximize reach and engagement.

The role offers a hands-on, growth-oriented path with opportunities to work with influencers and external partners while maintaining consistent branding and high-quality content.

Qualifications

• Proven experience in social media management and digital marketing.
• Strong portfolio of successful campaigns.
• Proficiency with social media tools and analytics.
• Excellent writing and proofreading skills.

Responsibilities

• Develop and execute social media strategies across platforms.
• Create and curate content including graphics and videos.
• Manage paid campaigns and optimize performance.
• Analyze analytics and report insights.
• Collaborate with PR and external partners.

Skills

Social media management

Digital marketing

SEO principles

Google Analytics

Content creation

Paid advertising

Tools

Hootsuite

Buffer

Photoshop

Illustrator

Adobe Creative Suite

Google Analytics

Job description

# Marketing/Social Media ManagerSobh Investments · Detroit, Michigan · Posted YesterdayFull-Time Apply Now Share:## About this roleJob OverviewWe are seeking a dynamic and innovative Marketing/Social Media Manager to lead our digital marketing efforts and elevate our brand presence across various platforms. This role is perfect for a passionate professional who thrives on creating engaging content, analyzing digital trends, drive traffic for an up and coming social media influencer as well as the company's businesses while building meaningful relationships with audiences. As a key driver of our marketing strategy, you will develop compelling campaigns, manage social media channels, and utilize cutting-edge tools to maximize reach and engagement. Join us to craft impactful stories that resonate with our community and propel our brand forward with energy and purpose!DutiesDevelop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase brand visibility and engagement.Create, curate, and manage high-quality content including graphics, videos, photography, and written posts that align with brand identity and marketing goals.Utilize social listening tools to monitor online conversations, gather insights on customer sentiment, and identify emerging trends or potential issues.Manage paid advertising campaigns on social media channels like Facebook Advertising to drive targeted traffic, leads, and conversions.Analyze web analytics and social media metrics using tools such as Google Analytics and web analytics platforms to measure campaign performance and optimize strategies accordingly.Coordinate with public relations teams to enhance brand reputation through media outreach, influencer collaborations, and community engagement initiatives.Oversee the use of graphic design software like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to produce visually compelling marketing materials.Maintain consistent branding across all digital channels while ensuring content accuracy through proofreading and editing.Manage relationships with external vendors or agencies for specialized projects such as video editing or professional photography.Stay current with digital marketing trends, SEO best practices, keyword research techniques, and new social media features to keep our strategies innovative.QualificationsProven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns.Proficiency in social media management tools such as Hootsuite or Buffer for scheduling and analytics purposes.Skilled in graphic design software including Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite for content creation.Knowledge of SEO principles, keyword research methods, web analytics (Google Analytics), and social listening tools.Experience managing paid advertising campaigns on platforms like Facebook Ads Manager.Strong writing skills with an eye for proofreading to ensure clear and error-free communication.Ability to analyze data insights from Google Analytics or similar tools to inform strategic decisions.Excellent relationship management skills to collaborate effectively with internal teams and external partners.A creative mindset combined with strategic thinking to develop engaging content that aligns with branding goals.Eagerness to stay updated on the latest trends in digital marketing, video editing techniques, e-commerce integrations, and social media innovations.Join us in shaping vibrant digital narratives that inspire action! This paid position offers an exciting opportunity for growth within a forward-thinking organization committed to empowering its team members every step of the way.Pay: $50,000.00 - $65,000.00 per yearBenefits:Dental insuranceHealth insuranceVision insuranceWork Location: In person