Marketing, Social & Content

Sable; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Sable is building the AI employee category and seeks a deeply online storyteller to own our voice. You will manage the brand’s social presence, shape founder content, and turn product moments into engaging posts across platforms.

Ideal candidates are fast, scrappy writers who understand internet culture and AI. Bonus includes B2B marketing, video editing, and an existing following. You’ll work closely with the founders to drive visibility and pipeline.

Qualifications

• Chronically online with native internet culture sense.
• Track record growing an account or brand you can point to.
• Fast, scrappy: shoot, edit, and post the same day.
• Sharp writing with taste; defend your calls with reasoning, not vibes.
• Genuinely curious about AI and able to explain it simply.
• Bonus: B2B or AI marketing experience, video editing and design skills, or an existing personal following.
• Bonus: You understand how search engines and AI answer engines surface content.

Responsibilities

• Own Sable's social channels end to end: strategy, daily posting, and growth across X, LinkedIn, and other platforms.
• Turn product demos, customer stories, and launches into short-form video, threads, and posts.
• Shape and ghostwrite founder content so their voices carry.
• Spot trends and conversations early and get Sable into them fast.
• Measure what works, double down on it, and tie reach to pipeline.
• Own SEO and AEO so Sable shows up when people search for what we do.
• Create content that ranks in search and gets picked up by AI tools.

Skills

Chronically online

Internet culture sense

Brand growth

Fast content creation

Sharp writing

AI curiosity

B2B marketing

Video editing

Existing following

SEO/AI surfacing

Job description

About Sable

Sable built Aidan, the first AI employee who can lead customer calls using realtime voice, vision, and browser use. Aidan runs a live, two-way conversation inside a real product environment, clicking through the product like a human, watching the user's screen, and adapting the journey on the fly. Every conversation feeds a self-improving context graph we call the Brain, so Aidan gets smarter with each call.

The role

You are Sable's voice online. Sable is creating a category, the AI employee, and you decide how the world first meets it. You're chronically online: you know what's moving on X and LinkedIn before it trends, and you decide how the world first meets it, whether that's in a feed, a Google search, or through an LLM. You own Sable's social presence end to end and work directly with the founders to turn product moments, customer wins, and launches into attention.

What you'll do

• Own Sable's social channels end to end: strategy, daily posting, and growth across X, LinkedIn, and wherever our audience is next

• Turn product demos, customer stories, and launches into short-form video, threads, and posts

• Shape and ghostwrite founder content so their voices carry

• Spot trends and conversations early and get Sable into them fast

• Measure what works, double down on it, and tie reach to pipeline

• Own SEO and AEO so Sable shows up when people search for what we do

• Create content that ranks in search and gets picked up by AI tools

Who you are

• Chronically online, with a native feel for internet culture and what makes content spread

• A track record of growing an account or brand you can point to

• Fast and scrappy: you can shoot, edit, and post the same day

• Sharp writer with taste; you know when something is cringe and you defend your calls with reasoning, not vibes

• Genuinely curious about AI and able to explain it simply

• Bonus: B2B or AI marketing experience, video editing and design skills, or an existing personal following

• Bonus: You understand how search engines and AI answer engines decide what to surface, and you write with that in mind without sounding robotic