Marketing Senior Consultant (Columbus, OH)

Allstate; Columbus (OH); Hybrid; USD 54,000 - 66,000; Full time

Job summary

National General, part of The Allstate Corporation, seeks a Direct Sales Marketing Manager Senior Consultant to own local marketing activities in Columbus, OH. You will plan and execute local and corporate marketing events, coordinate promotions, and drive new store openings with ROI-focused campaigns.

In this hybrid role, you will engage local dealerships and business partners, produce monthly newsletters, manage social pages, and track results to optimize referrals and growth in the market.

Qualifications

• 3+ years of experience in local marketing or sales (preferred).
• High School Diploma or GED (Preferred).
• In lieu of education, equivalent combination may be considered.

Responsibilities

• Calls on local dealerships and business partners to build relationships and increase referrals.
• Plans local marketing strategy and outside marketing activities with Sales leadership.
• Produces monthly marketing newsletters from collected information.
• Manages local social pages in collaboration with Marketing.
• Tracks event results and builds a ROI-focused events calendar.
• Proactively sells Affinity program to local businesses in the region.

Skills

Local marketing

Dealership outreach

Event planning

Newsletter production

Social media management

Sales relationship building

Strategic planning

Time management

Communication skills

Persuasion

Education

High School Diploma or GED (Preferred)

Job description

National General is a part of The Allstate Corporation, which means we have the same innovative drive that keeps us a step ahead of our customers’ evolving needs. We offer home, auto and accident and health insurance, as well as other specialty niche insurance products, through a large network of independent insurance agents, as well as directly to consumers.

Job Description

The Direct Sales Marketing Manager Senior Consultant is responsible for ownership of local marketing activities for a given geography including but not limited to field planning, scheduling and executing local and corporate marketing events, promotions and business driving activities and creating, executing, managing and tracking activities and results of new store opening business driving plans. This role will also market daily to local dealerships and other business partners to build presence in the marketplace and increase new business growth.

Key Responsibilities:

• *Hybrid - Location specific to Columbus, OH. Needs to live in the Columbus, OH area due to weekly commute.
• Calls on local dealerships and other business partners to build relationships and increase referrals
• Works with Sales leadership to plan local marketing strategy and outside marketing activities
• Produces monthly marketing newsletters by collecting information throughout each month
• Works together with marketing to manage local social pages
• Tracks event results and continuously builds a list of events with the best return on investment
• Works to proactively sell Affinity program to local businesses within the assigned region and monitor account activity to produce desired results

Education

• High School Diploma or GED (Preferred)

Experience

• 3 or more years of experience (Preferred)

Supervisory Responsibilities

• This job does not have supervisory duties.

Education & Experience (in lieu)

• In lieu of the above education requirements, an equivalent combination of education and experience may be considered.

*Hybrid - Location specific to Columbus, OH. Needs to live in the Columbus, OH area due to weekly commute.

Skills

Active Learning, Adaptability, Business Integrity, Customer Relationships, Customer Service, Local Marketing, Marketing, Marketing Events, Office Administration, Persuasion, Planning Ability, Researching, Sales, Social Orientation, Time Management

Compensation

Base Pay: 60,000.00 USD

Joining our team isn’t just a job — it’s an opportunity. One that takes your skills and pushes them to the next level. One that encourages you to challenge the status quo. One where you can shape the future of protection while supporting causes that mean the most to you. Joining our team means being part of something bigger – a winning team making a meaningful impact.

Effective July 1, 2014, under Indiana House Enrolled Act (HEA) 1242, it is against public policy of the State of Indiana and a discriminatory practice for an employer to discriminate against a prospective employee on the basis of status as a veteran by refusing to employ an applicant on the basis that they are a veteran of the armed forces of the United States, a member of the Indiana National Guard or a member of a reserve component.

It is the Company’s policy to employ the best qualified individuals available for all jobs. Therefore, any discriminatory action taken on account of an employee’s ancestry, age, color, disability, genetic information, gender, gender identity, gender expression, sexual and reproductive health decision, marital status, medical condition, military or veteran status, national origin, race (include traits historically associated with race, including, but not limited to, hair texture and protective hairstyles), religion (including religious dress), sex, or sexual orientation that adversely affects an employee's terms or conditions of employment is prohibited. This policy applies to all aspects of the employment relationship, including, but not limited to, hiring, training, salary administration, promotion, job assignment, benefits, discipline, and separation of employment.

National General Holdings Corp., a member of the Allstate family of companies, is headquartered in New York City. National General traces its roots to 1939, has a financial strength rating of A– (excellent) from A.M. Best, and provides personal and commercial automobile, homeowners, umbrella, recreational vehicle, motorcycle, supplemental health, and other niche insurance products. We are a specialty personal lines insurance holding company. Through our subsidiaries, we provide a variety of insurance products, including personal and commercial automobile, homeowners, umbrella, recreational vehicle, supplemental health, lender-placed and other niche insurance products.

Companies & Partners

Direct General Auto & Life, Personal Express Insurance, Century-National Insurance, ABC Insurance Agencies, NatGen Preferred, NatGen Premier, Seattle Specialty, National General Lender Services, ARS, RAC Insurance Partners, Mountain Valley Indemnity, New Jersey Skylands, Adirondack Insurance Exchange, VelaPoint, Quotit, HealthCompare, AHCP, NHIC, Healthcare Solutions Team, North Star Marketing, Euro Accident.

Benefits

National General Holdings Corp. is an Equal Opportunity (EO) employer – Veterans/Disabled and other protected categories. All qualified applicants will receive consideration for employment regardless of any characteristic protected by law. Candidates must possess authorization to work in the United States, as it is not our practice to sponsor individuals for work visas. In the event you need assistance or accommodation in completing your online application, please contact NGIC main office by phone at [phone].

Allstate provides a comprehensive technology setup, including a laptop, monitors, headset, keyboard, and mouse. Employees eligible to work from home also receive a monthly connectivity reimbursement to help offset internet costs.

When working from home, you must have a dedicated, private workspace free from distractions, along with appropriate desk and seating. Reliable internet is required, with minimum speeds of 50 MB download and 5 MB upload.