Marketing Science Specialist

Sandvik AB; United States; Hybrid; USD 110,000 - 180,000; Full time

Job summary

Sandvik AB is seeking a Senior Marketing Analytics professional to strengthen marketing strategy through data, insights and analysis across global brand and demand initiatives. You will ensure investments are evidence-based and tied to business impact, reporting to the Head of Brand & Marketing Strategy.

You will lead measurement frameworks, KPI design, and campaigns analysis, collaborating with Brand, Demand, Content and Sales teams to translate insights into strategic direction and clear

Qualifications

• Experience in measurement and evidence-based marketing principles (brand growth, mental availability, effectiveness theory).
• Track record working in matrix organizations with cross-functional stakeholders.
• Experience translating insights into strategic direction and actionable frameworks.
• Background in driving or contributing to structured marketing measurement cycles.
• Ability to influence and align teams through clarity and structure.
• Education in a relevant field.

Responsibilities

• Support customer research and brand health measurement frameworks to assess brand strength over time
• Design and evolve frameworks for measuring marketing effectiveness across brand and demand activities
• Own the design and interpretation of marketing KPIs linked to business outcomes
• Lead analysis of campaign performance, media effectiveness, and long-term versus short-term impact
• Support segmentation, targeting, and buyer journey understanding in complex, multi-stakeholder buying environments
• Act as a strategic thought partner to Brand, Demand, Content, and Sales teams
• Enable better decision-making by clarifying trade-offs, scenarios, and expected outcomes
• Translate marketing performance into clear commercial implications and investment recommendations.

Skills

Analytical depth

Strategic thinking

Marketing measurement

Cross-functional collaboration

Education

Education in a relevant field

Job description

Do you enjoy turning data into clarity – and clarity into better decisions? In this role, you connect strategy, data, and execution to ensure insights drive action, shaping how brand and demand investments deliver real business impact.

About the job

You strengthen marketing strategy and decision‑making through data, insight, and analysis, ensuring that long‑and short‑term marketing investments are evidence‑based, prioritized, and tied to business impact. Providing analytical input to global brand and marketing strategy is part of your job, as is applying marketing science, such as brand growth, mental availability, buyer behavior, pricing power, and effectiveness theory, in an industrial B2B context. You report to the Head of Brand & Marketing Strategy.

Job responsibilities

• Support customer research and brand health measurement frameworks to assess brand strength over time
• Design and evolve frameworks for measuring marketing effectiveness across brand and demand activities
• Own the design and interpretation of marketing KPIs linked to business outcomes
• Lead analysis of campaign performance, media effectiveness, and long‑term versus short‑term impact
• Support segmentation, targeting, and buyer journey understanding in complex, multi‑stakeholder buying environments
• Act as a strategic thought partner to Brand, Demand, Content, and Sales teams
• Enable better decision‑making by clarifying trade‑offs, scenarios, and expected outcomes
• Support business and finance stakeholders by translating marketing performance and effectiveness into clear commercial implications and investment recommendations.

Location and flexibility

This position offers a flexible location and can be based near any of our Sandvik Coromant sites.

Your profile

You combine analytical depth with a strategic perspective and enjoy working where insight meets decision‑making. You have experience in measurement and evidence‑based marketing principles, such as brand growth, mental availability, and effectiveness theory, and the confidence to apply them in an industrial B2B context.

You also bring:

• A track record of working in matrix organizations with cross‑functional stakeholders
• Experience translating insights into strategic direction and actionable frameworks
• Background in driving or contributing to structured marketing measurement cycles
• Demonstrated ability to influence and align teams through clarity and structure
• Education in a relevant field

Success in this role comes from curiosity, structured thinking, and the confidence to challenge assumptions. You’re collaborative by nature, clear in your communication, and pragmatic in how you balance long‑term brand building with short‑term performance.

Our culture

Innovation is in our DNA and we’re proud to shape the future of manufacturing in close collaboration with our customers and partners. We believe in an inclusive, equal and open-minded culture, and we nurture our diversities to form a solid foundation for achieving great results. Add fair and rewarding benefits, as well as many different career opportunities in an inspiring global environment. Meet some of your future colleagues at our career page or visit our website , LinkedIn or Facebook page to get to know us further.

Contact information

Are you curious to know more about this position? Please contact Rafael Araujo, hiring manager, at [e-mail]

We’ve already decided on which advertising channels and marketing campaigns we wish to use and respectfully decline any additional contacts in that matter.

Union contacts (Sweden):

Recruitment Specialist: Hanna Thomas

Sandvik Coromant is part of the global industrial engineering group Sandvik and is at the forefront of developing manufacturing tools and machining solutions, with knowledge that drives the industry standards and innovations demanded by the metalworking industry now and in the next industrial era. Collaborations with educational institutions, extensive investment in research and development and strong customer partnership ensure the development of machining technologies that change, lead and drive the future of manufacturing. Sandvik Coromant owns over 1700 patents worldwide, employs around 8000 staff and is represented in more than 150 countries.