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A leading company is seeking a Marketing Project Specialist to join their North American team. This role involves project management, campaign execution, and cross-channel coordination to drive brand growth. Ideal candidates have experience in marketing, exceptional organizational skills, and a passion for cycling and sustainability. Benefits include a supportive work environment, discounts, and opportunities for personal growth.
Marketing Project Specialist - US
Job titleMarketing Project Specialist
Department Marketing
Responsible toHead of Marketing, NA
Salary Range $67,500 - $75,000 per annum
About the Company
Our purpose is to change the way people live in cities. By providing the means to commute or explore with a bike that you can take anywhere and store anywhere, we can make cities happier places to live. We want to increase people's freedom, improve their health and reduce society's impact on the environment. We make more than just a bicycle, and we are more than just a bicycle company.
We continue to make the Brompton in West London, where we started in 1975, but our product has travelled far - we now export 80% of our bicycles to 47 countries. In the past 3 years we have invested in a new purpose-built production facility, transformed our digital architecture, opened new flagship stores and had our biggest product launch in company history and we're not stopping there.
To truly deliver on our purpose, we need passionate, innovative and talented people that want to challenge the status quo and make an impact. We can offer you a job you won't find anywhere else.
The Role
We're seeking a Marketing Project Specialist to join our dynamic North American team based in New York City. This role sits at the intersection of campaign execution, project management, and cross-channel coordination. You'll be the organizational backbone for our marketing initiatives, ensuring smooth delivery of campaigns, events, and programs while managing our affiliates program.
This position requires exceptional organizational skills, a meticulous attention to detail, and the ability to simultaneously coordinate multiple projects across all our sales channels; direct to consumer, owned retail, independent bike shops, and national retail partners. While supporting our network of retailers will be a significant component of your responsibilities, you'll be instrumental in executing marketing initiatives across all channels to drive brand growth in the North American market.
Key Responsibilities
Project Management & Implementation
Coordinate and implement marketing campaigns from planning through execution and evaluation across all channels
Manage timelines, resources, and deliverables for multiple concurrent marketing initiatives
Track project progress, identify potential issues, and implement solutions to ensure on-time delivery
Maintain detailed campaign documentation and post-campaign analysis, and provide monthly / quarterly reports on overall marketing metrics
Multi-Channel Marketing Support
Execute marketing strategies across direct-to-consumer ecommerce, Brompton Junction stores, independent bike shops, and national retail partners
Create and coordinate distribution of marketing assets tailored to each channel's specific needs
Support our retail network with point-of-sale materials, merchandising guidelines, and campaign toolkits
Implement cross-channel marketing activations that drive traffic and increase sales across all platforms
Affiliates Program Management
Own and develop our affiliates marketing channel, including recruitment, onboarding, and relationship management
Track performance metrics and optimize the program to maximize ROI
Create compelling briefs and assets for affiliate partners
Regular reporting on program performance and growth opportunities
Event & Program Coordination
Support planning and execution of both in-person and virtual brand events, including cycling community activations
Coordinate with internal teams and external vendors to ensure successful event delivery
Assist with trade shows, demo days, product launches, and community rides
Help manage presence at industry events and cycling and related industry expos
Cross-Functional Collaboration
Act as a liaison between marketing, sales, operations, and global partners
Effectively communicate campaign details, timelines, and needs to relevant stakeholders
Coordinate with Global Marketing Team on international campaign implementation for North American market
Support North American retail and ecommerce teams with marketing materials and promotional assets
Requirements
3-5 years of experience in marketing, project coordination, or events management
Experience in the bicycle industry, outdoor recreation sector, or specialty retail strongly preferred
Understanding of multiple sales channels including e-commerce, owned retail, and dealer networks
Demonstrated experience managing multiple projects simultaneously
Exceptional organizational skills with meticulous attention to detail
Strong communication skills, both written and verbal
Proficiency with project management tools and marketing platforms
Ability to build and maintain strong stakeholder relationships
Self-motivated with a proactive approach to problem-solving
Passion for cycling, the outdoors, sustainability, and urban mobility
Ideal Candidate
You're a highly organized marketing professional who thrives in a fast-paced environment where no two days are the same. You have a talent for coordinating complex projects and keeping multiple initiatives on track simultaneously. Your communication skills allow you to effectively manage stakeholder expectations and build strong relationships across teams and with partners.
Your background in the bicycle industry, outdoor recreation, or specialty retail gives you valuable insight into the needs of various sales channels. You understand the unique dynamics of both direct to consumer and wholesale environments and can translate brand strategies into successful executions across all platforms. You're passionate about cycling culture and understand how to connect with cycling enthusiasts through authentic marketing activations.
Benefits
Brompton offers you an excellent working environment with enthusiastic colleagues who get along very well, communicate and cooperate with each other. The working climate is informal, but we work hard.
Discount on your very own Brompton (family and friends get discount too)
Position to thrive. Whether you're early in your career or an experienced professional, Brompton provides you with everything you need to excel in your job and for personal growth. You will be actively encouraged to increase your skillset and to attend relevant events
20 days holiday plus National Holidays, increasing the longer you stay with us.
Workplace Pension Scheme, Season Ticket Loan, Flexible Working, Cycle to Work Scheme to name just afew...
401k
Applicants must have the right to work in the United States