Marketing Project Manager

Targetbase; Irving (TX); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Targetbase, a data-driven marketing agency in the Dallas area, seeks a Marketing Project Manager to lead on-time, on-budget digital programs from concept to delivery. You will coordinate scope, resources, and budgets, and maintain client expectations while aligning with agency standards.

The role requires 5+ years in digital/CRM project management, expertise with Adobe Workfront, strong communication, and the ability to lead with minimal supervision in a fast-paced environment.

Qualifications

• 5+ years of digital/CRM marketing project management experience.
• Strong planning, organization, and coordinating skills.
• Excellent interpersonal and communication abilities.

Responsibilities

• Works with Crafts across the agency to define, estimate, and align on the overall scope of assigned programs.
• Monitors program progress against the plan and Statement of Work (SOW) and proactively communicates variances and works with the team to resolve issues
• Addresses issues related to scope, schedule, budget, or quality, ensuring scope changes are documented.
• Provides information to account lead to successfully manage client expectations
• Adheres to established Targetbase standards and ensures compliance with processes.
• Defines, develops, and implements processes and best practices for Targetbase
• Is the primary point of contact for assigned programs and leads internal status meetings

Skills

Project management

Planning and organization

Communication skills

Tools

Adobe Workfront

Microsoft Office (Word, Excel, Outlook)

Job description

Job Subfunction

Business Performance and Process Improvement

Agency

Targetbase

Job Function

Projects and Performance Improvement

Job Subfunction

Business Performance and Process Improvement

Job Description

As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients.

JOB SCOPE & PURPOSE

The Marketing Project Manager is responsible for managing on time + on budget execution of digital marketing programs across the agency from conception through delivery. This includes managing scope and resources, budget tracking, and oversight of project plans. Overall, this position requires a process-oriented thinker who embraces challenges and rallies teams to ensure program success.

Main Responsibilities

• Works with Crafts across the agency to define, estimate, and align on the overall scope of assigned programs.
• Monitors program progress against the plan and Statement of Work (SOW) and proactively communicates variances and works with the team to resolve issues
• Addresses issues related to scope, schedule, budget, or quality, ensuring scope changes are documented.
• Provides information to account lead to successfully manage client expectations
• Adheres to established Targetbase standards and ensures compliance with processes.
• Defines, develops, and implements processes and best practices for Targetbase
• Is the primary point of contact for assigned programs and leads internal status meetings

Experience & Ability

• 5+ years of digital/CRM marketing project management experience
• 2+ years of hands on expertise in Adobe Workfront
• Demonstrated ability to lead programs with minimal supervision in a fast-paced environment where resources are often shared across programs
• Strong planning, organization, and coordinating skills
• Strong interpersonal and communication skills
• Solid PC skills and Microsoft software experience (Word, Excel, Outlook)
• Marketing/Advertising Agency is nice to have
• Extra bonus points for PMP Certification and/or fluency in pharma or high-science healthcare

Position Requirements

• Overtime as necessary
• Travel as necessary

We work a hybrid schedule - 3 days in office and 2 days working from home. Candidates must local to the Dallas-Fort Worth area and willing to be onsite in the Irving, TX office 3 days a week.

Targetbase is a part of Omnicom Precision Marketing Group (OPMG). OPMG aligns Omnicom's global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using its universal framework of connected data, connected intelligence and connected experiences, OPMG provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modeling, technical and business consulting and digital experience design and development.

R13132

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.

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