Marketing Operations Strategist — Remote, AI-Driven Growth

WRS Health; Oregon; Hybrid; USD 90,000 - 135,000; Full time

Job summary

WRS Health is hiring a Marketing Operations Strategist to build scalable, AI-driven marketing systems and measure their impact on brand awareness and revenue. You’ll lead HubSpot-driven campaigns, optimize funnels, and collaborate across departments to align strategies with health IT goals.

The role centers on designing repeatable processes, analyzing data for insights, and driving improvements in lead generation, conversion rates, and overall marketing ROI.

Qualifications

• Requires a bachelor’s degree in marketing, business, analytics, or a related field.
• 5+ years in marketing operations or B2B SaaS with project leadership.
• Advanced HubSpot expertise across marketing, sales, and CMS hubs.

Responsibilities

• Design and execute a holistic marketing strategy aligned with company goals.
• Build AI-powered workflows for lead scoring, content generation, and personalization.
• Analyze performance, run tests, and optimize campaigns, landing pages, and emails.
• Manage HubSpot setup, dashboards, and data hygiene; report KPIs to stakeholders.
• Collaborate with Marketing, Sales, and Customer Service to document repeatable processes.

Skills

HubSpot

Marketing Automation

AI workflows

Data analytics

Project management

Communication

Education

Bachelor's degree in Marketing, Business or related

Tools

HubSpot

Looker Studio

Tableau

Power BI

Job description

WRS Health is hiring a Marketing Operations Strategist to build scalable, AI-driven marketing systems and measure their impact on brand awareness and revenue. You’ll lead HubSpot-driven campaigns, optimize funnels, and collaborate across departments to align strategies with health IT goals.

The role centers on designing repeatable processes, analyzing data for insights, and driving improvements in lead generation, conversion rates, and overall marketing ROI.