Marketing Operations Specialist: Campaigns & Analytics

Dnb; Florham Park (NJ); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Generous paid time off

Parental leave up to 16 weeks

Paid sick time

Education assistance

Volunteer days & donation matching

401k with company matching

Health & wellness benefits

Medical, dental & vision insurance

Job summary

Dun & Bradstreet in New Jersey is seeking a Marketing Operations Associate to align marketing processes, support automation, lead development, and performance analysis. You will help manage campaigns, data integrity, and reporting across CRM and marketing systems.

Ideal candidates have a Bachelor's degree in Marketing or a related field and 2+ years in marketing operations, with hands-on experience in Salesforce and marketing automation tools. Strong organization and collaboration are essential.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 2+ years in marketing operations or related roles.
• Experience executing integrated marketing campaigns (email, web, events, webinars).
• Strong organizational, planning, and time management skills.
• Experience with CRM and marketing automation platforms.

Responsibilities

• Assist in the execution of digital marketing campaigns across email, web, and social.
• Support marketing automation workflows and lead scoring.
• Maintain customer segmentation data for targeted campaigns.
• Help with lead and pipeline development processes and data quality checks.
• Contribute to reporting, dashboards, and data governance.

Skills

Marketing operations

Campaign execution

Lead management

Data governance

Reporting & dashboards

Time management

Education

Bachelor's degree (Marketing/Business/Communications)

Tools

Salesforce

HubSpot

Marketo

Eloqua

Job description

Dun & Bradstreet in New Jersey is seeking a Marketing Operations Associate to align marketing processes, support automation, lead development, and performance analysis. You will help manage campaigns, data integrity, and reporting across CRM and marketing systems.

Ideal candidates have a Bachelor's degree in Marketing or a related field and 2+ years in marketing operations, with hands-on experience in Salesforce and marketing automation tools. Strong organization and collaboration are essential.