Marketing Operations Specialist

Ziff Davis, Inc.; United States; Presencial; USD 60.000 - 75.000; Jornada completa

Descripción de la vacante

Ookla, an Accenture company, is seeking a Marketing Operations Specialist to handle day-to-day execution and administrative support that enables the marketing organization to run campaigns at scale.

Within established strategies and processes, you will execute campaigns, maintain marketing tech and data, support automation and reporting, and help identify opportunities to improve operational efficiency.

Formación

• 2–4+ years in marketing operations or related field.
• Experience with Pardot, Marketo, or HubSpot.
• Experience executing email campaigns and managing marketing databases.
• Strong attention to detail and data quality.
• Ability to manage multiple priorities and deadlines.

Responsabilidades

• Execute email campaigns and marketing programs across channels.
• Build and QA campaigns, forms, landing pages, and assets.
• Segment audiences, manage lists, and ensure data hygiene.
• Coordinate campaign timelines and dependencies.
• Provide operational support for webinars and events.
• Administer and maintain marketing automation platform.
• Build, maintain, and troubleshoot workflows.
• Lead management and lead scoring workflows.
• Produce and maintain marketing reports and dashboards.
• Document and improve processes and automation initiatives.

Conocimientos

Marketing operations

Marketing automation

Email campaigns

Data quality

Project coordination

Herramientas

Salesforce Account Engagement (Pardot)

Marketo

HubSpot

Descripción del empleo

The Marketing Operations Specialist provides day-to-day execution and administrative support that enables the marketing organization to execute efficiently, consistently, and at scale.

Working within established Marketing Operations strategies, frameworks, and processes, this role executes campaigns, maintains marketing technology and data, supports automation and reporting, and helps identify opportunities to improve operational efficiency.

Key Responsibilities

Campaign & Marketing Operations

Execute email campaigns and marketing programs across channels

Build and QA campaigns, forms, landing pages, and related marketing assets

Execute audience segmentation, list management, and data hygiene processes based on established requirements

Coordinate campaign timelines, requirements, and operational dependencies

Provide operational support for webinars, events, and other marketing programs

Marketing Automation & Technology

Help administer and maintain the marketing automation platform

Build, maintain, and troubleshoot workflows and automations based on established requirements

Execute lead management and lead scoring workflows based on established frameworks

Monitor campaign and data processes and elevate issues as needed

Support testing and deployment of new marketing technology and capabilities

Reporting & Data

Produce and maintain recurring marketing reports and dashboards

Pull, organize, and validate campaign and program performance data

Support data quality and consistency across marketing systems

Support measurement and reporting processes established by Marketing Operations

Process & Optimization

Follow and help maintain established operational standards and QA processes

Document recurring processes and workflows

Identify manual processes and recurring work that may benefit from automation or improvement

Support implementation of process improvements and automation initiatives

Job Qualifications:

2–4+ years of experience in marketing operations, marketing automation, campaign operations, or a related field

Experience with a marketing automation platform such as Salesforce Account Engagement (Pardot), Marketo, HubSpot, or similar

Experience executing email campaigns and managing marketing databases

Strong attention to detail and commitment to data quality

Comfortable working with data, reporting, and spreadsheets

Strong organizational and project coordination skills

Ability to manage multiple priorities and deadlines

• Ability to work collaboratively with cross-functional marketing teams

Strong problem-solving and troubleshooting skills

Nice to Have:

• Experience with marketing automation workflows and lead management
• Experience supporting B2B marketing programs
• Familiarity with campaign reporting and marketing performance metrics
• Interest in emerging marketing technology and AI-enabled workflows
• Experience identifying opportunities for automation or process improvement

About

Ookla, an Accenture company, is a global leader in connectivity intelligence that brings together the trusted expertise of Speedtest®, Downdetector®, Ekahau®, and RootMetrics® to deliver unmatched network and connectivity insights. By combining multi-source data with industry-leading expertise, we transform network performance metrics into strategic, actionable insights.

Our solutions empower service providers, enterprises, and governments with the critical data and insights needed to optimize networks, enhance digital experiences, and help close the digital divide. At the same time, we amplify the real-world experiences of individuals and businesses that rely on connectivity to work, learn, and communicate. From measuring and analyzing connectivity to driving industry innovation, Ookla helps the world stay connected.

About Accenture

Accenture helps the world’s leading enterprises reinvent by building their digital core and unleashing the power of AI to create value at speed for organizations across industries. Our strategy is to be the reinvention partner of choice for our clients and lead in the safe, widespread adoption of AI, and to be the most client focused, AI-enabled, great place to work in the world. We bring together the talent of our approximately 799,000 people with proprietary assets and platforms, deep process and industry expertise, and leading ecosystem relationships to deliver end-to-end solutions and measurable outcomes at scale. Through our Reinvention Services, we offer broad expertise across Cybersecurity, Digital Core, Finance, Industry and Enterprise, Song, Supply Chain and Engineering, and Talent, with advanced capabilities in AI and Data, Industry and Process, and Technology. We serve approximately 9,000 clients and generated approximately $70 billion in FY25 revenue. Visit us at accenture.com .

Ookla, an Accenture Company, offers competitive salaries in addition to robust, health and wellness-focused benefits, includingcomprehensive medical, dental, and vision coverage, as well as life and disability benefits.We are committed to work-life balance with Flexible Time Off, Volunteer Time Off, and paid holidays. We offer family building andcaregiving support and generous Family Care and Parental leave, when you need it. We also provide Fitness Reimbursement andaccess to wellness programs, ensuring our team stays healthy both physically and mentally.

Compensation Range

Compensation at Ookla, an Accenture company, is determined based on a variety of factors, including the role, geographic location, job-related knowledge, skills, and experience. As required by applicable law, Ookla provides a reasonable base salary range for this position of $60,000 to $75,000. Actual compensation will depend on the candidate's qualifications and other relevant factors. We anticipate this job posting will be posted until 12/15/2026.

We believe that no one should be discriminated against because of their differences. All
employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry,disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status,citizenship status or anyother basis as protected by federal, state, or local law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.For details, view a copy of the Accenture-Equal-Employment-Opportunity-Statement.pdf
Accenture is an EEO and Aff…

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

Candidates who are currently employed by a client of Accenture or Ookla, an Accenture Company, or anaffiliated Accenture business may not be eligible for consideration.

The Company will not discharge or in any other manner discriminate against employees or applicantsbecause they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.Additionally, employees who have access to the compensation information of other employees or applicants as a part of theiressential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise haveaccess to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtheranceof an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent withthe Company's legal duty to furnish information.