Marketing Operations Manager: Brand & Localization Leader

Staffmark Group; Plano (TX); On-site; USD 92,000 - 132,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k

Paid Time Off

Job summary

Staffmark Group is seeking a Marketing Operations Manager for Home Entertainment in Plano, TX. This on-site role focuses on leading brand strategy, product messaging, and localization for multiple launches within the HE portfolio.

The candidate will coordinate across GTM, paid media, and creative teams, ensuring consistent brand voice and compliant assets across markets. Strong leadership and cross-functional collaboration are essential.

Qualifications

• 7+ years of experience in brand strategy or integrated marketing.
• Experience developing product positioning and messaging frameworks at a portfolio level.
• Strong mastery of multi-channel marketing and branding.

Responsibilities

• Lead development of positioning and messaging frameworks across HE launches.
• Partner with GTM to align messaging with go-to-market strategies, audience targeting, and channel-specific needs.
• Own the localization strategy for HE marketing assets across markets and languages.
• Review and approve localized assets to ensure alignment with source messaging and brand standards.
• Define scope and priorities for each launch, establishing workflows with regional teams and agencies.
• Oversee end-to-end legal review workflow and QA for HE creative assets.

Skills

Brand strategy

Product positioning & messaging

Localization insights

Education

Bachelor's degree in Marketing, Communications, Advertising, or a related field

Job description

Staffmark Group is seeking a Marketing Operations Manager for Home Entertainment in Plano, TX. This on-site role focuses on leading brand strategy, product messaging, and localization for multiple launches within the HE portfolio.

The candidate will coordinate across GTM, paid media, and creative teams, ensuring consistent brand voice and compliant assets across markets. Strong leadership and cross-functional collaboration are essential.