Marketing Operations Lead — Data-Driven Revenue & AI

Triwill Group; Northern (KY); Hybrid; USD 90,000 - 140,000; Full time

Job summary

Triwill Group is seeking a Senior Marketing Operations Specialist based in the United States. This role sits at the intersection of marketing analytics, revenue systems, and go-to-market operations.

You will own reporting on funnel performance, lifecycle conversion, and campaign effectiveness, and you will manage lead scoring, routing, and Marketing-to-Sales handoff across core GTM systems. The environment is fast-moving, data-driven, and focused on continuous improvement.

Responsibilities

• Own reporting on funnel performance, lifecycle conversion, and campaign effectiveness.
• Manage lead scoring, routing, and Marketing-to-Sales handoff across core GTM systems.
• Collaborate with BI, Data, Sales, and Marketing stakeholders and report to senior leadership.
• Improve workflows through data, automation, and AI.
• Operate in a fast-moving, data-driven environment focused on operational accuracy and continuous improvement.

Job description

Triwill Group is seeking a Senior Marketing Operations Specialist based in the United States. This role sits at the intersection of marketing analytics, revenue systems, and go-to-market operations.

You will own reporting on funnel performance, lifecycle conversion, and campaign effectiveness, and you will manage lead scoring, routing, and Marketing-to-Sales handoff across core GTM systems. The environment is fast-moving, data-driven, and focused on continuous improvement.