Marketing Operations Associate (R-19810)

Dun & Bradstreet; Pennsylvania; On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Generous PTO

Parental leave up to 16 weeks

Education assistance

Volunteer days & donation matching

Company 401k with matching

Health, dental, vision insurance

Job summary

Dun & Bradstreet is seeking a Marketing Operations Associate in the United States to help align marketing processes, optimize campaigns, and scale go-to-market activities. You’ll support automation, lead management, segmentation, and performance analytics while ensuring data integrity across CRM and tools.

Qualifications include a Bachelor's degree in a related field and 2+ years in marketing operations, with experience in Salesforce and marketing automation platforms.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 2+ years of experience in marketing operations or related roles.
• Experience developing and executing integrated marketing campaigns across digital tactics.
• Basic understanding of lead management and campaign enablement.
• Excellent organizational, planning, and time management skills.
• Experience with CRM systems (Salesforce) and marketing automation platforms (HubSpot, Marketo, Eloqua).
• Proactive, collaborative, and analytical with strong communication.

Responsibilities

• Assist in the execution of digital marketing campaigns across email, web, and social platforms.
• Support marketing automation workflows and lead scoring models.
• Maintain customer segmentation data for targeted campaigns.
• Assist with lead and pipeline development, data entry, and quality checks.
• Monitor campaign performance and contribute to reporting and dashboard creation.
• Ensure data accuracy within CRM and marketing systems.
• Support compliance procedures and data governance standards.
• Provide operational support for marketing technology and documentation.
• Coordinate vendor activities and track contracts and budgets.

Skills

Fluency in English

Excellent organizational skills

Time management

Proactive mindset

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

Salesforce

HubSpot

Marketo

Eloqua

MS Office Suite

Job description

Shape the Future with Dun & Bradstreet

At Dun & Bradstreet, we believe data has the power to create a better tomorrow. As a global leader in business decisioning data and analytics, we help companies worldwide grow, manage risk, and innovate. Since 1841, businesses have trusted us to turn uncertainty into opportunity. We're a diverse, global team that values creativity, collaboration, and bold ideas. Are you ready to make an impact and help shape what's next? Join us! Explore opportunities at dnb.com/careers .

The Marketing Operations Associate supports the strategic alignment of marketing processes to optimize execution, performance, and scalability. This role assists with marketing automation, lead and pipeline development, customer segmentation, campaign enablement, and performance analysis. It also provides operational support for marketing technology, compliance procedures, and process documentation to ensure efficiency and accountability across go-to-market activities.

Essential Key Responsibilities

• Assist in the execution of digital marketing campaigns across email, web, and social platforms.
• Support marketing automation workflows and help maintain lead scoring models.
• Help maintain customer segmentation data for targeted campaigns.
• Assist with lead and pipeline development processes, including data entry and quality checks. Monitor campaign performance and contribute to reporting and dashboard creation.
• Ensure data accuracy and integrity within CRM and marketing systems.
• Support compliance procedures by following data governance and privacy standards.
• Provide operational support for marketing technology tools and assist with troubleshooting.
• Contribute to process documentation and operational playbooks.
• Help coordinate vendor activities and track marketing-related contracts and budgets.

Essential Skills and/or Certifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 2+ years of experience in marketing operations or related roles.
• Experience developing and executing integrated marketing campaigns and customer marketing activities using digital tactics, events, webinars and emails as well as content creation.
• Basic understanding of lead management and campaign enablement.
• Excellent organizational, planning, and time management skills.
• Experience with CRM systems (e.g., Salesforce).
• Familiarity with marketing automation platforms (e.g., HubSpot, Marketo, Eloqua).
• Proficiency in Microsoft Office Suite skills
• Show an ownership mindset in everything you do; be a problem solver, be curious and be inspired to take action, be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
• Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues and mentors as well as widen and broaden your competencies through structural courses and programs.
• Where applicable, fluency in English and languages relevant to the working market.

Physical Requirements

• Ability to sit, speak and operate telephone and/or computer for long periods of time
• Ability to handle pressure, stressful conditions, and conflict resolution
• Ability to work day, evening and/or weekend hours as needed

Benefits We Offer

• Generous paid time off in your first year, increasing with tenure.
• Up to 16 weeks 100% paid parental leave after one year of employment.
• Paid sick time to care for yourself or family members.
• Education assistance and extensive training resources.
• Do Good Program: Paid volunteer days & donation matching.
• Competitive 401k with company matching.
• Health & wellness benefits, including discounted Wellhub membership rates.
• Medical, dental & vision insurance for you, spouse/partner & dependents.

Equal Employment Opportunity (EEO)

Dun & Bradstreet provides equal employment opportunities to applicants and employees without regard to race, color, religion, creed, sex, age, national origin, citizenship status, disability status, sexual orientation, gender identity or expression, pregnancy, genetic information, protected military and veteran status, ancestry, marital status, medical condition (cancer and genetic characteristics) or any other characteristic protected by law. Know Your Rights: Workplace Discrimination is Illegal - The current poster can be found here . We participate in E-Verify - The current poster can be found here .

Accommodations information for applicants with disabilities

Dun & Bradstreet is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with Dun & Bradstreet, please send an e-mail to (email protected) to let us know the nature of your accommodation request and your contact information.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please visit https://bit.ly/3LMn4CQ.