Marketing Operations Associate

Principal Financial Group; United States; Hybrid; USD 56,000 - 101,000; Full time

Benefits offered by this job

Flexible Time Off (FTO)

Pension Eligible

Hybrid work arrangement

Job summary

Principal Financial Group seeks a Marketing Operations Associate to coordinate project management and traffic for marketing campaigns. You will organize requests, collaborate with stakeholders, and ensure timely delivery with clear communication.

The role emphasizes cross‑functional teamwork, attention to detail, and strong communication skills to drive efficient marketing operations across the enterprise.

Qualifications

• Bachelor’s degree or equivalent experience in marketing, communications, advertising, or related field.
• 2+ years of experience as a Traffic Coordinator, Marketing Coordinator, Marketing Analyst, Campaign Coordinator, or similar role.
• Experience managing projects in matrixed organizations.

Responsibilities

• Intake, organize, prep, and assign Salesforce Marketing Cloud design and deployment requests.
• Collaborate with stakeholders to understand needs and connection points.
• Establish and nurture a collaborative environment with multiple stakeholders.
• Evolve processes toward optimization, collaboration, and efficiency.
• Keep teammates and partners aligned with clear communication and timelines.
• Uphold project management collaboration tool standards and best practices.

Skills

Communication

Project management

Organizational skills

Stakeholder management

Cross-functional collaboration

Attention to detail

Interpersonal skills

Decision making

Customer service

Negotiation

Education

Bachelor’s degree in Marketing/Communications

Tools

Confluence

Microsoft Teams

Wrike

JIRA

Job description

What You'll Do

We are looking for a strong communicator who is organized, tech‑savvy, and has strong project management skills to work on our Marketing Operations & Technology team as a Marketing Operations Associate, focusing on project management and traffic coordination for marketing campaigns. This is a highly collaborative and extremely detail‑oriented role!

Here is how you'll spend your day:

• Intake, organize, prep, and assign Salesforce Marketing Cloud design and deployment requests.
• Collaborate with stakeholders to understand needs and connection points.
• Establish and nurture a collaborative environment with multiple stakeholders.
• Help evolve our processes with an eye toward optimization, collaboration, and efficiency.
• Keep teammates and business partners aligned with clear, ongoing communication and timeline management.
• Uphold project management collaboration tool standards and best practices

Operating at the intersection of financial services and technology, Principal builds financial tools that help our customers live better lives. We take pride in being a purpose‑led firm, motivated by our mission to make financial security accessible to all. Our mission, integrity, and customer focus have made us a trusted leader for more than 145 years!

Who You Are

• Bachelor’s degree, or equivalent experience, in marketing, communications, advertising, or related field.
• 2+ years of experience as a Traffic Coordinator, Marketing Coordinator, Marketing Analyst, Campaign Coordinator, Project Coordinator, Marketing Operations Associate, or in a similar role involving marketing project management, workflow coordination, and cross‑functional collaboration.
• Proven experience managing projects in matrixed organizations.
• Must be able to juggle multiple projects at a time while maintaining sharp attention to detail.
• Demonstrable ability to communicate, present, and influence key stakeholders.
• Must have strong interpersonal and decision‑making skills.
• Need strong customer service skills as well as the ability to connect and interact with a wide variety of people.
• Ability to present ideas, negotiate, and solve problems.
• Great listening, written, and verbal communication skills.
• Experience using Confluence and Microsoft Teams, or similar tools.
• Experience using workflow management software, such as Wrike, JIRA, or other systems.

Salary Range Information

Salary ranges below reflect targeted base salaries. Non‑sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)

$55800 - $100800 / year

Salary Details

The following locations are examples of market-specific salary ranges across different geographies.

• Grand Island, NE / Wichita, KS: $55,800 - $75,600 / year
• Des Moines, IA / Tampa, FL: $58,900 - $79,800 / year
• Charlotte, NC / Dallas, TX: $62,000 - $84,000 / year
• Chicago, IL / Denver, CO / Minneapolis, MN: $68,200 - $92,400 / year
• Los Angeles, CA / New York City, NY: $74,400 - $100,800 / year

Time Off Program

Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short‑term illness. Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.

Pension Eligible

Yes

Work Environments

This role offers in‑office, hybrid (blending at least three office days in a typical workweek), and remote work arrangements (only if residing more than 30 miles from Des Moines, IA, Charlotte, NC, and Raleigh, NC). You’ll work with your leader to figure out which option may align best based on several factors.

Work Authorization/Sponsorship

At this time, we’re not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.

Nonimmigrant Workers and Green Card for Employment-Based Immigrants

Investment Code of Ethics

For Principal Asset Management positions, you’ll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.

Experience Principal

At Principal, we value connecting on both a personal and professional level. Together, we’re imagining a more purpose‑led future for financial services – and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well‑being. Check out our careers site to learn more about our purpose, values and benefits.

Principal is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Posting Window

We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.

Original Posting Date

8/21/2026

Most Recently Posted Date

8/21/2026

Principal uses artificial intelligence tools to assist in reviewing and evaluating job applications, fraud prevention, and candidate matching and comparisons. These AI tools support our human recruiters in the initial review process but do not make final hiring decisions without human involvement. By submitting your application, you acknowledge this use of AI in our recruitment process. Please review our Workforce (U.S.) Privacy Notice for more details on our practices and your data privacy rights.

LinkedIn Remote Hashtag

#LI-Remote