Marketing Operations Assistant Manager

Naturipe Farms, LLC.; Salinas (CA); Hybrid; USD 75,000 - 90,000; Full time

Benefits offered by this job

Medical, Dental, Vision insurance

Flexible Spend accounts

Life benefits

Short and long term disability

401K plan with company match

Generous time-off program

Job summary

Naturipe Farms, LLC. is seeking a Marketing Operations Assistant Manager to drive core processes for speed-to-market, data accuracy, retailer readiness and brand consistency.

You will manage projects, administer product data, and lead cross-functional activities for successful product launches and packaging workflows. The role requires a Bachelor's degree and at least two years in project coordination or marketing operations, with strong communication and AI-assisted productivity skills.Hybrid

Qualifications

• Bachelor's degree
• Two years of project coordination or marketing operations experience
• Strong written and verbal communication
• Proficiency with Microsoft Office and business systems
• Experience applying AI tools to improve productivity

Responsibilities

• Oversee Marketing Operations projects, timelines, and deliverables across workstreams
• Monitor performance, communicate status, and drive deadlines
• Provide accurate reporting and escalate risks and resource needs
• Identify bottlenecks and guide next steps with stakeholders
• Administer product, packaging and digital asset information
• Manage data syndication via GDSN and retailer portals
• Drive data-quality initiatives and resolve product information issues
• Coordinate label, packaging, and asset proofing through final release
• Coordinate with suppliers, printers, and cross-functional teams
• Maintain the product catalog and marketing materials
• Lead cross-functional meetings and support launches and retailer readiness

Tools

GDSN

Syndigo

Specright

Retailer portals

Adobe Illustrator

Photoshop

Acrobat Pro

Job description

About the role:

The Marketing Operations Assistant Manager oversees the execution and continuous improvement of core Marketing Operations processes that enable speed to market, retailer readiness, data accuracy, brand consistency, and cross-functional alignment. You will manage assigned projects and operational workflows, administers product and packaging information, oversees retailer data syndication activities, and drives timely completion of critical deliverables.

What you will accomplish:

Marketing Operations & Project Management

• Manage assigned projects, establish priorities, and oversee tasks, timelines, dependencies, and deliverables across multiple Marketing Operations workstreams.
• Monitor project performance, direct follow-up activities, communicate status and decisions, and drive accountability for established deadlines.
• Maintain management visibility through accurate reporting, disciplined follow-up, and clear escalation of risks, resource needs, and unresolved decisions.
• Assess risks, bottlenecks, and outstanding action items; determine appropriate next steps; and lead resolution with accountable stakeholders.

Product Information & Retailer Data Management

• Administer product, packaging, specification, and digital asset information across internal systems, establishing controls that support accuracy, consistency, and readiness.
• Oversee assigned data syndication activities through GDSN, retailer portals, and other customer-facing platforms, coordinating priorities and issue resolution.
• Drive assigned data-quality improvement initiatives and manage issue resolution related to product information management.

Label, Packaging & Asset Management

• Manage routing, review, proofing, and approval workflows for labels, cartons, and related marketing assets from request through final release.
• Direct workflow coordination with suppliers, printers, agencies, and cross-functional teams to achieve packaging and artwork timelines.
• Administer the product catalog, digital assets, imagery, and supporting marketing materials, including access, organization, accuracy, and lifecycle updates.

Cross-Functional Leadership & Communication

• Serve as the operational lead for stakeholders requiring guidance on product information, specifications, retailer requirements, and assigned project workflows.
• Represent Marketing Operations in cross-functional meetings and lead assigned activities supporting product launches, retailer readiness, and business process improvements.

Requirements

This should describe you:

Required

• Bachelor's degree
• Minimum of two years of experience in project coordination, marketing operations, product data management, packaging workflow, or related operational support roles
• Excellent project management, prioritization, organizational, and time-management skills, with the ability to independently manage multiple workstreams and competing priorities.
• Strong written and verbal communication skills
• Strong attention to detail and proofreading capabilities
• Strong proficiency with Microsoft Office applications and business systems
• Experience applying AI tools to improve productivity, documentation, analysis, or workflow execution.

Preferred

• Experience within the produce, fresh food, consumer packaged goods, or retail industries
• Familiarity with GDSN, Syndigo, Specright, retailer portals, or similar product information management systems
• Proficiency with Adobe Illustrator, Photoshop, and Acrobat Pro
• Knowledge of packaging workflows, print production processes, and label approval procedures
• Familiarity with food labeling requirements, packaging standards, and customer compliance expectations
• Experience maintaining product catalogs, specifications, or customer-facing product data

Here's who you’ll work with:

You’ll work with a small but highly talented and committed Marketing team, passionate about our mission. You will be reporting to a seasoned Marketing Operations Senior Manager for Naturipe Farms. Your ideas will be encouraged as you partner with the team to consistently bring value and enhance Naturipe’s position in the marketplace.

Benefits and perks:

Medical, Dental, Vision insurance. Flexible Spend accounts, Life benefits, short and long term disability, generous 401K plan with company match, and a generous time-off program.

Location

Salinas, California office. This position is eligible for a hybrid work arrangement. Remote work may be considered for an exceptionally qualified candidate based on business needs and company policy.

Pay range

Starting base of $75k with a range dependent on skill and past experience degree of alignment with job requirements.

The success of Naturipe and the success of our people are one in the same. We are hundreds of unique talented people who unite each day to bring the freshest berries to our customers’ tables. We can’t win unless our people win.

If you’re ready to go further, be inspired and experience the rewards of a satisfying career, we’d like to get to know you.