Marketing, Officer

State Street Corporation; Burlington (MA); On-site; USD 65,000 - 114,000; Full time

Job summary

State Street Corporation is seeking a Marketing Officer to drive global campaigns, assets, and events, supporting the sales organization and building brand awareness in fintech. The role blends digital, content, and events across in-house and industry platforms with cross–functional collaboration.

You will work with global marketing, sales, and product teams to deliver campaigns, track performance, and optimize strategies in a fast-paced environment.

Qualifications

• Essential degree or equivalent qualification in marketing, business, communications, or related discipline.

Responsibilities

• Support the development and delivery of integrated marketing campaigns aligned to business and sales objectives.
• Assist in creating marketing assets including blogs and insights, email campaigns, case studies, videos, presentations and insights.
• Help manage timelines, briefs, and day-to-day execution to ensure campaigns are delivered on time.
• Plan, coordinate, and deliver global marketing-led events, including client events, industry events and webinars.
• Coordinate event logistics: timelines, registrations, venues, virtual platforms, suppliers, and supporting materials.
• Track and report campaign performance using engagement and lead metrics; maintain dashboards.

Skills

Campaign management

Content creation

Social media

Event planning

Organizational skills

Communication

Learning mindset

Data tracking

Education

Degree in marketing

Tools

MS Office

AI tools

Pardot

Marketo

Salesforce

Job description

The Marketing Officer will support the ‘One State Street’ approach to clients, partners and prospects to help drive better impact. This role will not only work to help strengthen our brand and build awareness across target audiences, but this global role will also support the execution of the marketing strategy focused on supporting our sales organization, positioning State Street and Charles River (‘CRD’) as a leader in the industry. This is a hands-on generalist role, ideal for someone looking to build a breadth of experience across digital engagement, events (inhouse and industry), and asset development within a fintech environment.You will work closely with global marketing colleagues, sales and product teams to support and help deliver campaigns to drive awareness, engagement, and pipeline.Key ResponsibilitiesCampaigns & ExecutionSupport the development and delivery of integrated marketing campaigns aligned to business and sales objectives.Assist in creating marketing assets including blogs and insights, email / digital campaigns, case studies, videos, presentations and insights.Help to manage timelines, briefs, and day-to-day execution to ensure campaigns are delivered on time.Event ManagementSupport the planning, coordination, and delivery of global marketing-led events, including client events, industry events and our webinars program.Manage event logistics such as timelines, registrations, venues, virtual platforms, suppliers, and supporting materials.Assist and manage the coordination of pre- and post-event activity, including invitations, follow-up communications, and performance tracking.Support on-site or live delivery as required, ensuring a high-quality experience for attendees and stakeholders.Track and report on event performance (e.g. attendance, engagement, feedback, contribution to pipeline).Reporting & AnalysisTrack and report on campaign performance using agreed metrics (e.g., engagement, leads, conversions).Maintain marketing trackers, calendars, and performance dashboards.Use insights and data to support continuous improvement of marketing activities.Skills & ExperienceEssentialDegree or equivalent qualification in marketing, business, communications, or a related discipline, or relevant transferable experience.2-4 years’ experience in a marketing roleBroad understanding of generalist marketing disciplines (campaigns, content, social media, events).Strong organisational skills with the ability to manage multiple tasks and deadlines.Clear written and verbal communication skills.Proactive, positive attitude and willingness to learn.Comfortable working with MS Office, data, trackers, AI and reporting tools (e.g., Excel, basic dashboards).DesirableMarketing experience gained within financial technology or financial institutionFamiliarity with CRM or marketing automation tools (e.g., Pardot, Marketo, Salesforce).Understanding of digital analytics (e.g. website, social media)Personal AttributesCurious and keen to build knowledge of the investment management industry.Detail-oriented but able to keep sight of the bigger picture.Collaborative and confident engaging with the multiple stakeholders.Outcome-focused with a practical, delivery mindset.Development OpportunityThis role offers strong progression for someone looking to develop into a broader communications / marketing role, with exposure to global digital delivery and planning, events, and asset development in a technology-led financial environment.Salary Range:$65,000 - $113,750 AnnualThe range quoted above applies to the role in the primary location specified. If the candidate would ultimately work outside of the primary location above, the applicable range could differ.Employees are eligible to participate in State Street’s comprehensive benefits program, which includes: our retirement savings plan (401K) with company match; insurance coverage including basic life, medical, dental, vision, long-term disability, and other optional additional coverages; paid-time off including vacation, sick leave, short term disability, and family care responsibilities; access to our Employee Assistance Program; incentive compensation including eligibility for annual performance-based awards (excluding certain sales roles subject to sales incentive plans); and, eligibility for certain tax advantaged savings plans.For a full overview, visit https://hrportal.ehr.com/statestreet/Home .About State StreetAcross the globe, institutional investors rely on us to help them manage risk, respond to challenges, and drive performance and profitability. We keep our clients at the heart of everything we do, and smart, engaged employees are essential to our continued success.We are committed to fostering an environment where every employee feels valued and empowered to reach their full potential. As an essential partner in our shared success, you’ll benefit from inclusive development opportunities, flexible work-life support, paid volunteer days, and vibrant employee networks that keep you connected to what matters most. Join us in shaping the future.As an Equal Opportunity Employer, we consider all qualified applicants for all positions without regard to race, creed, color, religion, national origin, ancestry, ethnicity, age, disability, genetic information, sex, sexual orientation, gender identity or expression, citizenship, marital status, domestic partnership or civil union status, familial status, military and veteran status, and other characteristics protected by applicable law.Discover more information on jobs at StateStreet.com/careersRead our CEO StatementJob Application Disclosure:It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.