Marketing Manager - US

Socket.dev; Cerritos (CA); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Steep learning curve

Regular team socials

Employee recognition

Global team collaboration

Job summary

inforcer in California is seeking a Marketing Manager to build, operationalize, and optimize programs that drive pipeline and revenue. You’ll lead B2B marketing efforts within the MSP space, partner with RevOps and Sales, and manage campaigns across email, digital, content, events, and plays.

The role emphasizes data-driven decision making, multi-initiative leadership, and a fast-paced, autonomous team environment with opportunities for real impact and growth.

Qualifications

• 5+ years of marketing experience in a generalist or demand-focused role ideally in the MSP space.
• Proven experience working closely with Sales and RevOps teams.
• Strong understanding of full-funnel marketing, from first touch to closed-won.
• Experience building and executing lead nurture programs and sales enablement workflows.
• Comfortable managing multiple initiatives simultaneously without losing attention to detail.
• Data-driven mindset with the ability to translate activity into business impact.
• Clear communicator who can work cross-functionally and keep stakeholders aligned.

Responsibilities

• Build, document, and continuously optimize lead follow-up cadences across inbound, outbound, event, and ABM motions.
• Partner with RevOps to implement cadences, workflows, and automation in CRM and marketing systems.
• Work directly with Sales to drive adoption, compliance, and feedback on enablement programs.
• Help improve speed-to-lead, follow-up consistency, and funnel conversion rate.
• Partner hand-in-hand with Sales to plan, execute, and measure ABM programs.
• Support account selection, messaging alignment, outreach coordination, and campaign execution.
• Track engagement, influence, and pipeline impact for target accounts.
• Plan and execute integrated marketing campaigns across email, digital, content, events, and sales plays.
• Coordinate timelines, assets, messaging and execution across teams and vendors.
• Ensure campaigns are delivered on time, on brand, and aligned to pipeline goals.
• Build and manage lead nurture programs that move prospects from awareness to consideration to conversion.
• Segment audiences and tailor messaging by persona, intent, and funnel stage.
• Continuously test and improve nurture performance using engagement and conversion data.

Skills

ABM

CRM automation

Lead nurturing

Sales enablement

Demand generation

Marketing analytics

Tools

CRM platforms

Marketing automation

Job description

About Us

inforcer is one of the fastest growing technology organisations in the world and a leading provider of cutting-edge cybersecurity and AI solutions to support to the SMB market. We provide MSPs (Managed Service Providers) with the fundamental technology they need to manage and secure Microsoft 365 at scale and deliver AI services. Our mission is to beinforcedin every MSP!

About the Role

We are seeking a talented and motivated Marketing Manager to join our team. The ideal candidate will have a strong background in B2B marketing, ideally within the managed service provider industry. You’ll be responsible for building, operationalizing and optimizing programs that drive pipeline and revenue. You’ll also provide support in event coordination and marketing administration. If this sounds like you, we’d love to hear from you.

What you’ll be doing

• Build, document, and continuously optimize lead follow‑up cadences across inbound, outbound, event, and ABM motions
• Partner with RevOps to implement cadences, workflows, and automation in CRM and marketing systems
• Work directly with Sales to drive adoption, compliance, and feedback on enablement programs
• Help improve speed‑to‑lead, follow‑up consistency, and funnel conversion rate
• Partner hand‑in‑hand with Sales to plan, execute, and measure ABM programs
• Support account selection, messaging alignment, outreach coordination, and campaign execution
• Track engagement, influence, and pipeline impact for target accounts
• Plan and execute integrated marketing campaigns across email, digital, content, events, and sales plays
• Coordinate timelines, assets, messaging and execution across teams and vendors
• Ensure campaigns are delivered on time, on brand, and aligned to pipeline goals
• Build and manage lead nurture programs that move prospects from awareness to consideration to conversion
• Segment audiences and tailor messaging by persona, intent, and funnel stage
• Continuously test and improve nurture performance using engagement and conversion data

What We Can Offer You

• Steep Learning curve: We believe people leave organisations when learning stops. We promise a steep and continuous learning curve to both challenge and develop our people. You are responsible for your own learning, but you’ll be surrounded by exceptional people and strong enablement, if you choose to lean into it, in an environment where it’s safe to make mistakes, try new things, and improve.
• Real impact:We operate in a high-trust and autonomous environment where you can make a real impact and difference in your role and across the company.
• Transparency and Honesty:We believe honest and clear communication creates a highly collaborative culture. It gives you the “why” we make decisions and allows you to effectively make your own. We won’t pull the wool over your eyes, we are a fast-growing start-up that comes with its own unique challenges, but we all work hard to solve them, together, as a team.
• A+ Global Team: Our people power every part of our business, and we look for individuals who bring genuine passion to their role and operate at their very best. A-players thrive when surrounded by other A-players. Our level of growth and rate of change can be hard work and challenging, but you’ll be surrounded with exceptional people that are always happy to help.
• Regular Team Socials:We celebrate our team, our milestones, promotions and achievements with social events every month.
• Employee Recognition:Programs to recognise and reward our top contributors for their achievementsand efforts. We live our company values every day and reward those people who embody them.

Skills We Need for This Role

• 5+ years of marketing experience in a generalist or demand-focused role ideally in the MSP space
• Proven experience working closely with Sales and RevOps teams
• Strong understanding of full‑funnel marketing, from first touch to closed-won
• Experience building and executing lead nurture programs and sales enablement workflows
• Comfortable managing multiple initiatives simultaneously without losing attention to detail
• Data-driven mindset with the ability to translate activity into business impact
• Clear communicator who can work cross‑functionally and keep stakeholders aligned