Marketing Manager | South Florida

Colliers International; Miami (FL); On-site; USD 100,000 - 140,000; Full time

Job summary

Colliers International in South Florida seeks a Marketing Manager who can lead a creative, fast-paced marketing function across Miami, Fort Lauderdale, Boca Raton and West Palm Beach. You will champion Colliers’ brand, oversee campaigns, and guide a team of marketing professionals in multiple offices.

You bring 5-8 years of marketing experience, CRE exposure, and leadership acumen, along with strong writing and design skills to create impactful collateral and events.

Qualifications

• 5-8+ years of marketing experience in a professional services environment.
• Minimum 1-2 years of commercial real estate experience.
• Experience in a supervisory/leadership role.
• Experience training marketing professionals in group and one-on-one settings.
• Strong writing/editing skills with business writing focus.
• Graphic design experience with proficiency in Adobe Creative Suite.
• Ability to create and implement digital and print campaigns and analyze ROI.
• Strong time management, organization, and ability to interface with executives.
• Willingness to travel between multiple offices in Miami, Fort Lauderdale, Boca Raton and West Palm Beach.

Responsibilities

• Directly supervise the marketing support team including performance management and staffing.
• Act as liaison between regional, national marketing, and operations teams for deliverables.
• Develop and write key sections for marketing strategy, market overview, team bios, and website content.
• Provide guidance to marketing teams and coordinate with researchers and brokerage teams on pitches and proposals.
• Oversee external communications and promotions with media, press releases, ads, and social media.
• Coordinate onboarding, training, and coordination of marketing professionals across offices.
• Assist in execution of high-value property campaigns and manage budgets across platforms; define metrics and reporting.
• Bring project management discipline to marketing collateral and campaigns; propose innovative solutions.
• Gather competitive marketing data and continuously seek improvements in materials and technqiues.

Tools

Adobe Creative Suite

Microsoft Office

Job description

BE creative. BE the expert. BE a team player. Be all that and more at Colliers International. Join our team as a Marketing Manager in the South Florida market.

Who you are

Are you a creative thinker and talented designer who enjoys working in a collaborative, fast-paced environment? Do you enjoy producing high impact marketing collateral, events and social media plans? Are you equally as comfortable spearheading marketing campaigns as working on design projects within brand guidelines?

We are looking for someone with a passion for marketing to join our amazing team as a Marketing Manager. This role has the wonderful opportunity to champion the growth of the Colliers brand across South Florida while providing support and strategic direction to marketing professionals in multiple offices.

You are well known for having cutting-edge ideas and implementing them. You successfully guide projects from concept to execution in a fast-paced and deadline-driven environment. You are an excellent communicator who also has experience training marketing professionals in the Commercial Real Estate industry. You love working both independently and collaboratively to determine effective solutions for your clients. If these describe you, then you are who we're looking for!

What you need

• At least 5-8 years of marketing experience in a professional services environment
• Minimum 1-2 years of commercial real estate experience
• Experience in a supervisory/leadership role.
• Experience training marketing professionals in both group and one-on-one environments
• Capacity to write and generate content with strong editing and proofreading skills with an emphasis on business writing and an understanding articulating client value
• Graphic design experience with proficiency in full Adobe Creative Suite (InDesign, Illustrator, Photoshop) is required
• Ability to create and implement various digital and print marketing campaigns and run analytics to provide ROI
• Ability to shift priorities and deliver projects on a timely basis, well organized, excellent time management skills and ability to interface with top level executives.
• A strong work ethic, the strength to thrive in a dynamic and demanding work environment, and an ability to meet critical deadlines.
• Intermediate to advanced knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Willingness to travel between multiple offices in Miami, Fort Lauderdale, Boca Raton and West Palm Beach

Bonus skills and experience

• Experience with web-based applications (Ceros, Brandcast)
• Experience with video editing

What success looks like

• You will directly supervise the marketing support team to include performance management, oversight, development, hiring, staffing, managing priorities
• You will serve as marketing liaison between regional marketing, national marketing and Operations Manager and marketing teams on progress and timeliness of property marketing and business development deliverables for the market
• You will develop and write key sections for marketing strategy, market overview, team bios, website content, and company information
• You will provide guidance and advice to the marketing team, client services staff and work with researchers and brokerage teams on pitch and proposal presentation materials across offices in Miami, Fort Lauderdale, Boca Raton and West Palm Beach
• Oversee external communications and promotions with the media through press releases, advertisements, social media, and other means.
• You will be instrumental in the onboarding, training, and coordination of marketing professionals across multiple offices, helping increase the overall level of expertise throughout the group
• You will assist in execution for high value custom property campaigns and detailed budget across multiple platforms, defining metrics and reporting
• You have experience with project management and execution of marketing collateral and bring a knowledge of marketing campaigns and innovative solutions to your clients
• You will collect competitive marketing information (styles, platforms, technologies competitors use) from various sources (samples of BOV's, pitches, websites, social media, open house venues/ideas, etc.) and continually look for, suggest, and implement new and improved/creative ways to help brokers offer the highest quality marketing materials and technologies to the industry.