Marketing Manager (PR26093)

TMEIC; Houston (TX); On-site; USD 83,000 - 124,000; Full time

Job summary

TMEIC seeks a Marketing Communications lead to develop, implement, and optimize a comprehensive program for its business units. You will coordinate integrated campaigns, messaging, and content to strengthen brand and support objectives.

Collaborate with BUs and agencies, manage newsletters, translations, press releases, and a global web presence. Travel domestically up to 15% and internationally up to 5% as needed. Strong proficiency with Oracle Eloqua and Oracle Projects is preferred.

Qualifications

• Bachelor’s degree in Business Studies, Marketing, Communications or related field.
• 5 years’ experience in marketing and marketing communications in a global B2B market.
• Proficiency in Microsoft Excel, Word, PowerPoint, Adobe Creative Cloud apps.
• Availability to travel domestically up to 15% and internationally up to 5%.

Responsibilities

• Develop and implement integrated marketing communication strategies supporting business objectives.
• Deliver campaigns, content, and promotional activities aligning with organizational goals.
• Advise and execute branding activities in line with parent objectives.
• Report marketing performance quarterly and suggest improvements.
• Manage online and social media presence with agencies.
• Evaluate campaign effectiveness through quantitative analysis.
• Collaborate with Digital Marketing Specialist to ensure global web presence.
• Create and deliver newsletter articles for publication.
• Manage vendor relationships and budget planning.
• Ensure translation quality and timely delivery of materials.
• Prepare press releases for industry trade publications.

Skills

Microsoft Excel

Microsoft Word

PowerPoint

Adobe Creative Cloud

Education

Bachelor’s degree in Business Studies, Marketing, Communications or related field

Tools

Oracle Projects

Oracle Eloqua Marketing Automation

Job description

General Role Description

Develop, implement, manage, and continuously optimize the comprehensive marketing communications program for your assigned business units (BUs).

Role Accountabilities

• Develop and implement integrated marketing communication strategies that support business objectives, strengthen brand awareness, drive engagement, and ensure consistent messaging across internal and external channels
• Deliver effective marketing campaigns, content, communications, and promotional activities that align with organizational goals in collaboration with the business units
• Propose creative ideas related to Company branding activities and execute, as approved
• Report marketing performance against objectives and targets on at least a quarterly basis and make improvement recommendations
• Advise parent and group companies to ensure that all activities follow parent company branding objectives
• Consult business units and manage advertising agency in the creation and maintenance of the Company’s online and social media presence
• Evaluate marketing campaign effectiveness through quantitative analysis of results
• Collaborate and advise the Digital Marketing Specialist to ensure a strategically aligned web-presence is delivered for all global websites
• Create and deliver newsletter articles for publication and distribution
• Manage vendor relationships to maintain optimal cost where feasible
• Provide cost information and advice for marketing department budget planning
• Identify new marketing communications vendors and suppliers
• Execute and manage all company business unit promotional email campaigns
• Ensure foreign language translations of product brochures and technical articles are complete, meet agreed-upon standards, and are delivered on schedule
• Prepare press releases for industry trade publications, as assigned

General Employee Accountabilities

• Bring full effort to bear on tasks assigned by manager
• Give manager best advice
• Give earliest notice when work cannot be delivered as specified
• Cooperate and collaborate with peers and interact cross-organizationally as specified by manager
• Exemplify Company Core Values: Integrity, Client Focus, Team Orientation, and Personal Commitment
• Comply with all Company policies, practices, and procedures and all regulations and laws
• Recommend viable improvements proactively
• Ensure effective utilization of business tools and processes

Qualifications

• Bachelor’s degree in Business Studies, Marketing, Communications or a related field
• 5 years’ experience in marketing and marketing communications in a global B2B market
• Demonstrated successful working relationships with external clients and other internal and external contacts
• Demonstrated successful working relationships with clients, suppliers, and other internal and external contacts
• Demonstrated successful and positive personal leadership, interpersonal, organizational, administrative, and communication skills
• Demonstrated continuous improvement in areas of responsibility
• Proficiency in Microsoft Excel, Word, PowerPoint, Adobe Creative Cloud apps
• Availability to travel, domestically, up to approximately 15%, and internationally, up to approximately 5%, sometimes with limited notice

Preferred Qualifications

• 10 years’ marketing communications experience with power electronics or other capital equipment in any combination of the metals, material handling, renewable energy systems, paper, or related general industries
• Demonstrated successful product marketing and brand management experience
• Proficiency in Oracle Projects and Oracle Eloqua Marketing Automation

Hiring Range: $82,550 - $123,850

Link to TMEIC Corporation Americas website

https://www.tmeic.com/. To be considered an applicant for any available positions, individuals must complete an online job application for each posting. A resume may be attached to the online application but is not considered a substitute for the information in the application. Applications will be considered only for the specific position for which the application is submitted.

EEO/AA/M/F/Vet/Disability Employer