Marketing Manager -Point & Click Solutions

Banyan Software; Oregon; Hybrid; USD 77,000 - 94,000; Full time

Job summary

Banyan Software is seeking a remote-based Marketing Manager in the United States to drive digital campaigns and strategic outbound efforts. You will own account-based outreach, optimize content, and collaborate across teams to achieve measurable commercial outcomes.

The role emphasizes hands-on execution, a bias for action, and the ability to deploy AI-enabled workflows to accelerate growth. Strong experience with modern marketing platforms is required.

Qualifications

• 2–5 years of B2B marketing experience with a track record of driving programs from idea to execution.
• Proven ability to generate quantifiable results in outbound campaigns and SEO/AE0.
• Experience with modern marketing tools including HubSpot, LinkedIn, website and email tools.
• Experience building AI into marketing workflows to improve efficiency and leverage.

Responsibilities

• Lead digital sales and marketing campaigns using HubSpot, LinkedIn, Claude, and other tools.
• Map and target key account prospects and upsell opportunities.
• Track campaign performance with A/B testing and performance metrics.
• Manage website content and optimize SEO/AE/Geo for better visibility.
• Coordinate logistics and marketing materials for conferences.
• Coordinate with clients on security reviews and documentation.

Skills

B2B marketing

Outbound marketing

SEO

AI-enabled workflows

Tools

HubSpot

LinkedIn

Website tools

Email tools

Job description

Banyan Software is the best permanent home for software businesses that serve specialized industries, their employees, and their customers. With a buy-grow-and-hold-for-life approach and a permanent capital base, Banyan acquires and grows companies worldwide, honoring founder legacies and helping portfolio companies modernize through shared AI expertise and operational discipline. Founded in 2016, Banyan operates more than 120 portfolio companies across North and South America, Europe, and APAC, and has appeared on the Inc. 5000 list for six consecutive years. The Banyan Software Foundation, endowed with $100 million in Banyan stock, leverages technology to build a greener and more equitable world.

About Point & Click Solutions (PNC)

Point & Click Solutions is the leading electronic medical records software provider for institutions of higher education. PNC serves many of the largest, most complex student health and counseling clinics at the country's preeminent universities. Our mission is to build software that works the way the campus care ecosystem actually operates, so clinicians can spend less time on administrative tasks and more time delivering care. We are seeking a remote based (United States) Marketing Manager to join our team!

Key Responsibilities

• Lead digital sales and marketing campaigns leveraging HubSpot, LinkedIn, Claude, and other tools
• Systematically map and target key account prospects and upsell opportunities
• Systematically track campaign performance (A/B testing, open/response rates, etc.)
• Manage website content and optimization of SEO/AEO/GEO
• Coordinate logistics and arrange marketing materials for conferences
• Coordinate with clients on security reviews and other necessary documentation

Key Traits

• Proactivity
• Attention to detail
• Accountability
• Coachability
• Tenacity when faced with rejection
• Comfort working cross-functionally in a lean, entrepreneurial organization

What You've Done

• Worked 2-5 years in B2B marketing with a track record of driving programs from idea to execution - not just supporting them
• Driven quantifiable results in outbound communications and SEO/AEO
• Worked with a variety of modern marketing tools, including HubSpot, LinkedIn, website tools, and email tools
• Built agentic AI into your workflows

How You Work

• Self-starter: you see what needs to happen and move on it without waiting to be directed
• Go-getter: you hold the output to a high standard and bring urgency to what you own.
• Hands-on: you are willing to roll up your sleeves and do the work.
• Outcomes-driven: you care about results, not activity. You are not interested in random acts of marketing -- everything you do is tied to a commercial objective and measured against it.
• AI-forward and agent-curious: you reach for AI tools instinctively to move faster and produce sharper work -- and you are genuinely excited about the opportunity to build and deploy marketing agents that create real leverage.
• Operationally sharp: you are organized, consistent, and reliable -- the kind of person others count on to close the loop.
• Builder mentality: you are energized by creating structure and process where there isn't any, and you take pride in what you build.
• A good human and a true team player: you show up for your colleagues, communicate openly, share credit, and make the people around you better. Culture matters to you.

The expected base salary for this position is: $85,000 - excluding bonus (when applicable). Salary is based on a number of factors including market conditions, location and may vary depending on job-related skills and experience.

Diversity, Equity, Inclusion & Equal Employment Opportunity at Banyan: Banyan affirms that inequality is detrimental to our Global Teams, associates, our Operating Companies, and the communities we serve. As a collective, our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Banyan is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

Recruitment Notice

Recruitment Notice – Banyan Software may use artificial intelligence (AI) tools to assist in screening and/or assessing applicants during the recruitment process. All hiring decisions are made by our team. Personal information submitted through your application will be collected and used for recruitment purposes in accordance with applicable privacy laws. Contact us at any time with questions about our process or to request accommodation.