Marketing Manager New Brea, CA

Champions Group; Brea (CA); On-site; USD 125,000 - 140,000; Full time

Benefits offered by this job

Competitive compensation

401(k) with company match

Paid time off and holidays

Growth opportunities

Job summary

Champions Group in the United States seeks a Marketing Manager to translate strategy into measurable growth across its West Division, focusing on our home services brands. You will collaborate with operations leaders, digital teams, and agency partners to boost customer acquisition, generate leads, and strengthen brand growth.

You will own omnichannel marketing plans, optimize PPC/LSA, coordinate campaigns across TV, direct mail, and sponsorships, and report weekly performance while managing

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 5+ years of marketing experience with measurable results.
• Strong digital marketing knowledge, attribution, and optimization.
• Experience with local marketing, analytics, and agency partnerships.
• Advanced Excel skills with dashboards and performance modeling.
• Comfort using AI tools to enhance analysis and reporting.

Responsibilities

• Drive Marketing Strategy: develop and execute integrated omnichannel plans.
• Optimize Digital Performance: improve PPC, LSA, retargeting campaigns.
• Lead Local Marketing: coordinate campaigns across multiple channels.
• Partner With Operations: align marketing with business priorities.
• Analyze Performance: monitor metrics and deliver weekly reports.
• Manage Budgets: plan, track, and optimize marketing spend.
• Oversee Agency Partnerships: collaborate with external partners.
• Champion Continuous Improvement: leverage AI for insights and reporting.

Skills

Marketing strategy

Digital marketing

Budget management

Excel

AI tools

Data analysis

Lead generation

Campaign optimization

Cross-functional collaboration

Multi-brand management

Education

Bachelor’s degree in Marketing or related field

Tools

Excel

PPC platforms

Local Services Ads (LSA)

Job description

Turn Marketing Strategy Into Measurable Growth

Are you a performance-driven marketing professional who knows how to turn insights into action and campaigns into measurable results? Join the Champions Group team and help drive growth across our West Division, with a primary focus on one of our largest home services brands.

As Marketing Manager, you’ll connect marketing strategy with business performance, partnering with operations leaders, digital teams, and agency partners to increase customer acquisition, generate leads, and strengthen brand growth. This is an opportunity to make a meaningful impact today and to expand your influence across additional brands as our business grows.

What You’ll Do

Drive Marketing Strategy: Develop and execute integrated, omnichannel marketing plans aligned with business goals, service lines, and customer acquisition targets.

Optimize Digital Performance: Partner with agencies and digital teams to improve PPC, Local Services Ads (LSA), retargeting, and other digital campaigns.

Lead Local Marketing: Coordinate campaigns across digital, direct mail, TV, radio, SMS, sponsorships, and community-based initiatives.

Partner With Operations: Serve as a trusted marketing partner to General Managers and operational leaders, translating business priorities into effective marketing programs.

Analyze Performance: Monitor campaign results, lead volume, web traffic, and revenue impact. Deliver weekly performance reports that highlight opportunities, risks, and actionable recommendations.

Manage Budgets: Develop marketing plans and budgets, track spending, and optimize investments to improve results and generate incremental leads.

Oversee Agency Partnerships: Collaborate with external agencies, vendors, and internal creative and campaign teams to deliver effective, on-brand marketing.

Champion Continuous Improvement: Leverage advanced Excel capabilities and AI-powered tools to uncover insights, streamline reporting, and improve marketing effectiveness.

What You’ll Bring

Bachelor’s degree in Marketing, Business, or a related field; an MBA is a plus.

5+ years of marketing experience, including developing and executing campaigns that deliver measurable business results.

Strong digital marketing knowledge, including performance metrics, attribution, lead generation, and campaign optimization.

Experience with local marketing, budget management, analytics, and agency partnerships.

Advanced Excel skills, including pivot tables, complex formulas, dashboards, and performance modeling.

Comfort using AI tools such as ChatGPT or Copilot to improve analysis and reporting.

Excellent communication, project management, and cross-functional collaboration skills.

Ability to manage competing priorities in a fast-paced, results-oriented environment.

A track record of connecting marketing initiatives to lead generation, revenue, or brand growth.

Preferred: Experience in home services, HVAC, plumbing, electrical, retail, or other consumer service industries. Experience supporting multiple locations, brands, or franchise operations is also a plus.

Why Join Us?

Competitive Rewards: Competitive compensation with bonus potential.

Plan for Your Future: 401(k) with company match.

Work-Life Balance: Paid time off and holidays.

Make an Impact: Drive measurable results that influence lead generation, revenue, and business growth.

Grow Your Career: Explore advancement opportunities within a growing, multi-brand organization.

Collaborate and Innovate: Partner with marketing experts and operational leaders to develop impactful campaigns and strengthen our brands.

If you’re analytical, collaborative, and energized by turning marketing insights into business results, we’d love to hear from you!

Pay Range

$125,000 - $140,000 USD

About Champions Group:

Champions Group is a nationwide leading provider of essential home services specializing in heating, air conditioning and plumbing services. With the mission to maintain long term relationships with its customers, Champions Group is dedicated to delivering timely, high-quality services across a comprehensive suite of HVAC, plumbing and electrical products. Champions Group Holdings includes brands from across the country, including Adeedo!, ASI, Bee's Plumbing, Bell Brothers, Fetch-A-Tech, HELP, Hobaica, Howard Air, JW Plumbing Heating and Air, Lex Cooling, Heating, Plumbing & Electrical, M and M Heating, Cooling, Plumbing & Electrical, McAfee Heating and Air, Moore Home Services, ProSkill Services, Scottsdale Air, Seatown Electric, Plumbing, Heating & Air, Service Champions, Service Wizard, Sierra Air, Swan Plumbing, Heating & Air Conditioning and Timo’s Air Conditioning & Heating.

We are an equal opportunity employer committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic outlined by federal, state, or local laws. Additionally, we will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the California Fair Chance Act and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.