Marketing Manager, Global Sales Enablement

Cushman & Wakefield; Chicago (IL); On-site; USD 94,000 - 110,000; Full time

Benefits offered by this job

Health, vision & dental insurance

Flexible spending accounts

Health savings accounts

Retirement savings plans

Life and disability insurance

Job summary

Cushman & Wakefield is seeking a Marketing Manager, Global Sales Enablement to drive development, organization, and promotion of global capabilities. You will work with leaders and teams to ensure communications reflect priorities, maintain content libraries, and support sales enablement initiatives.

The role requires managing multiple initiatives, collaborating across regions, and delivering client-facing sales materials with strong messaging.

Qualifications

• Bachelor’s degree in marketing, communications, journalism, or related field.
• 5–7+ years of progressive experience in B2B marketing or communications, preferably within professional services or commercial real estate.
• Demonstrated experience supporting business development efforts and independently developing client-facing sales materials.
• Proven ability execute with minimal oversight, managing multiple initiatives simultaneously.
• Experience working directly with senior-level stakeholders, including business leaders.
• Exceptional written and verbal communication skills, with the ability to translate complex ideas into clear, compelling messaging.
• Strong project leadership skills and the ability to manage cross-functional teams and external partners.
• Comfortable operating in a fast-paced, matrixed organization.
• Proficiency in Microsoft Office; working knowledge of Adobe Creative Suite.

Responsibilities

• Create and maintain global capabilities decks for priority industries and service lines.
• Coordinate content updates with subject matter experts and business leaders.
• Ensure presentations, value propositions, and supporting materials remain current and aligned with firm priorities.
• Organize and maintain centralized repositories of approved global marketing and business development content.
• Establish processes and standards for case study submission, review, client approval, and distribution.
• Collect, organize, and maintain global client case studies, key wins, and success stories.
• Identify opportunities to showcase successful client outcomes across marketing and business development channels.
• Partner with marketing and digital teams to maintain consistent messaging across websites, presentations, and business development materials.
• Support website content updates related to industries, service lines, and global capabilities, including coordination of country-level content.
• Monitor content consistency and identify opportunities for improvement.
• Coordinate information sharing among global leaders and regional teams through recurring meetings and communications.
• Prepare agendas, capture action items, and track progress on priority initiatives with stakeholders.
• Support cross-functional projects that strengthen collaboration across regions and business lines.

Skills

B2B marketing

Stakeholder management

Content development

Project leadership

Strategic messaging

Cross-functional collaboration

Verbal & written communication

Education

Bachelor’s degree in marketing, communications, journalism, or a related field

Tools

Microsoft Office

Adobe Creative Suite

Job description

Job Title

Marketing Manager, Global Sales Enablement

Job Description Summary

The Marketing Manager, Global Sales Enablement supports the development, organization, and promotion of Cushman & Wakefield's global industry and service line capabilities. Working closely with global industry leaders, service line leaders, business development teams, and marketing stakeholders, this role helps ensure the firm's capabilities, client successes, and strategic priorities are consistently communicated across internal and external channels.

The position is responsible for maintaining global capabilities materials, managing a centralized library of case studies and supporting content, coordinating regular engagement with global leadership teams, supporting sales enablement events, and contributing to systems that improve visibility into business development activities and opportunities. This role serves as a key connector across regions and functions, helping to drive alignment, knowledge sharing, and growth initiatives.

Responsibilities

Global Capabilities & Content Management

• Create and maintain global capabilities decks for priority industries and service lines.
• Coordinate content updates with subject matter experts and business leaders.
• Ensure presentations, value propositions, and supporting materials remain current and aligned with firm priorities.
• Organize and maintain centralized repositories of approved global marketing and business development content.

Case Study & Knowledge Management

• Establish processes and standards for case study submission, review, client approval, and distribution.
• Collect, organize, and maintain global client case studies, key wins, and success stories.
• Identify opportunities to showcase successful client outcomes across marketing and business development channels.

Messaging & Website Alignment

• Partner with marketing and digital teams to maintain consistent messaging across websites, presentations, and business development materials.
• Support website content updates related to industries, service lines, and global capabilities, including coordination of country-level content.
• Monitor content consistency and identify opportunities for improvement.

Business Development Alignment

• Coordinate information sharing among global leaders and regional teams through recurring meetings and communications.
• Prepare agendas, capture action items, and track progress on priority initiatives with stakeholders.
• Support cross-functional projects that strengthen collaboration across regions and business lines.

Qualifications

• Bachelor’s degree in marketing, communications, journalism, or a related field required.
• 5–7+ years of progressive experience in B2B marketing or communications, preferably within professional services or commercial real estate.
• Demonstrated experience supporting business development efforts and independently developing client-facing sales materials.
• Proven ability execute with minimal oversight, managing multiple initiatives simultaneously.
• Experience working directly with senior-level stakeholders, including business leaders.
• Exceptional written and verbal communication skills, with the ability to translate complex ideas into clear, compelling messaging.
• Strong project leadership skills and the ability to manage cross-functional teams and external partners.
• Comfortable operating in a fast-paced, matrixed organization.
• Proficiency in Microsoft Office; working knowledge of Adobe Creative Suite.

Cushman & Wakefield also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health, vision, and dental insurance, flexible spending accounts, health savings accounts, retirement savings plans, life, and disability insurance programs, and paid and unpaid time away from work. In addition to a comprehensive benefits package, Cushman and Wakefield provide eligible employees with competitive pay, which may vary depending on eligibility factors such as geographic location, date of hire, total hours worked, job type, business line, and applicability of collective bargaining agreements.

The compensation that will be offered to the successful candidate will depend on factors such as whether the position is covered by a collective bargaining agreement, the geographic area in which the work will be performed, market pay rates in that area, and the candidate’s experience and qualifications.

The company will not pay less than minimum wage for this role.

The compensation for the position is: $ 93,500.00 - $110,000.00

Cushman & Wakefield is an Equal Opportunity employer to all protected groups, including protected veterans and individuals with disabilities. Discrimination of any type will not be tolerated.

In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield, please call the ADA line at 1-888-365-5406 or email [e-mail]. Please refer to the job title and job location when you contact us.

INCO: “Cushman & Wakefield”