Marketing Manager - Federal

JE Dunn; Kansas City (MO); On-site; USD 90,000 - 130,000; Full time

Job summary

JE Dunn Construction is seeking a Marketing Manager - Federal to drive client acquisition and retention through multi-channel programs, including proposals, communications, digital media, events and industry partnerships.

You will lead RFP/RFQ responses, develop content, coach interview strategies, manage marketing collateral, and align efforts with the federal vertical strategy while upholding JE Dunn's brand.

Qualifications

• Bachelor’s degree in marketing, communications or related field (Required).
• 8+ years marketing, communications or public relations experience (Preferred).
• 3+ years people management experience (Preferred).
• Familiarity with Federal government contracting & procurement issues, FAR regulations, SF requirements (Preferred).

Responsibilities

• Takes full responsibility for responses to RFP and RFQ documents; guides the team in a winning strategy based on marketing understanding.
• Strategically develops content (narratives, resumes, project profiles), proofs, edits and prints RFx responses.
• Advises interview strategy and provides coaching during interview preparation.
• Manages development of client-facing marketing collateral and communications; develops value propositions and messaging framework for web, digital, print, and sales channels.
• Supports local, regional or vertical marketing initiatives and aligns with national strategy and goals; manages workflow and KPIs.
• Gathers competitive information; conducts market research to effectively market the brand and develop pursuit strategies.
• Facilitates events and trade shows, including planning, logistics, collateral, shipping, staffing, and budget management.
• Updates CRM and other marketing data systems for comprehensive record management; contributes to DAM assets.
• Develops custom content for pursuit narrative assets library and coordinates project photography.
• Supports the national brand as a brand ambassador and ensures messaging aligns with brand governance.
• Demonstrates commitment to client satisfaction and promptly responds to client needs.

Skills

Communication skills

Team collaboration

Budget management

Mentoring others

Strategic thinking

Education

Bachelor’s degree in marketing, communications or related field

Relevant experience accepted in lieu of degree

Tools

MS Office - Advanced

Adobe InDesign

Adobe Photoshop

Job description

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Best People + Right Culture. These are the driving forces behind JE Dunn’s success.

By hiringinspired people, giving theminteresting and challenging work, enabling them withinnovative tools, and letting themshare in the company’s rewards, we’ve found asustainable way to growin our industry for the last 100+ years.

Our diverse teams around the country strive to enrich lives through inspired people and places everyday, and we need inspired people like you to join us in building authentic partnerships.

Role Summary

The Marketing Manager - Federal will support new client sales, engagement and retention through strategic multi-channel programs, including communications, digital and traditional media, tradeshows and events and industry associations/memberships. T his position will lead marketing responses for complex Federal project pursuits leveraging strong technical acumen, specialized expertise and a commitment to brand management. The Marketing Manager - Federal will implement programs supporting JE Dunn's Federal vertical marketing strategy supported by measurable metrics and business intelligence and promote best practices across all marketing programs. All activities will be performed in support of the strategy, vision and values of JE Dunn.

• Autonomy & Decision-Making: Makes decisions on assigned areas of responsibility, provides recommendations to supervisor and refers all exceptions to supervisor, as needed.

Key Role Responsibilities - Core

MARKETING MANAGEMENT FAMILY – CORE

• Takes full responsibility for responses to Request for Proposal (RFP) and Request for Qualification (RFQ) documents; guides the team in the development of a winning strategy/approach based on marketing understanding and coordinating as needed.
• Strategically develops content (narratives, resumes, project profiles, graphics), proofreads, edits and prints/packages RFP and RFQ responses.
• Advises interview strategy and provides coaching and feedback during preparation for interviews.
• Manages the development of client-facing marketing collateral and communications in support of business pursuits. Works with selling teams to develop value propositions and messaging framework to be leveraged across a variety of communication assets for distribution via web, digital and social media, print and sales channels.
• Supports local, regional or vertical level marketing initiatives and executes related communication in conjunction with national strategy and goals. Manages workflow and coordinates support of overall corporate goals, KSIs and KPIs.
• Gathers competitive information, provides analysis and conducts market research to effectively market company brand. Develops a pursuit strategy and tracks throughout pursuit process.
• Facilitates events and trade show participation, including all pre-show planning and logistics, space reservations, collateral, shipping, staffing, giveaways, contests, budget, booth preparation and staffing/attendance.
• Acquires and updates marketing information within the company’s Customer Relationship Management (CRM) and other marketing data systems to ensure comprehensive record management.
• Contributes to and ensures the accuracy of digital assets within the Digital Asset Management (DAM) System.
• Develops custom content for the pursuit narrative assets library that serve as the foundation for differentiation.
• Coordinates and manages project and company photography.
• Supports the national brand as a brand ambassador. Follows brand governance and aligns marketing materials and pursuits with the appropriate messaging, aesthetic, tone and voice to drive market share.
• Demonstrates commitment to the highest standards of internal and external client satisfaction by displaying courtesy and sensitivity and promptly responding to client needs.
• Manages difficult or emotional client situations promptly and efficiently.
• Met commitments made to clients; recognizes and acts upon service opportunities.

Key Role Responsibilities - Additional Core

N/A

Knowledge, Skills & Abilities

• Ability to perform work accurately and completely, and in a timely manner
• Communication skills, verbal and written
• Proficiency in MS Office - Advanced
• Proficiency in Adobe InDesign and Photoshop
• Advanced organizational skills
• Advanced ability to deliver quality through attention to detail
• Advanced ability to prioritize multiple projects
• Advanced ability be proactive and resourceful
• Ability to create effective graphics
• Ability to learn and use a variety of software, tools and systems to meet business needs
• Ability to solve complex problems quickly and effectively
• Ability to work collaboratively and cross-functionally to obtain information or solve problems in support of the team’s goals
• Ability to adapt to change.
• Ability to manage budgets, maximize profitability and generate future work
• Ability to build relationships with team members that transcend a project
• Ability to work in a collaborative, fast- paced and deadline-driven environment
• Ability and willingness to mentor less experienced team members
• Ability to build relationships and work collaboratively within a team, internally and externally

Education

• Bachelor’s degree in marketing, communications or related field (Required)
• In lieu of the above requirements, relevant experience will be considered.

Experience

• 8+ years marketing, communications or public relations experience (Preferred)
• 3+ years people management experience (Preferred)
• AEC industry experience (Preferred)
• Familiarity with Federal government contracting & procurement issues, compliance, FAR regulations, Standard Form (SF) requirements (Preferred)
• Must be able to lift up to 10 pounds
• May require periods of travel
• Normal office environment
• Frequent activity: Sitting, Viewing Computer Screen
• Occasional activity: Standing, Walking, Reaching above Shoulder

Benefits Information

The benefits package aligned to this position is Professional Non-Union.

This role is expected to accept applications for at least three business days and may continue to be posted until a qualified applicant is selected or the position has been cancelled.

JE Dunn Construction is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action Employer and it is our policy to provide equal opportunity to all people without regard to race, color, religion, national origin, ancestry, marital status, veteran status, age, disability, pregnancy, genetic information, citizenship status, sex, sexual orientation, gender identity or any other legally protected category. JE Dunn Construction is a background screening, drug-free workplace.

JE Dunn provides reasonable accommodations to qualified individuals with disabilities.

JE Dunn Construction Company does not accept unsolicited resumes from search firms or agencies. Any resume submitted to any employee of JE Dunn Construction without a prior written search agreement will be considered unsolicited and the property of JE Dunn Construction Company. Please, no phone calls or emails.

***For this opportunity, JE Dunn Construction will not sponsor an applicant for work visa status or employment authorization, nor will we offer any immigration-related support for this position (including but not limited to H-1B, F-1 OPT, F-1 STEM OPT, F-1 CPT, J-1, TN-1 or TN-2, E-3, O-1, or future sponsorship for U.S. lawful permanent residence status.)***

Why People Work Here

At JE Dunn we offer our employees an inspired place to enrich their life and the lives of those around them

Building on our rich history, our employee owners are shaping the future of JE Dunn. In our team-focused environment we do life together and are generously rewarded for our efforts

About JE Dunn

JE Dunn participates in the Electronic Employment Eligibility Verification Program.