Marketing Manager, Content & Thought Leadership

Cox Communications; Atlanta (GA); Hybrid; USD 87,000 - 131,000; Full time

Job summary

Cox Communications is seeking a Marketing Manager to develop strategic content initiatives that position them as a leader in the automotive industry. The role involves executing comprehensive content strategies, optimizing content performance, and collaborating with cross-functional teams to enhance client engagement. The ideal candidate has a strong background in content development, project management, and strategic thinking.

Benefits

Flexible vacation policy

Paid wellness time

Health care benefits

Retirement planning (401(k))

Paid time off (sick leave, parental leave)

Qualifications

• 6 years of experience in content development and thought leadership required.
• Proven success with content strategies that meet business objectives.
• Willing to travel up to 10% to support marketing initiatives.

Responsibilities

• Develop and execute strategic content initiatives.
• Measure content performance and optimize approach.
• Create and optimize content across all channels.

Skills

Strategic Thinking

Content Development

Project Management

Expert Writing and Communication Skills

SEO Knowledge

Education

Bachelor’s degree in related discipline

Master’s degree in related discipline

Ph.D.

Tools

Content Management Systems

Job description

Company

Cox Automotive - USA

Job Family Group

Marketing

Job Profile

Marketing Manager

Management Level

Manager - Non People Leader

Flexible Work Option

Hybrid - Ability to work remotely part of the week

Travel %

Yes, 15% of the time

Work Shift

Day

Compensation

Compensation includes a base salary of $87,200.00 - $130,800.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Job Description

At Cox, we're forward-thinking innovators who put people first. Our award-winning workplace culture is centered on inclusion and kindness, and we're looking for people to join our mission to be a force for good in the world.

As our Marketing Manager, Content & Thought Leadership, you'll develop and execute strategic content initiatives that position Cox Automotive as an authoritative voice in the automotive industry. Supporting our portfolio of 13 brands and enterprise-level accounts, you'll lead every phase of content execution—from idea generation to production, publication, and distribution across marketing channels in multiple formats.

We're seeking a strategic, results-oriented professional capable of solving business challenges with practical and creative solutions. You'll measure content performance and optimize our approach, working closely with cross-functional teams to ensure our thought leadership resonates with our enterprise clients.

What You'll Do:

• Establish Cox Automotive as the definitive industry voice through strategic narratives

• Create content ecosystems that engage clients throughout their journey

• Transform complex industry insights into accessible, actionable content

• Build measurement frameworks that demonstrate content impact

• Align thought leadership with business objectives across our enterprise portfolio

• Develop comprehensive content and thought leadership strategies

• Create and optimize content across all Cox Automotive channels

• Drive industry authority through strategic narratives

• Execute content marketing strategies based on buyer personas and product market maturity

• Lead content creation across multiple formats (eBooks, infographics, sales sheets, video)

• Coordinate content writing and publishing schedules for SEO and social media

• Leverage marketing technology to execute content marketing initiatives

• Design campaigns and support marketing automation systems

• Support social media efforts across platforms (LinkedIn, YouTube, Twitter, blogs)

• Manage email marketing and promotional projects

• Oversee content formatting, layout, and graphics

• Assist with event and tradeshow coordination

• Update internal and external marketing portals

• Conduct research and coordinate special projects

• Travel: Willing and able to travel up to 10% as needed to support marketing initiatives.

Who You Are

Minimum:

• Bachelor’s degree in related discipline and 6 years of experience with content development and thought leadership. The right candidate could also have a different combination, such as a master’s degree and 4 years’ experience; a Ph.D. and 1 year of experience; or 10 years’ experience in a related field.

• Proven success developing content strategies that meet business objectives

• Apply strategic thinking and sound logic to solve complex challenges

• Expert writing and communication skills

• Experienced with content management systems

• Excel at project management and organization

• Demonstrate strong verbal, written, and presentation skills with attention to detail

• Skilled in proofreading and editing

• Intermediate layout and typography capabilities

• Understand B2B social media strategy

• Manage multiple deadlines while maintaining flexibility

• Travel: Willing and able to travel up to 10% as needed to support marketing initiatives.

Preferred:

• Degree in marketing, communications, design or related field

Join the Cox family of businesses and make your mark today!

Drug Testing

To be employed in this role, you’ll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position. However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.

Benefits

The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

About Us

Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry-leading dealer-facing companies like vAuto and Manheim, all while enjoying the people-centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship. Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.