Marketing Manager, Campaigns

Go Fractional; Northern (KY); Hybrid; USD 110,000 - 120,000; Part time

Benefits offered by this job

PTO 4 weeks

12 paid holidays

Health insurance

HSA with employer match

CME reimbursement

401(k) with match

Paid parental leave

Training & development

Job summary

Evergreen Nephrology is seeking a Marketing Manager, Campaigns to lead the development, coordination, and launch of patient engagement and partner marketing campaigns. This fully remote contract role requires aligning with the Marketing Director and supporting cross-functional teams across the U.S.

time zones.

Qualifications

• Bachelor's degree in marketing, communications, business, healthcare administration, or a related field; equivalent experience may be considered.
• 4+ years of experience in marketing, campaign management, marketing operations, partner marketing, healthcare marketing, or a related role.
• Demonstrated experience managing multiple campaigns or cross-functional projects from planning through launch and post-launch support.
• Strong project management, stakeholder coordination, writing, editing, organization, and attention-to-detail skills.
• Experience developing or coordinating patient, provider, partner, digital, email, SMS, or multi-channel marketing materials.
• Comfort operating in a fast-paced, remote, cross-functional environment with evolving priorities and manual or developing campaign infrastructure.
• Intermediate skills with MS Office Suite of products including Outlook and Teams
• Able to work effectively in a remote environment: home internet speeds, dedicated space, and HIPAA considerations.

Responsibilities

• Manage the development, coordination, and launch of patient engagement, quality, partner marketing, and program campaigns.
• Own campaign project plans, timelines, launch checklists, status tracking, dependencies, and cross-functional coordination.
• Coordinate campaign requirements across Marketing, Clinical Operations, Growth, Technology, Data, Compliance, vendors, and Market Operations.
• Support implementation and ongoing execution of patient engagement campaigns, including Evergreen-branded and white-labeled versions.
• Support top of funnel and engagement campaigns and other patient-facing communication workflows.
• Develop, adapt, and maintain campaign assets, patient and provider materials, partner launch materials, email and SMS copy, website content, and related marketing collateral.
• Customize materials and launch workflows for new patient programs.
• Coordinate review, approval, compliance, testing, deployment, and launch readiness processes.
• Maintain campaign calendars, asset libraries, project trackers, templates, and repeatable operating processes.
• Support campaign reporting, performance review, documentation of lessons learned, and identification of optimization opportunities.
• Manage routine marketing requests related to patient materials, provider materials, website updates, intranet, and emerging program needs.
• Other duties consistent with this role, as assigned.

Skills

Project management

Stakeholder coordination

Writing

Editing

Organization

Attention to detail

Remote collaboration

Education

Bachelor's degree in marketing or related field

Tools

MS Office Suite (Outlook, Teams)

CRM tools

Marketing automation platforms

Campaign management platforms

Analytics/Reporting tools

Job description

Marketing Manager, Campaigns

Reporting: Marketing Director

Work Arrangement: Fully remote; must be able to work 8:30am - 5pm in Central or Eastern time zone, with flexibility to support partner, vendor, and cross-functional meetings across U.S. time zones as needed.

Employment Type: Contract role with an initial 6-month term with the ability to extend based on business need, campaign volume, 2027 planning requirements, and performance.

Role Responsibilities

• Manage the development, coordination, and launch of patient engagement, quality, partner marketing, and program campaigns.
• Own campaign project plans, timelines, launch checklists, status tracking, dependencies, and cross-functional coordination.
• Coordinate campaign requirements across Marketing, Clinical Operations, Growth, Technology, Data, Compliance, vendors, and Market Operations.
• Support implementation and ongoing execution of patient engagement campaigns, including Evergreen-branded and white-labeled campaign versions where applicable.
• Support top of funnel and engagement campaigns and other patient-facing communication workflows.
• Develop, adapt, and maintain campaign assets, patient and provider materials, partner launch materials, email and SMS copy, website content, and related marketing collateral.
• Customize materials and launch workflows for new patient programs.
• Coordinate review, approval, compliance, testing, deployment, and launch readiness processes for campaign and program materials.
• Maintain campaign calendars, asset libraries, project trackers, templates, and repeatable operating processes.
• Support campaign reporting, performance review, documentation of lessons learned, and identification of optimization opportunities.
• Manage routine marketing requests related to patient materials, provider materials, website updates, company intranet, and emerging program needs.
• Other duties consistent with this role, as assigned.

Required Qualifications

• Bachelor's degree in marketing, communications, business, healthcare administration, or a related field; equivalent experience may be considered.
• 4+ years of experience in marketing, campaign management, marketing operations, partner marketing, healthcare marketing, or a related role.
• Demonstrated experience managing multiple campaigns or cross-functional projects from planning through launch and post-launch support.
• Strong project management, stakeholder coordination, writing, editing, organization, and attention-to-detail skills.
• Experience developing or coordinating patient, provider, partner, digital, email, SMS, or multi-channel marketing materials.
• Comfort operating in a fast-paced, remote, cross-functional environment with evolving priorities and manual or developing campaign infrastructure.
• Intermediate skills with MS Office Suite of products including Outlook and Teams
• Able to work effectively in a remote environment:
  • Home internet must support a minimum download speed of 25 Mbps and upload speed of 10 Mbps. Cable, Fiber, or DSL connections hardwired to the internet device are recommended
  • Evergreen will provide remote employees with telephony applications and equipment to meet the business requirements for their role
  • Employees must work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

Preferred Qualifications

• Healthcare, value-based care, kidney care, patient engagement, regulated-content, or partner-customized marketing experience.
• Experience with campaign management platforms, CRM tools, marketing automation, SMS/email deployment, project management tools, content management systems, or analytics/reporting tools.
• Experience creating repeatable templates, launch playbooks, campaign calendars, asset libraries, or marketing operations processes.

Compensation

The base salary pay range for this contract role is $110,000-$120,000 annually, prorated based on the term of employment. Exact pay is determined based on experience, education, and other role-specific factors.

Benefits

Evergreen Nephrology's total rewards program is designed to support you in and outside of work. You can expect:

• Paid time off starting at 4 weeks for full-time employees
• 12 paid holidays per year
• Medical, dental, vision and life insurance, including an HSA with employer match
• Reimbursement for continuing medical education for eligible roles
• A 401(k) program where Evergreen matches up to 4% of contributions after six months of tenure
• Paid parental leave
• A robust training and development program that starts with onboarding and continues throughout your career with Evergreen Nephrology