Marketing Manager: Brand Storytelling & Multi-Channel Campaigns

JCC Association of North America; New York (NY); On-site; USD 65,000 - 75,000; Full time

Job summary

Educational Alliance in New York City seeks a Marketing Manager to elevate brand awareness through storytelling, content, and design across digital and print channels. You will own end-to-end campaigns, collaborate with a graphic designer, and drive data-informed decisions to improve reach and engagement.

The role emphasizes cross-team collaboration, program promotion, and pressure-tested content across diverse audiences, with the mission-driven focus of MCC’s programs in NYC.

Qualifications

• Bachelor's degree in marketing, communications, or related field (or equivalent experience).
• 3-5 years of marketing experience, preferably in the nonprofit sector.
• Experience executing multi‑channel marketing campaigns.
• Strong storytelling and content creation across digital platforms.
• Strong visual sensibility and attention to design and messaging.
• Excellent writing skills for diverse audiences.
• Familiarity with evolving digital marketing trends and paid media.
• Strong organizational skills to manage multiple projects.
• Experience with Canva and Adobe Creative Suite.
• Experience with Sprout Social and Asana.
• Basic photography, video editing, and/or motion graphics experience.
• Data‑driven mindset using audience insights to inform decisions.
• Ability to collaborate across teams in a fast-paced environment.
• Experience in nonprofit or community-based organizations.
• Interest in community engagement and partnerships.
• Familiarity with web design and SEO.

Responsibilities

• Create and execute engaging multi-channel marketing campaigns across social media, web, email, and print to promote MCC's programs.
• Draft and edit engaging marketing content for promotional materials that reflect MCC's mission.
• Maintain a consistent brand voice and update website content (WordPress).
• Collaborate with EA's graphic designer to develop visual assets and email templates.
• Track and analyze campaign performance and use insights to optimize content and targeting.
• Recommend improvements to messaging and content strategy based on audience data.
• Partner with MCC leadership and EA's Director of Communications to refine marketing strategies.
• Cultivate relationships with community partners and external stakeholders.
• Support broader communications efforts to increase press coverage and public awareness.
• Coordinate production of MCC print and digital collateral with external vendors.
• Manage marketing calendars, timelines, and deliverables across programs.
• Maintain organized marketing assets and brand resources with the designer.
• Ensure timely promotion of programs and events across channels.
• Oversee marketing budget and cost-effective execution.
• Guide program teams on best practices for marketing and collateral development.
• Supervise interns/consultants when applicable.
• Coordinate cross-team collaboration within Educational Alliance and Communications colleagues.

Skills

Storytelling

Content creation

Brand voice

Social media

Email marketing

Design sensibility

Writing

Project management

Collaboration

Nonprofit marketing

Education

Bachelor's degree in marketing, communications, or related field

Master's degree (plus)

Tools

WordPress

Canva

Adobe Creative Suite

Sprout Social

Asana

Job description

Educational Alliance in New York City seeks a Marketing Manager to elevate brand awareness through storytelling, content, and design across digital and print channels. You will own end-to-end campaigns, collaborate with a graphic designer, and drive data-informed decisions to improve reach and engagement.

The role emphasizes cross-team collaboration, program promotion, and pressure-tested content across diverse audiences, with the mission-driven focus of MCC’s programs in NYC.