Marketing Manager at AppleOne West Covina, CA

kozmetickesluzby.vecnakraska.sk - Jobboard; West Covina (CA); On-site; USD 70,000 - 90,000; Full time

Job summary

AppleOne is seeking a Marketing Manager in West Covina, CA, to lead marketing strategies that engage U.S. audiences, particularly dealers and commercial clients. The ideal candidate is a creative, data-driven marketer with extensive B2B channel experience and a passion for digital content creation.

Your key responsibilities include managing social media presence, optimizing SEO for the website, and planning Google Ads campaigns aimed at maximizing ROI. A Bachelor’s degree and 5+ years of relevant experience are required.

Qualifications

• 5+ years of marketing experience focused on B2B channels.
• Proven experience in content creation and paid advertising.
• Experience in multicultural or international business is a plus.

Responsibilities

• Develop and manage the company's social media presence targeting U.S. audiences.
• Optimize the company website for SEO to enhance visibility and traffic.
• Plan and manage Google Ads campaigns for B2B clients.
• Create and analyze monthly marketing performance reports.
• Review and localize marketing content for cultural relevance.
• Lead planning and promotion of trade shows and events.
• Collaborate with teams for aligned messaging and branding.

Skills

B2B marketing expertise

Digital content creation

SEO optimization

Analytical skills

Written and verbal communication

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Google Ads

Marketing analytics tools

Job description

Marketing Manager at AppleOne - West Covina, CA.

We are a global leader in high‑quality playground equipment, water park installations, and indoor play structures. Headquartered in Guangzhou, China, we serve clients worldwide and are rapidly expanding our footprint in the United States through our growing California office.

Position Summary

The ideal candidate is a creative, data‑driven marketer with strong B2B channel experience who is passionate about digital content creation. You will develop and execute marketing strategies that resonate with U.S. audiences, particularly dealers and commercial clients, and tailor messaging for different customer segments.

Key Responsibilities

• Develop and manage the company’s presence across major social media platforms (YouTube, TikTok, Facebook, LinkedIn) with a focus on U.S. market engagement.
• Optimize the company website for SEO to improve search rankings, visibility, and organic traffic.
• Plan and manage Google Ads campaigns targeting U.S. B2B audiences; monitor performance and adjust strategies for maximum ROI.
• Create and analyze monthly marketing performance reports with actionable insights.
• Review and localize marketing content to ensure cultural relevance and clarity for U.S. audiences.
• Lead planning and promotion of trade shows and industry events to boost brand visibility and generate leads.
• Collaborate with cross‑functional teams to align messaging, branding, and campaign execution with business goals.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 5+ years of marketing experience, with a strong focus on B2B channels and digital marketing.
• Proven experience in content creation, SEO, and paid advertising (Google Ads, social media).
• Strong analytical skills and experience using marketing analytics tools.
• Excellent written and verbal communication skills.
• Experience working in a multicultural or international business environment is a plus.

EEO and Legal Information

AppleOne is an Equal Opportunity Employer and welcomes applicants with disabilities and protected veterans. AppleOne participates in the E‑Verify program as required by law. We consider qualified applicants regardless of criminal history in accordance with Fair Chance laws and ordinances, including the Los Angeles County Fair Chance Ordinance, San Francisco Fair Chance Ordinance, and the California Fair Chance Act.