Marketing Manager – AEC Industry

Green Key Resources; Rockville (MD); On-site; USD 70,000 - 100,000; Full time

Job summary

Green Key Resources, based in Rockville, MD, seeks a hands-on Marketing Manager to lead the day-to-day marketing function in a one-person capacity. You will partner with leadership and technical teams to drive brand growth and business development initiatives.

The ideal candidate has 5–10 years of marketing experience in the AEC sector and will own marketing initiatives end-to-end, delivering polished content and strategic direction with minimal oversight.

Qualifications

• 5–10 years of marketing experience, ideally within the AEC industry.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Experience managing websites and digital content; WordPress experience preferred.
• Proficiency with Adobe Creative Suite (InDesign and Illustrator) required.
• Experience with Deltek or similar CRM/business development platforms preferred.
• Strong written and verbal communication, organizational skills, and detail orientation.

Responsibilities

• Serve as the primary marketing resource and strategic partner to leadership and internal teams.
• Own day-to-day marketing initiatives, priorities, organization, processes, and best practices.
• Manage and maintain the company website and marketing materials.
• Develop resumes, bios, project descriptions, and other marketing collateral.
• Manage social media and LinkedIn content to strengthen online presence.
• Support branding and HR-related marketing, including recruitment content.
• Coordinate proposal and prequalification efforts with technical staff and leadership.
• Track leads, opportunities, and proposal activity in the marketing/BD process.
• Assist with industry events, press releases, and PR content.
• Provide marketing reports and recommendations to improve brand visibility.

Skills

AEC industry experience

Marketing strategy

Content development

Branding

Digital marketing

Collaboration

Leadership

Education

Marketing degree

Tools

WordPress

Adobe Creative Suite (InDesign, Illustrator)

Deltek CRM

Job description

Industry Experience: AEC (Architecture, Engineering & Construction) experience required

Green Key is partnering with a growing professional services organization in Rockville, MD to identify a hands‑on and strategic Marketing Manager to lead the day‑to‑day marketing function. This is an excellent opportunity for a marketing professional who is ready to take on greater ownership and visibility within an organization.

The ideal candidate will have approximately 5-10 years of marketing experience within the AEC industry and be ready to step into a role where they can own the marketing function, work closely with leadership and technical teams, and have a direct impact on the organization’s brand and business development efforts.

This is a one‑person marketing function, so the successful candidate must be comfortable being hands‑on, managing multiple priorities independently, and moving projects from concept through completion without a large team or significant oversight.

Key Responsibilities

• Serve as the primary marketing resource and strategic partner to leadership and internal teams.
• Own day‑to‑day marketing initiatives, priorities, organization, processes, and best practices.
• Manage and maintain the company website, including keeping content, project information, and employee profiles current.
• Develop and maintain employee resumes, bios, project descriptions, and other marketing materials.
• Manage social media and LinkedIn content, helping strengthen the organization’s online presence and brand.
• Support employer branding and HR‑related marketing initiatives, including recruitment and employee‑focused content.
• Maintain and update marketing collateral, presentations, brochures, photography, files, and other resources.
• Develop creative concepts and ideas for marketing materials and brand initiatives.
• Coordinate proposal and prequalification efforts as needed, partnering with technical staff and leadership to develop polished and compelling materials.
• Support client questionnaires, qualification statements, and other marketing‑related documentation.
• Track prospects, leads, opportunities, and proposal activity through the marketing/business development process.
• Assist with presentations, conferences, seminars, and other industry events as needed.
• Support the development of press releases, announcements, and other marketing and public relations content.
• Develop and maintain strong working relationships with leadership, HR, technical staff, and other internal stakeholders.
• Provide marketing recommendations and identify opportunities to improve the organization’s brand, visibility, and overall marketing efforts.
• Prepare reporting and updates on marketing initiatives and priorities.

Qualifications

• 5-10 years of marketing experience, ideally within the AEC industry.
• AEC industry experience is required.
• Bachelor’s degree in Marketing, Communications, or a related field preferred/required.
• Experience working within an engineering, architecture, construction, or related professional services environment.
• Strong understanding of marketing fundamentals, branding, digital marketing, and content development.
• Experience managing websites and digital content; WordPress experience is preferred.
• Proficiency with Adobe Creative Suite, specifically InDesign and Illustrator, is required.
• Experience with Deltek or a similar CRM/business development platform is preferred.
• Proposal experience within an AEC or professional services environment is preferred.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Ability to manage multiple projects and deadlines independently.
• Comfortable working in a hands‑on, individual‑contributor environment while also providing strategic direction.
• Ability to build strong relationships with leadership and technical teams.
• Forward‑thinking, proactive, and willing to take ownership of the marketing function.