Marketing Manager

Ezarly; United States; Remote; USD 70,000 - 90,000; Full time

Job summary

A dynamic marketing agency is looking for a Digital Marketing Manager to lead full-funnel digital strategies including SEO, paid media, and social media content. The ideal candidate will have strong analytical skills and experience in campaign optimization. This role requires collaboration with various teams and a passion for staying ahead of digital trends.

Qualifications

• Experience in managing full-funnel digital marketing strategies.
• Ability to analyze data and optimize campaigns for performance.
• Strong understanding of social media and content marketing.

Responsibilities

• Execute digital strategies across various platforms.
• Manage performance-driven ad campaigns.
• Collaborate with cross-functional teams.

Skills

Digital strategy execution

SEO

Google Ads

Content creation

Audience research

Performance analysis

Tools

Google Analytics

Meta Business Suite

Zoho CRM

Job description

What You’ll Be Doing

As our Digital Marketing Manager, you will:

• Own and execute full-funnel digital strategies across paid media, organic content, SEO, email marketing, and more.
• Plan and manage performance-driven ad campaigns (Google Ads, Meta/Facebook/Instagram, LinkedIn) to optimize traffic, conversions, and ROI.
• Lead the strategy and creation of compelling social media content, email newsletters, and automated drip campaigns that nurture leads and retain customers.
• Conduct in-depth audience and keyword research, competitor analysis, and SEO audits to improve visibility and engagement.
• Collaborate with cross-functional teams, including content creators, designers, and sales, to align messaging and brand voice.
• Measure and analyze performance using tools like Google Analytics, Meta Business Suite, and Zoho CRM, presenting actionable insights and clear reporting.
• Stay on top of emerging tools, trends, and best practices to keep our strategies innovative and competitive.
• Create, manage, and maintain marketing calendars, budgets, and reporting dashboards.
• Support the ideation and execution of multi-channel campaigns throughout the customer lifecycle.

Objectives of the Role

• Build brand awareness and generate high-quality leads across multiple digital platforms.
• Develop tailored content and campaigns for specific audience segments.
• Establish clear KPIs, campaign goals, and tracking frameworks for all initiatives.
• Optimize existing funnels and identify new growth opportunities.
• Deliver reports and presentations to internal stakeholders and leadership.

You Might Be a Great Fit If You:

• Think strategically but love to roll up your sleeves.
• Are constantly curious and always testing new ideas.
• Know how to blend creativity with data to make smart decisions.
• Want to grow with a fast-moving team where your work truly matters in the big picture.

NOTE: All applicants must have his or her work tools in place.