Marketing Manager

Playground equipment, Pacific Northwest Search; Oregon (IL); On-site; USD 75,000 - 110,000; Full time

Job summary

A leading manufacturer of playground equipment is seeking a dynamic and results-driven Marketing Manager. This role involves developing and implementing marketing strategies, overseeing campaigns, and collaborating with various departments to drive growth and enhance brand presence in the market. The ideal candidate will possess strong leadership skills and marketing expertise within the manufacturing or outdoor recreation sector.

Benefits

Medical Insurance

Vision Insurance

401(k)

Qualifications

• 5+ years in marketing, 2+ in managerial roles.
• Experience with marketing automation tools.
• Proven track record in successful campaign execution.

Responsibilities

• Develop marketing strategies to increase brand awareness.
• Oversee all marketing campaigns and analyze performance metrics.
• Collaborate with different departments to align strategies.

Skills

Analytical Skills

Leadership

Communication

Digital Marketing

SEO/SEM Strategies

Education

Bachelor's Degree in Marketing

Master's Degree (preferred)

Tools

Marketing Automation Tools

CRM Software

Job description

Playground equipment, Pacific Northwest Search Medford-Grants Pass Area

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Playground equipment, Pacific Northwest Search provided pay range

This range is provided by Playground equipment, Pacific Northwest Search. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$75,000.00/yr - $110,000.00/yr

Direct message the job poster from Playground equipment, Pacific Northwest Search

Principal/Senior Executive Recruiter at PNW Search

Job Summary:

We are seeking a dynamic and results-driven Marketing Manager to join our team, a leading manufacturer of playground equipment. The ideal candidate will be responsible for developing, implementing, and executing strategic marketing plans to attract potential customers, promote our innovative and inclusive playground solutions, and retain existing clients. This role requires strong leadership skills, creativity, and a deep understanding of the industry, marketing channels, and emerging trends.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to increase brand awareness and drive business growth in the playground manufacturing sector.
• Oversee all marketing campaigns, including digital marketing, social media, email marketing, content creation, and trade show participation.
• Conduct market research and analyze industry trends to identify new marketing opportunities and customer needs.
• Manage and optimize marketing budgets to ensure maximum return on investment.
• Collaborate with sales, product development, and other departments to align marketing strategies with business objectives and customer demands.
• Monitor and analyze campaign performance metrics, providing insights and recommendations for improvement.
• Maintain relationships with external agencies, media outlets, distributors, and industry partners.
• Oversee the creation of marketing materials, including brochures, presentations, website content, and press releases, with a focus on playground products and solutions.
• Stay up to date with the latest industry trends, technologies, and best practices in playground manufacturing and marketing.

Qualifications & Requirements:

• Experience:
• 5+ years of experience in marketing, with at least 2 years in a managerial role. Experience with marketing automation tools and CRM software is a plus
• Skills:
• Proven track record of developing and executing successful marketing campaigns, preferably within the manufacturing or outdoor recreation industry.
• Strong analytical skills and the ability to interpret data-driven insights. Proficiency in digital marketing tools, SEO/SEM strategies, and social media platforms.
• Excellent communication, leadership, and organizational skills.
• Ability to multitask, prioritize, and manage multiple projects in a fast-paced environment.
• Education:
• Bachelor’s degree in marketing, Business, or a related field (master’s degree preferred)
• Other Requirements:
• Willingness to travel for events, both locally and nationally (if applicable).
• Ability to work occasional evenings and weekends as needed for event coordination.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Strategy/Planning

• Industries

  Manufacturing

Featured Benefits

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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