Marketing Manager

Brasfield & Gorrie, LLC; Greenville (SC); On-site; USD 70,000 - 110,000; Full time

Job summary

Brasfield & Gorrie, LLC is seeking a Marketing Manager for the Greenville, South Carolina office to manage marketing deliverables, proposals, and presentations, and to contribute to process improvements.

The role focuses on pursuing opportunities, maintaining brand standards, leveraging tools like Salesforce and OpenAsset, and collaborating with Regional Operations, Business Development, and Communications teams to advance marketing initiatives.

Qualifications

• Bachelor’s or higher in Business, Marketing, Public Relations, Communications or related field
• 6-10 years of marketing experience in AEC or similar field
• Proficiency in desktop publishing, presentations and marketing software (Adobe Creative Cloud, InDesign, Salesforce, Prezi, OpenAsset, AI platforms, MS Office)
• Forward-thinking with AI adoption without over-reliance
• Strong thought leadership, creativity, resilience and results-orientation
• Excellent writing, proofreading and editing skills
• Outstanding presentation and public speaking abilities
• Willingness to travel locally and out of town (approx. 5%)

Responsibilities

• Manage the pursuit process from strategy through proposals and pursuit interviews while upholding Brasfield & Gorrie brand standards
• Ensure quality and accuracy of all marketing deliverables within assigned divisions and across divisions
• Identify and implement technical and creative process improvements
• Participate in a corporate working group and contribute ideas
• Write and edit non-technical sections of brochures, proposals, and presentations
• Lead marketing efforts with Regional Operations and Business Development for client meetings, tradeshows and events
• Maintain project and employee information and project photography using Salesforce and OpenAsset
• Keep Communications informed on PR events and milestones and assist with approvals
• Monitor competitor activity via proposals, trade shows, websites and trade publications such as ENR
• Hold a committee position on local SMPS chapter board or related organizations
• Provide leadership and mentoring to marketing team members

Skills

Marketing leadership

Public relations

Written communication

Public speaking

Travel readiness

Education

Bachelor's degree in Business/Marketing/PR/Communications

6-10 years marketing experience

Tools

Adobe Creative Cloud (InDesign)

Salesforce

Prezi

OpenAsset

Microsoft Office

Job description

Responsibilities

At Brasfield & Gorrie, our purpose is building exceptional people, trusting relationships, great projects, and strong communities. We are one of the most respected and dynamic general contractors in the nation, and we’re looking for a Marketing Manager.

This position is primarily responsible for managing marketing deliverables and presentations within the Greenville, South Carolina office. You must display the desire to advance in your professional career and the ability to regularly increase production and oversight. You will be responsible for seeking out process improvement and opportunities for corporate initiative involvement.

If you work with us, you’ll be challenged and inspired, and you’ll be proud.

As a Marketing Manager, you will:

• Manage the pursuit process from early strategy through proposal and pursuit interview while upholding the standards set forth in the Brasfield & Gorrie brand standards
• Ensure the level of quality and accuracy for all marketing deliverables within assigned division(s), and across divisions
• Identify, recommend, and implement technical and creative process improvements
• Participate in a corporate working group and contribute time and ideas
• Write and edit non-technical sections of brochures, proposals, and presentations
• Lead efforts with Regional Operations and Business Development to support marketing strategy, including client meetings, tradeshows, and special events
• Maintain project and employee information and project photography utilizing Salesforce and OpenAsset
• Keep the Communications team informed on public relations events and/or milestones involving assigned division(s), provide them with background information, and assist with approval process with project teams and clients.
• Remain current with competitor intelligence by reviewing competitor proposals when possible, attending trade shows, reviewing websites, and reading trade publications such as ENR
• Hold a committee position on local SMPS chapter board, industry-related organization or non-profit organization
• Provide leadership and mentoring other marketing team members

Successful Marketing Managers at Brasfield & Gorrie:

• Champion Brasfield & Gorrie company culture
• Champion change process and motivate others to embrace change
• Able to clearly determine course of action that is best for the client
• Are recognized by internal clients as a thought leader
• Exercise initiative and independent judgement in the solution of work problems
• Display commitment to support overall efforts of the marketing group with the expectation that additional hours may be required
• Provide innovative engagement with the Virtual Design and Construction team to drive industry-leading output
• Support deliverables for the Greenville office and divisions that creatively capture Brasfield & Gorrie culture, impact engagement, visually capture strategy, and drive effective outcomes

Education - Skills - Knowledge - Qualifications & Experience

• Bachelor’s degree in Business, Marketing, Public Relations, Communications or related field
• 6-10 years of prior marketing experience in the AEC industry or in a similar field
• High proficiency in desktop publishing, presentation and other marketing related software, including Adobe Creative Cloud (InDesign), Salesforce, Prezi, OpenAsset, AI platforms, and Microsoft Office.
• Forward-thinking, early AI adoption that leverages its capabilities but does not solely rely on them
• Strong thought leadership, creative approaches, performs well under pressure, and results-oriented
• Strong writing, proofreading and editing skills
• Excellent presentation and public speaking skills
• Availability for occasional local and out-of-town travel (5%)

The above description covers the principal duties and responsibilities of the job. The description shall not, however, be construed as a complete listing of all miscellaneous, incidental, or similar duties which may be required from day-to-day. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions