Marketing Manager

Centennial Hospitality Group

Greeley (CO)

Hybrid

USD 70,000 - 80,000

Full time

9 days ago
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Job summary

Centennial Hospitality Group (CHG) is seeking a high-energy Marketing Manager to lead integrated marketing campaigns across our restaurant brands. You’ll blend creative storytelling with local activations and data-driven digital strategy to drive growth.

The role is hybrid, with ~70% in the office and ~30% in-store or at events. You’ll collaborate with Operations, Digital, and Finance to deliver guest excitement and measurable business results.

Qualifications

  • 5–7 years of progressive marketing experience, ideally within restaurant, hospitality, or multi-location consumer brands.
  • Demonstrated ability to lead cross-functional teams, manage project pipelines, and handle dynamic budgets.
  • Digital & AI tools proficiency for marketing output, including paid media, email, social and analytics.

Responsibilities

  • Drive Campaign Strategy: Own the integrated marketing calendar across multiple concepts—coordinating LTOs, seasonal promotions, local activations, and new store openings.
  • Master Cross-Functional Go-To-Market: Partner with Operations, Digital, and Finance to ensure campaigns deliver guest excitement and in-store execution.
  • Lead Local Activations & Partnerships: Build high-impact relationships with community partners including universities, local events, and regional programs.
  • Leverage Tech & AI: Use modern marketing tools and AI workflows to scale content, track ROI, and optimize multi-channel performance.
  • Manage Assets & Agencies: Direct vendor workflows, media agencies, creative briefs, and brand standards across digital, print, and in-store channels.
  • Track & Optimize: Oversee marketing budgets, measure loyalty, foot traffic, redemptions, and run post-campaign playbooks for continuous improvement.

Skills

Experience
Leadership
Digital & AI Savvy
Community Focus
Execution Mindset

Job description

At Centennial Hospitality Group (CHG) , we bring the heat — in our kitchens, our service, and the way we grow our people. We’re the crew behind Wing Shack , Sexy Sammies , and Luna’s Tacos & Tequila — three local favorites known for bold flavors, good vibes, and a team that’s as fired up as our grills.

Here’s the thing: we don’t just create great food; we create opportunities.

Whether you’re looking to start your first restaurant job or grow into leadership, you’ll find room to learn, advance, and thrive. We promote from within, cheer loud for each other, and believe success tastes best when everyone gets a bite.

When you join CHG, you’re joining a group that:

  • Comes in hot every day — with passion, energy, and pride in what we do. We have a team that Gives a S**t.
  • Grows together — from entry-level roles to management, your potential is our favorite ingredient.
  • Keep it real — we work hard, have fun, and don’t take ourselves too seriously.
  • Celebrates flavor and people — because great teams, like great food, are all about the perfect mix.
Our Brands — Same Passion, Different Flavor, Lots of Opportunity
Wing Shack

Where flavor takes flight. Known for our legendary wings, scratch-made sauces, home made ranch, and team energy that’s off the charts. Work here and you’ll learn the art of fast-paced fun — and how to handle heat like a pro.

Crispy chicken. Big flavor. Zero ego. Sexy Sammies is where innovation meets comfort food, and where your creativity (and spice tolerance) can soar.

Fiesta energy meets modern flavor. Join the Luna’s crew and shake things up — literally — with fresh ideas, delicious tacos, and the best tequila selection in Northern Colorado.

Ready to Turn Up the Heat?

If you’re hungry for more than just a paycheck — if you want a career that challenges you, rewards you, and lets you grow at full speed — you’ve come to the right place.

Join Centennial Hospitality Group. Let’s make something spicy together.

Bring Your Appetite for Strategy & Growth At Centennial Hospitality Group, we create welcoming, innovative dining experiences rooted in local partnership and genuine hospitality. We’re seeking a high-energy Marketing Manager to lead integrated marketing campaigns across our portfolio of restaurant brands. If you thrive on blending creative storytelling, local activations, and data-driven digital strategy, this is your recipe for success.

What You'll Do

  • Drive Campaign Strategy: Own the integrated marketing calendar across multiple concepts—coordinating LTOs, seasonal promotions, local activations, and new store openings.
  • Master Cross-Functional Go-To-Market: Partner closely with Operations, Digital, and Finance to ensure campaigns deliver guest excitement and seamless in-store execution.
  • Lead Local Activations & Partnerships: Build high-impact relationships with key community partners—including local universities, the Greeley Stampede, and regional athletic programs.
  • Leverage Tech & AI: Utilize modern marketing tools and progressive AI workflows to scale content production, track ROI, and optimize multi-channel performance.
  • Manage Assets & Agencies: Direct vendor workflows, media agencies, creative briefs, and brand standards across digital, print, and in-store channels.
  • Track & Optimize: Oversee marketing budgets, measure key metrics (loyalty, foot traffic, redemption), and run post-campaign playbooks for continuous improvement.

What You Bring

  • Experience: 5–7 years of progressive marketing experience, ideally within restaurant, hospitality, or multi-location consumer brands.
  • Leadership: Demonstrated ability to lead cross-functional teams, manage project pipelines, and handle dynamic budgets.
  • Digital & AI Savvy: Strong toolkit covering paid media, email/SMS, social, reputation management, and practical AI tools for marketing output.
  • Community Focus: Passion for local field marketing, event activation, and authentic brand storytelling.
  • Execution Mindset: High detail orientation with the agility to navigate both executive reporting and hands-on store activations.

Schedule & Logistics

  • Role Structure: Hybrid model (~70% office-based, ~30% in-store, field, or event activations).
  • Hours: 45–50 hours/week, with flexibility needed for evening/weekend community events and restaurant visits.
  • Physical & Travel Expectations: Ability to travel locally between locations/events, set up promotional displays, and handle event logistics (ability to lift up to 20–30 lbs).

Why Join Us? At CHG, we live by Quality, Service, Value, Pride, Positive Energy, and Development. You’ll have a visible seat at the table in a scaling company where your initiatives directly impact revenue, guest loyalty, and company expansion.

Centennial Hospitality Group is an Equal Opportunity Employer celebrating diversity and creating an inclusive environment for all employees.

The pay range for this role is:

70,000 - 80,000 USD per year (CHG Headquarters)

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