Marketing Manager

Agropur Cooperative; Eden Prairie (MN); On-site; USD 88,000 - 110,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Life

Short and Long-term Disability

401(k) with 7% company contributions

3 weeks Paid Time Off

Paid holidays and 2 floating holidays

Paid parental leave

Advancement Opportunities

Job summary

Agropur seeks a Marketing Manager in Eden Prairie, MN to lead marketing and communications for focused business segments. The role oversees all facets of the business unit’s marketing operations and collaborates with cross-functional teams to drive growth.

The position requires a Bachelor's in Marketing, at least five years in marketing communications and project management, and proficiency with Adobe Creative Suite. French knowledge for Quebec roles is a plus.

Qualifications

• Bachelor’s Degree in Marketing or related field required.
• Equivalent combination of education and/or experience will be considered.
• Minimum five years of marketing communications and project management experience.

Responsibilities

• Manage all facets of the business unit’s marketing program including integrated marketing communications, planning of white papers, technical bulletins, presentations, press releases, ad campaigns, tradeshows, conferences, events, and gifts.
• Manage all aspects of new product launches from research through launch to reporting.
• Research market trends and suggest new products and marketing tactics to identify growth opportunities.
• Provide timely reports on measurement to VP Marketing and Creative and other leaders.
• Coordinate as the marketing point of contact between R&D, Finance, Sourcing, Sales & OPS, and Production.
• Prepare yearly marketing plan, long/short-term strategy, and benchmarks.
• Schedule and maintain multi-media marketing tools: email campaigns, webinars, online video, social media.
• Analyze analytics and communicate metrics to sales and management.

Skills

Marketing communications

Project management

Adobe Creative Suite

Education

Bachelor's Degree in Marketing

Tools

Adobe Creative Suite

Job description

Job Type: Regular

Culture

People are at the heart of our success. Our culture encourages collaboration, transparency, and accountability in order to generate value and achieve sustainable results. Being part of the team means committing to an environment where everyone’s impact truly matters. We believe that teamwork—collaborating and sharing perspectives is essential to achieving the best results. An environment where collaboration is encouraged and valued.

Benefits

• Medical
• Dental
• Vision
• Life
• Short and Long-term Disability Insurance
• 401(k) with 7% company contributions
• 3 weeks Paid Time Off
• Paid holidays and 2 floating holidays
• Paid parental leave
• Advancement Opportunities

Salary range

Salary range 005: $88,300 - $110,400 (Salary will be determined based on skills, education, training & experience related to the position.)

Location

Eden Prairie, MN.

Position Summary

We are looking for a Marketing Manager in Eden Prairie, MN. The Marketing Manager will champion all marketing and communications activities and strategies within their focused business segments. The Marketing Manager is responsible for managing and developing all facets of the assigned business marketing operations program either personally or in collaboration with other marketing team members.

Responsibilities

• Manage all facets of business unit’s marketing program which includes: integrated marketing communications, planning of white papers, technical bulletins, presentations, press releases, ad campaigns, tradeshows, conferences, event, and promotional gifts.
• Manage all aspects of new product launches from research through launch to reporting.
• Perform research on market trends and suggest new products and marketing tactics and trends to identify growth opportunities.
• Provide timely reports on measurement to VP Marketing and Creative and other noted leaders.
• Marketing point of contact for assigned business segment and the connector between the various departments (Research & Development, Finance, Strategic Sourcing, Sales & Operations Planning, and Production) to bring marketing elements to life.
• Prepares the yearly marketing plan, long and short-term strategy, and benchmark studies for assigned segment.
• Schedule, create, distribute and maintain various multi-media marketing tools which includes: email campaigns, webinars, online video and social media channels.
• Analyze and communicate analytic metrics to relevant sales participants and management team members.
• Segment and manage contact lists where applicable.
• Manage and attend tradeshow programs cross functionally (strategic planning, booth design, digital and traditional promotion, attendance, invitations, logistics, budget).
• Research new market trends and market reaction to promotional activities to recommend strategy adjustments.
• Evaluate the performance and positioning of products under its responsibility as well as those of competitors to identify opportunities/threats.
• Manage and help direct creative for advertising, ensuring the identified programs stay on schedule and campaigns support company priorities.
• Work seamlessly with creative manager for all internal and external creative marketing projects.
• Provide detailed guidance to any project requests for creative team, human resources, R&D or communications.
• Suggest newsworthy content and editorial inspiration to the Content Writer/Strategist, as it relates to the assigned businesses.
• Present and summarize weekly creative direction to team members and Director.
• Authorize marketing surveys to gather information pertinent to viability of proposed promotional projects.
• Prepare annual department budget, authorize expenditures, and track project costs to control expenses.
• Report on progress, responsible for tracking invoices and expenses against budget.
• Function as executive producer of film, videotape, and Web projects.
• Provide photography and video support as needed.
• Negotiate and propose contract agreements with third party vendors.
• Dual manager of one full time tradeshow and event coordinator.

Requirements

• Bachelor’s Degree in Marketing or related field required.
• Equivalent combination of education and/or experience will be considered.
• Minimum five (5) years of marketing communications and project management experience required.
• Working knowledge of Adobe Creative Suites required.
• Food Manufacturing Marketing Experience Required.
• Adequate knowledge of French required for positions in Quebec.

Equal Opportunity

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Agropur welcomes people from all backgrounds and origins.

We are proud to be an employer with a diverse community and are committed to providing a respectful and inclusive experience for all employees and applicants. We will work with candidates who request accommodation.

Agropur uses artificial intelligence technology to assist our recruiters in screening, assessing, or selecting applicants for this position.

In this text, the use of the masculine gender to designate persons is intended only to lighten the text.

Agropur is an E-Verify Employer (US Operations).