Marketing Manager

CBIZ; Colorado; Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

CBIZ, Inc. is seeking a Marketing Manager to develop and execute regional marketing plans that advance CBIZ's brand, client engagement, and growth. You will partner with office, service line, regional, and industry teams to deliver cohesive campaigns and high-impact events.

The role emphasizes measurement, optimization, and collaboration across functions. You will lead junior team members and manage stakeholder relationships to drive pipeline and growth while adopting a proactive,

Qualifications

• Bachelor's degree in marketing, business, communications, or related field.
• 7+ years in marketing, preferably B2B professional services.
• Proven ability to manage and execute integrated marketing campaigns.
• Strong understanding of digital marketing tools and platforms, including CRM and automation.
• Excellent communication, organizational, and project management skills.
• Ability to analyze data and translate insights into strategies.

Responsibilities

• Develop and execute regional marketing plans aligned to priorities and campaigns.
• Lead integrated campaigns across email, web, social, and paid channels.
• Plan and manage seminars, conferences, sponsorships, and events end-to-end.
• Track performance, generate insights, and refine plans.
• Collaborate across services, regions, and industries to align priorities.
• Engage stakeholders and build relationships with internal and external partners.
• Provide direction to junior team members and foster a results-driven culture.

Skills

Strategic marketing

B2B marketing

Campaign management

Digital marketing

CRM

Analytics

Stakeholder management

Team leadership

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Salesforce

Job description

The Marketing Manager develops and executes strategic, region-specific marketing plans that advance CBIZ's brand, client engagement, and growth. This role partners closely with office, service line, regional, and industry teams to deliver cohesive campaigns, high-impact events, and measurable results.

Essential Functions and Primary Duties

Strategy and planning

• Build and execute a marketing and communications plan aligned to regional priorities and enterprise campaigns.
• Support annual planning and budgeting; prioritize initiatives with local and industry leadership.

Campaigns and digital

• Lead integrated campaigns across email, web, social, and paid channels; ensure consistent messaging and brand standards.

Events and sponsorships

• Plan and manage seminars, conferences/tradeshows, sponsorships, and CBIZ-hosted events end-to-end (logistics, vendors, run-of-show).
• Coordinate pre/post-event outreach and follow-up

Measurement and optimization

• Track, measure, and communicate performance (pipeline, engagement, leads, wins); use insights to refine plans.

Collaboration and coordination

• Partner across services, regions, and industries to align priorities and share best practices.
• Serve as liaison between office/industry teams and the broader marketing organization.

Stakeholder engagement

• Build strong relationships with internal leaders and external partners; gather feedback to improve programs.

Team leadership

• Provide direction to junior team members and cross-functional contributors; foster a collaborative, results-driven culture.

Preferred Qualifications

• Bachelor's degree in marketing, Business, Communications, or a related field.
• 7+ years of experience in marketing, with a preference for B2B and professional services experience.
• Proven ability to manage and execute integrated marketing campaigns.
• Strong understanding of digital marketing tools and platforms, including CRM and marketing automation.
• Excellent communication, organizational, and project management skills.
• Ability to analyze data, draw insights, and translate them into actionable strategies.
• Experience collaborating across functions and managing stakeholder relationships.
• A proactive, solution-oriented mindset and a passion for growth and innovation.

Minimum Qualifications

• High School Diploma (or GED)
• Must have and preserve required licenses
• Proficient use of applicable technology
• Demonstrated ability to communicate verbally and in writing with all levels of an organization, both internally and externally
• Ability to travel as required by business

#LI-OD1 #LI-Hybrid

ABOUT US

CBIZ, Inc. (NYSE: CBZ) is a leading professional services advisor to middle-market businesses nationwide. With industry knowledge and expertise in accounting, tax, advisory, benefits, insurance, and technology, CBIZ delivers actionable insights to help clients anticipate what is next and discover new ways to accelerate growth. CBIZ has more than 9,500 team members across 23 major markets coast to coast. CBIZ strives to be our team members' employer of choice by creating an environment where team members are appreciated, recognized for their contributions, and provided with opportunities to grow, both personally and professionally, throughout their careers. Together, CBIZ and CBIZ CPAs are ranked as one of the top providers of accounting services in the United States. CBIZ CPAs is an independent CPA firm that provides audit, review and attest services, while CBIZ provides business consulting, tax and financial services. In certain jurisdictions, CBIZ CPAs operates under its previous name, Mayer Hoffman McCann P.C.