Marketing Manager

VIP Structures, Inc.; City of Syracuse (NY); On-site; USD 75,000 - 95,000; Full time

Job summary

VIP Structures, Inc. seeks a Marketing Manager to support growth by leading proposals and managing marketing content. You’ll report to the CEO and be responsible for high-quality marketing materials and business development initiatives.

The ideal candidate has 5+ years of experience in marketing, excellent writing and organizational skills, and knowledge of the A/E/C industry. Proficiency in Microsoft Office and familiarity with CRM systems is preferred.

Qualifications

• Minimum of five (5) years of experience in marketing, proposal management, or business development.
• Experience in the A/E/C industry preferred.
• Strong ability to build relationships and collaborate across teams.

Responsibilities

• Lead and manage the proposal process from opportunity identification through submission.
• Develop, edit, and maintain proposals and marketing materials.
• Support business development through client and market research.

Skills

Exceptional writing

Project management

Organizational skills

Editing

Communication

Education

Degree in Marketing, Communications, Business or related field

Tools

Microsoft Office Suite

Adobe Creative Suite

Canva

CRM systems

Website content management platforms

Job description

Position Description

The Marketing Manager supports the growth of IPD Engineering by leading proposals and pursuit efforts, managing marketing content and resources, and supporting business development initiatives. Reporting to the CEO, this role is responsible for delivering high-quality marketing materials, maintaining marketing systems, and enhancing the firm's visibility and relationships within the Architecture, Engineering, and Construction (A/E/C) industry.

Essential Functions

• Interact with Team Leaders to pursue projects and build project content.
• Lead and manage the proposal process from opportunity identification through submission.
• Develop, edit, and maintain proposals, qualifications packages, project profiles, and other marketing materials.
• Assist with maintaining & enhancing the company brand.
• Ensure accuracy, consistency, and quality control across all pursuit and marketing documents.
• Maintain and organize the proposal content library, project database, and marketing resources.
• Support business development efforts through client, project, and market research.
• Build and maintain relationships with architecture firm marketing teams and industry partners to increase participation in collaborative pursuits.
• Coordinate engineering marketing initiatives, website updates, digital communications, and brand messaging.
• Help maintain CRM system.
• Assist with project interview preparations including presentation development and coordinating marketing materials for presentations.
• Support industry events, networking opportunities, and client engagement activities.
• Track proposals and pursuit results and recommend process improvements to enhance efficiency and success rates.

Position Requirements

• Degree in Marketing, Communications, Business, or a related field.
• Minimum of five (5) years of experience in marketing, proposal management, business development support, or a related role.
• Experience in the Architecture, Engineering, and Construction (A/E/C) industry preferred.
• Exceptional writing, editing, communication, and organizational skills.
• Strong project management skills with the ability to meet quick turnaround times and manage multiple priorities and deadlines.
• Proficiency in Microsoft Office Suite; experience with Adobe Creative Suite, Canva, CRM systems, and website content management platforms preferred.
• Demonstrated ability to build relationships, collaborate across teams, and support strategic business objectives.

Equal Opportunity Employer

IPD Engineering is proud to be an equal opportunity employer committed to hiring a diverse and inclusive workforce. IPD Engineering upholds equality in every aspect of hiring and employment, affording consideration to employees and candidates without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, or any protected characteristic established under applicable federal, state or local statute or ordinance.