Marketing Manager

Cortechs.ai; Cincinnati (OH); On-site; USD 70,000 - 90,000; Full time

Job summary

A healthcare technology company based in Cincinnati is looking for an experienced Marketing Manager. This role requires refining product messaging, leading content creation, and managing marketing collateral. The successful candidate will oversee tradeshow logistics and ensure branding consistency. With a bachelor's degree and over 3 years of healthcare marketing experience, you will collaborate with various teams to drive brand visibility and support successful product launches. Competitive benefits included.

Qualifications

• 3+ years of marketing experience within the healthcare industry.
• 2+ years experience in healthcare or biotech preferred.
• Experience managing marketing automation systems and CRM platforms.

Responsibilities

• Develop clear product messaging and positioning across all offerings.
• Manage creation of marketing materials including brochures and emails.
• Coordinate logistics for tradeshows and customer events.

Skills

Strong copywriting and content creation skills

Competency with Adobe Creative Suite

Strong organizational skills

Creative project management skills

SEO strategy execution

Education

Bachelor’s degree in Marketing, Communications, Business Administration

Tools

WordPress

Google Analytics

Microsoft Office

Job description

Direct message the job poster from Cortechs.ai The Marketing Manager will be a key member of the marketing team based in Cincinnati, OH. This role is reporting to the Director, Global Marketing. The Marketing Manager is responsible for refining and driving product messaging, leading content development, managing marketing collateral, and supporting cross‑functional initiatives. This person will carry out the objectives and goals of the marketing strategy through creating written and visual content, organizing events, managing marketing campaigns, and maintaining various aspects of the CRM and marketing automation programs. This position plays a critical role in enabling successful product launches, supporting sales enablement, and increasing brand visibility. You’ll collaborate with Cortechs.ai global team (Product Management, R&D, Commercial).

Responsibilities

• Develop and refine clear, concise, and compelling product messaging and positioning across all product offerings.
• Ensure consistency across all customer‑facing materials, both digital and print.
• Act as a bridge between product and marketing to unify messaging and narrative direction.

Content Development & Creative Oversight

• Manage the creation of product brochures, white papers, reports, email campaigns, and training materials.
• Oversee website content development and enhancements to reflect updated positioning and marketing strategy.
• Lead internal and external report redesigns for greater clarity, usability, and visual impact.

Tradeshow & Event Management

• Manage the planning, preparation, and execution of tradeshows, conferences, symposia, and customer events to ensure consistent brand representation and strategic impact.
• Coordinate event logistics, marketing materials, messaging, and on‑site support in collaboration with internal teams and external vendors.

Marketing Language & Guidelines

• Develop and maintain Cortechs.ai’s marketing style guide including tone, terminology, and visual identity alignment.
• Ensure adherence to guidelines across all teams and content types.
• Build pre‑sale and post‑sale materials, including case studies, KOL testimonials, onboarding plans, and datasheets.
• Ensure materials are aligned with product launches and commercial strategies.

Customer Relationship Management & Feedback Integration

• Manage relationships with key customers to support development of case studies, webinars, and testimonial videos.
• Establish a structured system for gathering customer feedback and integrating actionable insights into product marketing.

Cross Functional Collaboration

• Actively collaborate with Product Management, Engineering, Commercial, and Clinical teams.
• Participate in monthly meetings to align on goals, share updates, and gather insights.
• Serve as a liaison between Product and Marketing on joint initiatives.

Required Experience

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• 3+ years of marketing experience within the healthcare industry.
• 2+ year experience in healthcare or biotech (preferred).
• Strong copywriting and content creation skills.
• Competency with Adobe Creative Suite or other graphic design platforms.
• Experience with WordPress and Google Analytics (preferred).
• SEO strategy experience and execution.
• High proficiency in Microsoft Office.
• Experience managing marketing automation systems and CRM platforms.
• Strong organizational and creative project management skills.